Related Products
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About
Tap Native is a health-focused native advertising and content discovery platform that integrates advertising units directly into the editorial content of hundreds of premium health, medical, and wellness websites where consumers and healthcare professionals engage online. It enables healthcare marketers to reach health-conscious consumers or authenticated healthcare professionals with contextual placements using proprietary targeting systems such as Drug & Condition Match Targeting® and NPI-based audience selection, helping improve engagement, conversions, and campaign performance. Tap Native supports in-content placements and geo-targeting, offers real-time analytics and optimization tools through its dashboard to track impressions, clicks, conversions, and audience behavior, and can retarget visitors to reinforce messaging and grow ROI.
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About
Zefr is a video advertising platform that delivers pre-flight, targeted video ad placements. Their platform enables advertisers to deliver scaled video campaigns based on unique brand preferences, with precision, control, and effectiveness. Zefr’s platform develops nuanced, dynamic targeting on the most brand-relevant videos for YouTube. Our solutions deliver precise video content targeting on the world’s largest video platform. The path to brand success in online video starts with aligning with the right content. When your ad is targeted against the right content, in the right context, you’ll achieve immediate media impact and long-term brand value. Here’s how it works. Zefr discovers every video uploaded to YouTube. We then analyze the meta-data to determine the context of the video and if it could be relevant for a brand to advertise against. Our proprietary model determines the forecasted amount of views and impressions so you can effectively scale the reach of your campaigns.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Healthcare and wellness marketers and publishers who want to deliver highly relevant native advertising to consumers and healthcare professionals within premium health-related content
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Audience
Brands or agencies in need of a contextual data platform to deliver precise and brand suitable ad campaigns
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationTap Native
Founded: 2017
United States
tapnative.com
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Company InformationZefr
Founded: 2009
United States
zefr.com/video-advertising
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Alternatives |
Alternatives |
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Categories |
Categories |
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Integrations
Getty Images
Google Ads
Nielsen Marketing Cloud
YouTube
comScore
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Integrations
Getty Images
Google Ads
Nielsen Marketing Cloud
YouTube
comScore
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