Audience
Enterprise customer experience and marketing teams coordinating campaigns, audiences, customer journeys, analytics, and marketing operations across teams.
About Adobe CX Enterprise Coworker
Adobe CX Enterprise Coworker is an AI-powered customer experience and marketing workflow application for enterprise teams. Practitioners describe goals in natural language to coordinate work across supported Adobe CX applications, including audience creation, journey planning, campaign setup, content generation, analytics, diagnostics, and marketing operations. Coworker can use customer and campaign context to prepare recommendations and work for review, with human checkpoints and governance built into workflows. Its Campaigns experience helps agile marketing teams turn a brief into audience segments, on-brand email content, and multi-step customer journeys. The product is designed for organizations coordinating customer experience programs across teams; available functions and connectors depend on module, licensing, and organization enablement.
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