Audience
Financial providers, employers, and agencies in need of a solution to measure and improve financial aptitude
About Financial Fitness Group
For over 20 years we’ve helped financial providers, employers, and government agencies measure and improve financial aptitude, behavior & confidence. Over 20 years of research shows 80% of Americans live paycheck-to-paycheck and lack sufficient savings to pay for emergencies. Leveraging digital technology, these programs deliver to a large number of participants at a low marginal cost. The correlation between financial literacy and behavior is becoming more prominent in today’s digital world. Its effects reach far beyond consumers, to financial institutions and the consumers they serve. The flexibility and convenience of online delivery means more users can participate. It provides privacy and a personal, customizable experience. Financial Fitness Group provides unbiased online, interactive tools that teach participants how to increase their financial knowledge and standings.