Chromatic Lens

Photoroom is the AI visual solution for e-commerce, helping businesses turn product photos into listings that sell and meet marketplace standards. Marketplaces, online retailers, and consumer brands use Photoroom to create, manage, and scale product visuals across every channel — turning raw photos into listing-ready imagery in minutes instead of weeks. Fast, on-brand, at scale. Built on commerce-specific models trained for product fidelity — no color drift, no "fake-looking" output — Photoroom optimizes for one question generalist tools don't: will this image sell? A production-grade image-processing API integrates directly with the channels sellers already work in (Shopify, Amazon, eBay, TikTok Shop, custom marketplaces), making Photoroom the single source of truth for product visuals. Core capabilities include background removal, AI-generated backgrounds, ghost mannequin photography, virtual models, brand-consistent production, and compliance automation.

Professional photography and design power at your fingertips. FinalTouch takes you from a plain product photo to a captivating scene, in an instant. Whatever you upload, FinalTouch recognizes exactly what it is, and comes up with ideas. You’ll automatically receive a variety of relevant scenes based on your image. FinalTouch generates the entire unique scene with your product in it, no design skills are needed. You don’t need to be an expert designer to wow customers with studio-quality images. Create multiple images of the same product in any setting you like, to breathe new life into your digital presence and marketing campaigns. Freshen up your website and social channels. Instantly generate your product in a natural-looking scene, with nothing but natural language input. Final Touch cuts the process of creating immaculate images of merchandise from days to moments, with advanced creation tools that render accurate, clean images automatically.