Best Lead Scoring Software for Gmail
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Compare the Top Lead Scoring Software that integrates with Gmail as of August 2026
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This a list of Lead Scoring software that integrates with Gmail. Use the filters on the left to add additional filters for products that have integrations with Gmail. View the products that work with Gmail in the table below.
What is Lead Scoring Software for Gmail?
Lead scoring software is software used to evaluate prospects and assign them a score based on their prospective value. This automated process helps organizations prioritize leads by analyzing customer data such as demographics, contacts, interests, buying history, etc. Lead scoring software helps marketers understand the likelihood of success for each lead and target them with more relevant campaigns. It also makes it easier to identify qualified leads from the mass of incoming prospects and accelerate sales cycles without any manual effort. By streamlining this process of lead qualification, lead scoring software can help businesses increase efficiency in managing their accounts. Compare and read user reviews of the best Lead Scoring software for Gmail currently available using the table below. This list is updated regularly.
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1
ActiveCampaign
ActiveCampaign
ActiveCampaign’s flexible lead and deal scoring turns engagement into clear priorities. Assign points for email, site, and CRM behaviors, then trigger automations or sales alerts when thresholds are met. Combined with AI win probability, scoring helps teams focus on ready‑to‑buy leads and shorten the path from interest to revenue.Starting Price: $15 per month -
2
Creatio
Creatio
Creatio Sales is an AI CRM platform for sales automation built on Creatio’s no-code and agentic AI architecture. It enables organizations to manage the full sales cycle from lead and opportunity management to forecasting and deal closure within a unified system. At its core are AI agents that analyze customer data, prioritize leads, recommend next-best actions, and automate routine tasks across the pipeline. This helps teams increase productivity, accelerate deal cycles, and improve win rates with real-time insights and guided selling. The platform supports end-to-end workflows, including account and contact management, pipeline tracking, quotes, and collaboration. With built-in analytics and no-code tools, teams can quickly adapt processes and scale operations, delivering efficient, data-driven, and customer-centric sales experiences.Starting Price: $40 per user per month -
3
Mailchimp
Intuit Mailchimp
Mailchimp is a marketing automation platform boasting 11 million users worldwide to personalize every email and SMS for every customer using AI-powered insights and content creation tools. With a 99% delivery rate and over 300 integrations, Mailchimp helps businesses connect with their customers, foster repeat business, and build lasting brand loyalty while fitting into their existing workflows. Businesses including TEDTalks, Shutterstock, Boston Market, Nikon India use Mailchimp to drive revenue through emails. Founded in 2001 and based in Atlanta with offices in Brooklyn, Oakland, Vancouver, London, Seattle, and Santa Monica. In 2021 Mailchimp was acquired by Intuit Inc. (Nasdaq: INTU), the global financial technology platform that makes Intuit TurboTax, Credit Karma, QuickBooks, and Mailchimp. Since then, the company has released 100+ new features to help its customers. Mailchimp Transactional adds API-first email and SMS delivery with 99.99% uptime and sub-second speed.Starting Price: $9.99 per month -
4
HubSpot CRM
HubSpot
HubSpot brings your marketing, sales, and service teams together on the same AI-powered customer platform. HubSpot's Customer Platform is not just a tool; it's the heartbeat of your business. Designed with passion and precision, our CRM stands out as the ultimate solution for empowering your team to build deeper customer relationships. It transforms the way you engage with your clients by offering a seamlessly integrated, all-in-one platform for sales, marketing, and customer service. With HubSpot's CRM, you gain unparalleled insights into your customer interactions, all organized in an intuitive, easy-to-navigate dashboard that promises to skyrocket your team's efficiency. Our platform is engineered to grow with you, offering scalable solutions that adapt to your evolving business needs. What's more, HubSpot's Customer Platform includes a robust free version, packed with essential features, making it the perfect choice for ambitious businesses of all sizes.Starting Price: Free -
5
HubSpot Marketing Hub
HubSpot
Grow your traffic, convert leads, and prove ROI with HubSpot Marketing Hub. An all-in-one inbound marketing software, HubSpot offers the tools that brands and marketing professionals need to build and launch effective campaigns that help their business get noticed. This includes search engine optimization (SEO), writing blogs & creating web content (CMS), leveraging social media like Facebook, LinkedIn & Twitter, and more. With Marketing Hub, we’ll help your team grow traffic, convert leads, and track your entire funnel in one place. Drag and drop your way to polished landing pages and email templates. Quickly publish blog posts that establish you as an authority on any subject and help you get found online. And you’ll be ready for visitors from any device because your content is responsive right out of the box. Get real-time SEO suggestions, and create a content strategy that adapts to the way modern search works. And much, much more.Starting Price: $50 per month -
6
Salesforce Marketing Cloud Account Engagement (formerly Pardot) is the tool of choice to optimize B2B Marketing automation, without need the need of complicated IT or Development assistance. The platform is designed to help users drive high-quality leads and maintain a full pipeline to help maximize profits. The feature-rich interface offers tools for Analytics, ROI Tracking, Campaign Segmentation, Channel Management, Drip Campaigns, Landing Pages, Web Forms, Lead Management, Nurturing, & Scoring, Multivariate Testing, Search & Social Marketing, and Website Visitor Tracking. Build lasting relationships with customers through scaled, personalized outreach, while aligning with sales and service. Build dynamic and personalized emails and landing pages with clicks, not code. Give reps full visibility into prospect engagement and seamlessly pass along leads.Starting Price: $1000.00/month/user
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7
Constant Contact Lead Gen & CRM
Constant Contact
At Constant Contact, we deliver for small businesses with powerful tools to simplify and amplify digital marketing. Constant Contact Lead Gen & CRM (formerly SharpSpring) is a marketing and sales platform developed to help businesses build their pipeline, nurture leads and close more deals. Our tools are designed to help you attract the right leads, nurture them with personalized content, and grow your business with better conversion. Attract - Get hot leads faster with email & social marketing, plus retargeting ads. Score leads automatically based on their activity and seamlessly pass them to sales. Nurture - Deliver the right message to the right people, at the right time. With a flexible centralized CRM and infinitely customizable automations, tasks like nurturing leads and sales follow-ups are easier than ever. Grow - Manage more effectively with insights and real-time analytics that connect marketing spend to sales results, pipeline, and revenue.Starting Price: $199 per month -
8
Kommo
QSOFT
Kommo (formerly amoCRM) is the world's first messaging-powered CRM. Multi-channel communication lets you converse through messengers, emails, and calls from a single app. Now every interaction with your customers can be a personalized one-on-one dialogue. Plus managers love its powerful analytics, reporting and automation tools. It's the perfect messenger-based sales solution for entrepreneurs and SMBs.Starting Price: $15/month/user -
9
Kizen
Kizen
Faster, Smarter Growth. Kizen helps companies grow faster and work smarter by leveraging cutting-edge technologies like intelligent automation, digital assistants, big data, and AI. Our next-gen software platform with Zoe, the world’s smartest digital business assistant, supercharges productivity and accelerates profitable growth for marketing, sales and experience teams across the globe, enabling seamless personalization at scale. -
10
ActiveDEMAND
JumpDEMAND
ActiveDEMAND is a comprehensive marketing automation platform for marketers, digital agencies, and small to mid-sized businesses. ActiveDEMAND offers a rich set of tools that empower users to take their marketing efforts to the next level through streamlined campaign management, campaign recipes and attribution reporting. ActiveDEMAND's range of tools include call tracking, email marketing, reporting, online event marketing, powerful integrations, and so much more. -
11
HubSpot Customer Platform
HubSpot
Put your customers first and grow better with HubSpot’s AI-powered customer platform. Connect your front office teams through a complete view of the customer journey. Use AI-powered tools to deliver a seamless customer experience Easily adapt to emerging industry trends and technologies. Traditional CRMs alone aren't enough to drive growth. Most aren’t designed for customer connection, which is critical in an AI-driven world where customers can explore, evaluate, and buy with efficiency. HubSpot’s customer platform is so much more. It’s powered by Smart CRM that combines customer data with AI to help you adapt, products for engaging customers across the entire journey, and an ecosystem of integrations, education, and community. It’s built for businesses to connect with customers, and grow better.Starting Price: Free -
12
LeadBoxer
LeadBoxer
LeadBoxer is a sophisticated lead generation and sales intelligence platform for small and large business-to-business (B2B) companies. As the most advanced online visitor identification and behavior tracking solution, LeadBoxer enables sales and marketing teams to identify and track online leads and customers, turn anonymous web traffic into actionable insights, and generate qualified leads in order improve business efficiency and grow their revenue stream. This software as a service (SaaS) solution provides lead and customer identification, filters and segments, dynamic lead scoring, notifications and alerts, and more.Starting Price: $99 /month -
13
SalesWings
SalesWings
SalesWings is a powerful buyer intelligence and sales enablement platform designed to help marketing, sales, and agentic teams deeply understand customer intent. It captures behavioral data and converts it into actionable insights that identify the hottest leads and most promising accounts. By integrating seamlessly with tools like Salesforce, Braze, Segment, and Slack, SalesWings delivers real-time scoring and engagement alerts directly where teams work. Its AI-driven Sales Copilot empowers sales reps with personalized next-best actions to close deals faster. Marketing teams benefit from intent data that aligns campaigns with genuine buyer interests, ensuring every message resonates. With SalesWings, teams move beyond guesswork and operate with a shared understanding of how to win buyer trust. -
14
Refiner
Refiner
Refiner is a customer survey tool built specifically for SaaS, eCommerce and Membership sites. Ask your users any question while they are using your product with our beautiful & simple survey widgets - on brand and perfectly timed. Refiner integrates into your existing marketing & sales stacks seamlessly. Our integrations allow you to sync survey responses to the tools you already use in real time. Your CRM, email marketing automation platform, your backend API or good old Excel. Refiner helps you to understand who your users really are, what they need and how you can help them achieve their goals. Get started for free today and increase conversion & retention rates with better customer data.Starting Price: $29 per month -
15
Actively AI
Actively AI
Actively AI is a GTM superintelligence platform that builds a custom AI model tailored to your business, products, and go-to-market strategies, delivering results that generic AI solutions cannot match. Its deep reasoning engine synthesizes data from all sources to build a comprehensive account picture and make timely decisions that convert. Actively guides every move to maximize revenue by pushing the best accounts, contacts, and relevant messaging to your reps daily. It integrates seamlessly with your existing tech stack, enhancing rep productivity and aligning sales, marketing, and product teams. Aggregates data across your CRM, past interactions, signals, and the web. Builds a detailed profile of every account, needs, decision-makers, likely buying criteria, and more. Forms hypotheses on how you solve their biggest pain points and plans to reach the right buyers. -
16
Force24
Force24
Force24 is a marketing automation suite that combines all of your digital marketing needs into one, easy-to-use marketing automation platform, enabling you to save time, work more efficiently and see better results. Create marketing automation campaigns that work smarter, not harder, with complete peace of mind that you are GDPR compliant. We are an award winning marketing automation platform with over 4000, UK marketers enjoying our rich features and powerful (yet simple to use) automation technology. Our marketing automation platform is packed with powerful tools and features that enable you to create automated marketing campaigns that look at the business and generate qualified leads. Your marketing plan is nailed on with Force24, a marketing automation company for modern marketers. Create emails and microsites in minutes that look stunning on all devices. Force24 integrates with your existing CRM.Starting Price: $249 per user per month
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