Compare the Top Free Eye Tracking Software as of April 2026

What is Free Eye Tracking Software?

Eye tracking software monitors and analyzes eye movements and gaze patterns to understand user attention, focus, and behavior. It uses specialized cameras and sensors to capture where and how long a person looks at specific areas on screens, physical environments, or products. This software is widely used in usability testing, market research, psychology, gaming, and assistive technologies to improve user experience, design, and accessibility. Features often include heatmaps, gaze plots, fixation analysis, and real-time tracking data visualization. Eye tracking software provides valuable insights into visual engagement and cognitive processes. Compare and read user reviews of the best Free Eye Tracking software currently available using the table below. This list is updated regularly.

  • 1
    expoze.io

    expoze.io

    alpha.one

    As humans, we are bad at predicting what will capture our attention. Eye-tracking is helpful and can help us analyze what people see, but it is expensive and time-consuming. That’s why we created expoze.io. An online attention prediction platform that delivers actionable results validating designs in real-time to help you get your work noticed. Our platform was built by leading neuro- and data scientists. We believe creators make better decisions if they can predict and understand what really grabs attention. This way, we can assist marketing, UX/UI and CRO professionals in their creative decision-making processes. Data-driven, actionable and reliable insights that help them to get their designs noticed.
    Starting Price: €19.99/month
  • 2
    VisualEyes

    VisualEyes

    VisualEyes

    VisualEyes simulates eye-tracking studies and preference tests with a 93% accurate predictive technology. Attention maps are the perfect replacement for five seconds tests and eye-tracking studies. The clarity score can also be a great substitute for a quick preference test. Areas of interest quantify attention inside critical elements and enable quick AB tests. Replace time-consuming eye-tracking studies with attention heatmaps and preference testing with our clarity score. VisualEyes makes it easy to generate user insights with the touch of a button. Oh, and all that within your favorite design tools. Building the right digital product is not easy. Increase your KPIs and your developers’ productivity by testing designs before every release. Fewer iterations mean more love from your team and your users. VisualEyes will help you thrive in the attention economy. In the never-ending fight for customers' attention, be sure to use data to stand out from your competitors.
    Starting Price: Free
  • 3
    Kornea.AI

    Kornea.AI

    Tech Mahindra

    Kornea.AI is a Tech Mahindra-built, plug-and-play productivity monitoring solution installed on employees' laptops/desktops to evaluate productivity non-intrusively, ensure compliance, and provide enhanced data security. It can be extremely powerful when integrated with ITSM, WFM, QSM, and CCT systems, enabling visibility and insights for improved decision-making. Get real-time visibility into employee activities and work time to boost workforce alignment. Kornea.AI consumes negligible system resources & does not hamper the speed or functionality of the machine. Uses a top-tier encryption method. It runs in the background without allowing the user to stop the process & is completely transparent to the user. Kornea.AI has passed all relevant security tests as per policy and processes. Kornea.AI uses computer vision paired with automation to detect anomalies. It integrates with webcams of the operator’s system to allow access only to the owner/authorized user of the machine.
    Starting Price: Free
  • 4
    Loceye

    Loceye

    Loceye

    Upload your digital assets onto the Loceye platform where they will be stored safely in the cloud. Import from any tool via PNG/JPG. Stop worrying about recruiting. Loceye will share your content with real people we have recruited for your experiment based on your requested demographics. Get your results in less than a day. We generate a custom report with Heat Maps and more visualisations, to enrich your presentation and validate your design assumptions. Loceye is a biometric eye tracking platform, which enables your team to design with confidence, optimize digital assets like website content, images, emails, ad creatives, and more to help you achieve the highest visual and emotional impact. We encourage marketers, agencies, market researchers, web designers, UX experts and any other professionals who are engaged in media creation to get real world, pre-launch feedback about how users and customers see and engage with their content.
  • 5
    CoolTool

    CoolTool

    CoolTool

    Discover and validate what consumers see, think, and feel beyond their conscious control on desktop and mobile. Online webcam eye tracking for identifying where consumers’ attention goes. Online emotion measurement for capturing consumers’ emotional statements during the interaction with digital products. Online implicit tests for uncovering true attitudes and thoughts hidden in the subconscious. Online solutions for remote usability research. We’ve designed the new product UXReality that completely replaces usability labs with a virtual solution. It allows you to do UX research both on desktop and mobile remotely. You get high-quality session recordings and can literally see through the users’ eyes. The solution includes AI-powered webcam eye tracking, emotion measurement, and surveys.
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