Audience
Astra by Redbox Mobile targets mobile app marketers and user acquisition professionals looking for AI-powered automation to optimize and scale their Apple Search Ads campaigns efficiently
About Astra by Redbox Mobile
Astra by Redbox Mobile is an AI-powered automated platform designed to optimize Apple Search Ads campaigns efficiently. Astra uses machine learning to continuously find and evaluate new keywords, improving budget performance and scaling ad campaigns without manual rule setting. The platform provides features such as A/B testing for product pages and ads, scheduled campaign changes, and advanced keyword reporting integrated with mobile measurement partners (MMPs). It also supports multi-placement ad strategies and dynamic budget pacing, allowing users to optimize bids and spending by time of day. Astra’s collaborative dashboard enables teams to visualize and compare campaign data across formats and regions easily. Winning the Most Effective UA Platform award in 2023, Astra is trusted by digital marketers seeking smarter, time-saving solutions for Apple Search Ads.
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Redbox Mobile
Founded: 2013
United Kingdom
redboxmobile.com/platform/
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