Shape Integrated Software
We provide agencies with powerful tools to take control of PPC spend. Never worry about pacing or over/underspend again. Built on top of the Shape platform, our apps focus on what we know best: Budgeting and APIs. Combine your performance goals with our algorithm to keep your ad spend on pace. Budget analysis designed to help you identify and capitalize on lost opportunities. Build powerful tools with a centralized, easy-to-use marketing API. We believe digital marketers waste too much time manually managing ad spend. Organize campaign spend across channels into custom budgets that match your strategy and needs. Create a trusted place your team can go to get detailed answers about any budget. Manage campaigns with recurring monthly spend targets just as easily as limited-time promotions. Receive flexible spend alerts that notify you when to take action and let our unique automated solutions handle the rest.
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Lantern
Lantern is an AI-powered revenue platform designed to help sales and marketing teams close deals faster and smarter by consolidating customer, prospect, and intent data into a unified system. The platform offers tools such as Champion Chaser, which increases the sales pipeline by monitoring signals within the customer base, and Buyer Persona Tracker, which tracks when new buyers join a target account and auto-populates their data. Lantern's Workflow Engine integrates with over 50 applications, automating updates based on customer actions, from job changes to call insights, ensuring teams stay ahead of engagement opportunities. By centralizing data, Lantern empowers teams to leverage AI-powered insights, streamline sales tools, and achieve unprecedented growth. The platform is SOC II secure and offers quick deployment with numerous app integrations.
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IfThenAds
Imagine if you could pause your ad campaigns when it rained. Or wouldn’t you like to set a lifetime budget for a campaign in Google Ads? Ever dreamed your campaigns would pause themselves when your landing pages unexpectedly break? You can call them ‘IfThens’. Think of them as tiny robots that pull your campaign levers. Simply pick one out, configure it, apply to your campaign, and walk away. Your IfThen will continue to monitor conditions on your behalf and make campaign changes as you’ve requested. It’s magic. A 14-year old digital marketing agency wished there was a way to import external data into Google Ads to automatically activate, pause, and bid adjust client ad campaigns. Light bulbs went off and IfThenAds was born. Run smarter campaigns that respond to a changing world. Find your audience when it matters most to them. Save time and money, quickly configure and walk away.
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Lantern
Lantern - Marketing Agents for AI Search
Lantern deploys autonomous marketing agents that monitor your brand across ChatGPT, Gemini, Perplexity, and Claude, identify every citation gap where competitors appear and you don't, then research, write, optimise, and publish the content needed to win those citations continuously, without manual effort.
Lantern is an agentic platform that does the work. AI agents run end-to-end content pipelines, connect directly to your CMS, and keep your brand visible across every major AI engine while your team focuses on strategy.
What Lantern's agents do:
Monitor - Track brand mentions, citations, and sentiment across ChatGPT, Perplexity, Google AI Overviews, Gemini, and Claude in real time
Detect gaps - Surface every prompt where competitors are cited and your brand is absent
Research and write - Autonomously produce citation-optimised content drawn from multiple intelligence sources
Publish - Push content directly to your CMS - WordPress,
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