OpenGTM is an AI-powered revenue intelligence platform designed to unify the entire go-to-market motion, encompassing sales, marketing, revenue operations, customer success, and product teams, around a comprehensive understanding of buyers. By leveraging machine learning, OpenGTM uncovers and activates the attributes of your best buyers to propel lead generation, revenue growth, and customer retention. The platform offers advanced buyer segmentation, deal and lead scoring, revenue forecasting, content creation, and lead sourcing. OpenGTM's mission is to unite the full GTM motion around the most important part of the GTM journey, the buyer. OpenGTM views your deals and leads through the lens of your very best buyers. No more relying on outdated predictors like activity data to prioritize your revenue efforts. The next generation of GTM has arrived. Leverage your company’s unique, ML-powered, buyer attributes to directly source and score leads from trusted lead sourcing solutions.