Audience

Enterprise-class marketing data software that helps companies with performance insights to take better, faster decisions

About Beckon

Beckon, The Source of Truth for Marketing™, is the trusted data management, reporting and analytics platform global brands depend on to make effective decisions. Beckon is for marketers who want to unlock their data, see what’s working across it all, spend wisely, maximize ROI and show marketing’s impact on the business. Explore and share insights via storytelling dashboards, performance scorecards and engaging visualizations. Beckon provides automated data management, total visibility into cross-channel performance, omnichannel analytics, real-time dashboards and scorecards and marketing KPIs. Make good, data-driven decisions that drive growth. It’s on every marketer’s to-do list, but there’s no one box to check off — it’s a series of critical capabilities. Data aggregation, ETL, data storage and governance, taxonomy development and normalization, data cleansing and validation, analytics, visualization, reporting, score carding, collaboration and planning.

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Company Information

Beckon
United States
www.beckon.com

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Product Details

Platforms Supported
Cloud
Training
Live Online
Support
Phone Support
Online

Beckon Frequently Asked Questions

Q: What kinds of users and organization types does Beckon work with?
Q: What languages does Beckon support in their product?
Q: What kind of support options does Beckon offer?
Q: What other applications or services does Beckon integrate with?
Q: What type of training does Beckon provide?

Beckon Product Features

Business Intelligence

Data Analysis
Visual Analytics
Performance Metrics
Strategic Planning
Budgeting & Forecasting
Key Performance Indicators
Profitability Analysis
Dashboard
Ad Hoc Reports
Trend / Problem Indicators
Predictive Analytics
Benchmarking
Natural Language Generation (NLG)