Bravo POS for Gun Stores

Pros: We have been loyal Bravo Customers since 2016. Throughout our almost decade of business with Bravo, our company has seen incredible growth in both sales and our loans. We went from a loan balance of under 200k to 425k. The mobile pawn app had transformed our business. We capture about 65% of our pawn service charges with the mobile pawn app. This frees up our SLAs to focus on writing more loans, and making more sales, rather than taking payments. The E4473 and cloud storage is incredible for compliance and saving real estate in our store. I love being able to send a 4473 almost instantly to the ATF if they request a trace. These innovations have had a huge impact on our business. I look forward to seeing what else Bravo creates for their customers.

Cons: No software is perfect. There will be some frustrations with any product you use. Our initial conversion was challenging.

Overall: We have experienced growth in all aspects of our business. Bravo is the most innovative software company in our industry.

Pros: Robust retail and firearms POS system. Excellent customer service and support. Ease of use and training for staff.

Cons: Adding previously obtained firearms can be a challenge and required the use of a spreadsheet and several steps to print price tags. New firearm acquisition is very easy.

Overall: The new system has proven most effective in sales, inventory and reporting control. We have eliminated paper processing of every aspect of our store. The range management program makes management and movement of customers effortless.

Pros: The organization it includes is great. Makes me know what tasks are due to keep everything straight.

Cons: The customer service is slow to respond when you leave a ticket.

Overall: Overall the organization of it all outweighs the cons. Makes me feel like all the tasks are getting done timely.

Pros: The ease of use and how quickly you can learn to use the product. It does multiple things for my shop, such as sales and tracking gunsmithing work.

Cons: Would like to see better reporting like a P&L Sheet for accounting purposes.

Overall: Experience has been great! The product is very easy to use and learn. Reporting could be improved upon, but it appears they improve on this monthly.

Pros: Excellent system for small business FFLs.
Bravos CSRs and Tech support are fast, knowledgeable and reliable.
Simple and hassle free interface.

Cons: It's not a con, but more as an inconvenience at times. Seems like there are frequent updates that put a pause to the business opening routine.

Overall: With the simple interface and excellent CSR and Tech support, Bravo offers an excellent service for small business FFLs.

Pros: Fast and reliable customer service.
Tailored system for FFLs.
Everything works well and they way it should.
System offers excellent solutions for small business.

Cons: Some features that I wish weren’t an additional cost.

Overall: Excellent service and very pleased overall. May not have some of the bells and whistles that other POS software can offer but they more than make up for with the additional tailored features for FFLs. Overall very happy.

Pros: Bravo Store Systems deserves a resounding 5-star rating for its outstanding features:
Inventory Management:
Bravo's centralized inventory management is a game-changer. Tracking aged inventory and offering bulk discounts by age or category has significantly elevated our inventory turnover rate.
Loan & Buy Management:
Bravo simplifies the loan and buy processes. Creating and saving transactions and quotes until customers are ready to sell is a breeze. The ability to approve loans remotely via the app adds an extra layer of convenience.
Task Manager:
The intuitive task board keeps our team on track. Reminders for overdue layaways, loans about to expire, and other outstanding tasks ensure nothing falls through the cracks.
AI Predictive Pricing Estimator:
Bravo's AI-driven pricing estimator is a standout feature. It assesses and determines the worth of every item based on its current and future condition, providing suggested values tailored to transaction types.
Jewelry Estimator & Scrap:
The meticulous evaluation of jewelry and scrap items sets Bravo apart. Stones are automatically cataloged, and stone weights are separated from the total weight, preventing any overpayment for metals.
Mobile App:
Bravo's mobile pawn payment feature allows customers to make remote loan and layaway payments through the app. The addition of free SMS payment reminders has significantly boosted on-time payments.
Enterprise Management:
Searching and transferring inventory between stores, along with the ability to handle cash transfers and payments at any location, exemplifies Bravo's commitment to seamless enterprise management.
Product Catalog:
Bravo provides a comprehensive and accurate product catalog, including features, descriptions, photos, specs, prices, availability, colors, customer reviews, and more.
Firearms Suite:
Bravo ensures ATF compliance with a robust Firearms Suite, streamlining firearm transactions with features like built-in E4473, A&D book, 3310s, firearm transfers, and vendor catalog integrations.
Multi-Transaction Processing:
Bravo's capability to handle multiple transaction types simultaneously in seconds enhances both employee and customer experience.
Customer Management:
Seeing all customer information across channels and locations, including contact details, profiles, purchases, and loan history, is made easy with Bravo's customer management.
Integrated eCommerce:
Bravo simplifies online sales with integrated eCommerce, allowing the listing and selling of inventory on multiple online marketplaces simultaneously and automatically.
Free Police Export:
Bravo ensures compliance with law enforcement reporting mandates through free, complete, and compliant police exports.
Reporting:
With 60+ pre-built reports and customizable options, Bravo facilitates easy tracking of KPIs, providing actionable insights into company, store, and employee performance.
Accounting:
Bravo integrates seamlessly with accounting software, including QuickBooks, Great Plains, and Sage One, ensuring full accountability.

Bravo Store Systems offers an all-encompassing solution that not only meets but exceeds expectations in every aspect of inventory and business management. A truly indispensable tool for businesses aiming for efficiency, compliance, and success.

Cons: While Bravo Store Systems excels in inventory and business management, we've identified areas for improvement, particularly in multi-store enterprise reporting and bulk functionality. Bravo actively listens to customer feedback, consistently working to address concerns and add new functionalities based on user requests. Their commitment to enhancement showcases responsiveness and dedication to meeting evolving user needs, ensuring ongoing improvements and refinements.

Overall: We are thrilled to have transitioned to Bravo Store Systems as it has significantly enhanced our operational efficiencies and profitability. The seamless integration of features has streamlined our processes, allowing us to focus on core business activities and ultimately boosting our bottom line. Bravo Store Systems has proven to be a valuable asset in driving success, and we couldn't be happier with our decision to make the switch.

Pros: The Inventory management including SKUs in Bravo was so helpful compared to my previous software. I was able to manage my pawn transactions and my firearm transactions with ease including all of the compliance that comes along with both of these types of transactions. I really liked the digital E4473 they provide and develop in house, and the automatic 3310's. We utilize their Ecommerce features as well and they have helped us continue to turn our in store inventory on a more regular basis. The reporting also helped me get a really in depth look at my business activities with a lot of detail. My employees were able to get into Bravo and start working really fast it was easy to understand, and when we needed help Bravo actually helped us train new employees!

Cons: I cant wait to see what else they have in store! We are thinking about moving into different verticals like range and Manufacturing in the future and these aren't quite available yet but will be coming soon!

Overall: Overall I'm very impressed with what they have to offer and the attention they pay to what the customer wants/needs. When I need something there is always someone there to help out. I have also seen my sales increase from the efficiency of their system and from the Ecommerce options they offer!

Pros: I have used numerous different pawn POS systems over the years: Pawndex, Pawnmaster, Pawnmate, Muns, and Bravo. I can unequivocally say that Bravo is hands-down, far and away, the best. From eBay integration, the Estimator, Customer Loyalty, Business Intelligence, a streamlined e4473 process, a mobile payment app, an easy-to-use Physical Inventory module, and much more, there is no comparison. Other systems may do one or two of those things, but Bravo is the only one that does them all. Moreover, they are still developing great new ideas to further improve their lead as the frontrunner within this space.

Cons: An initial complaint was the lack of an e4473 product, which is now available and working great. The system is very robust on the configuration side of things. There are options and settings for just about everything. It can be a little overwhelming at first, but they did a great job of walking me through the process and explaining what every setting meant and did.

Overall: Overall, I can't imagine operating on any other POS platform. Bravo is a world-class product and deserves your attention for at least a demo. But you've been warned: once you try it, there's no going back!

Pros: There is too much to list. Bravo has a smooth, very modern, very sleek interface that is easy to navigate. Some of my personal highlights:

Inventory Management
Loan Management
Layaway Management
Custom Ad Hoc Reporting
E4473 With Cloud Storage
SMS Messages
MobilePawn
Buya
E-Commerce
eBay integration
Retail Store Support

Cons: Honestly, there really isn't much to call a con. Compared to other platforms, it really is a step, rather a huge leap, ahead.

Overall: Bravo is a great platform for your retail store, pawnshop, and firearm store. Converting is easy, it is a cakewalk to learn the new platform, coming from someone who has personally used other platforms, from the basic to the elaborate "Master" systems.

Pros: Bravo is very in tune with its customers and listening to our needs. They frequently update the software to keep up with all firearm industry regulations. Also with the along wit the Firearm updates Bravo is always improving their systems to stay ahead of the for ever changing world we live.
Lastly the cloud based system is so nice, I have 2 locations and it makes everyday operating a breeze.

Cons: When you sign on with Bravo, You have to be ready with the mindset of converting to any NEW software system can and will be tough at times. Not really a Bravo thing but being Cloud based comes with its issues when your Internet provider "goes down" so I would defiantly recommend to have a plan in place for when this happens.

Overall: We have been in the Firearms retail Industry for over 35 years and a Bravo user since 2018. Our overall experience with Bravo has been GREAT. The Technical support is very helpful and truly understand what it takes to run a successful business. Inventory management is very important to Bravo and the best feature of Bravo for me is E4473 and the recorded keeping of the firearms. Ive been through ATF audits and the Agents complement Bravo and the way it performs.

Pros: Bravo makes pawn easy and effortless. They are constantly innovating in areas where other pawn software companies do not. eBay KPI makes it easy to have your entire store for sale in shop and online without duplicate sells being an issue, therefore increasing sales. Pawning, buying and selling can all be done in one transaction screen making the transactions quicker. Customers get the MobilePawn app which allows them to pay on their pawns while the store is closed. The E4473 feature is also something we absolutely cannot live without now and every shop that sells guns should have it.

Cons: Only two minor complaints. First, this software is cloud based, meaning it will rely on the speed of your local internet. We've not had but 1 issue in almost 3 years, but when your internet is down, your store is down. There is an option to get a cellular backup that will solve this. The other is the price. Comparing the price to other pawn software, Bravo is the more expensive choice - but it's worth it. I have no intentions of going anywhere and would only recommend Bravo.

Overall: Overall - most people I recommend Bravo to complain about the cost at first, but I truly believe that cost is offset by how much more you are going to make by running Bravo. I would recommend it to every pawnshop and I would recommend E4473 to every gun shop as well.

Pros: Bravo is a great pawn software with terrific customer service. They, in my opinion, are always looking for ways to improve and keep up with the ever changing world of technology and change in laws on federal and state levels. When I call with a question I always get a call back quickly if they aren’t able to take my call right away. They are courteous and professional.

Cons: I wish there were certain features they had that I or others may desire but they are sensitive to my request or ideas and I understand the reasoning behind not being able to make that always happen.

Overall: Overall it continues to be a great experience with Bravo. Customer service is the best I’ve experienced with three other softwares over 30 years.

Pros: They do everything I need in my Gun Store, I can sell guns easily and feel compliant when doing so. I have also been able to buy used guns efficiently with the estimator they provide and I am able to manage my inventory easily with custom reporting. Doing their e4473 with cloud storage has been a breeze and has eliminated almost all of my paper printing.

Cons: No current cons, my only issue is that it isn't free which would be a dream!

Overall: My experience has been great from start to finish from support to development they are on top of it. I have been able to feel confident in using the product since day one. The onboarding from my old software was an easy process and all of my data transferred over without a hitch.