Scratcher

Scratcher

Scratcher Aps.
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About

Scratcher.io is an all-in-one gamification marketing platform designed for businesses looking to modernize and scale their digital customer acquisition processes. In today’s crowded digital landscape, standard static content is increasingly ignored. Scratcher.io provides a powerful, highly flexible solution to replace static forms with high-performing interactive marketing experiences. With over 35 built-in, customizable campaign formats—including interactive quizzes, wheels of fortune, digital scratch cards, and advent calendars—the platform turns passive website visitors into active, engaged participants. he platform is entirely no-code. With an intuitive drag-and-drop editor, you can customize every campaign to seamlessly match your brand’s corporate identity (white-labeling). Deploying campaigns is highly versatile: embed them on your website or in-app, share them via email and social media ads, or drive offline traffic to online experiences using QR codes.

About

Our product helps companies level up engagement and retention, by plugging-in gamification mechanism into online experiences, and motivate target audience to take actions that support business goals. We come as a fully customizable scalable gamification software, or we take something that already exists: a customer or fan engagement platform, a loyalty program, or enterprise software, and we turn it into a fun and rewarding experience by gamifying it Companies today use gamification mechanisms to reduce churn and motivate engagement and loyalty. Activate the global fan community. Tap into the voice of millennials and the younger generation. Create meaningful relationships. Prove ROI to sponsors. All in one platform. Understand your audience. Use static data and trigger desired actions. Generate genuine conversations with your brand. Make purchases exciting and urgent. Increase loyalty.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Marketing Professionals & Agencies, B2B & B2C Companies, E-Commerce & Retail Brands, Customer Success & CRM Teams

Audience

Organizations that need gamification technology to fuel growth and retention

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$129/month
Our pricing is transparent and scales with your requirements:

Free Trial Account: Perfect for exploring the platform without any commitment.

Scalable Packages: Various pricing tiers tailored to different company sizes and goals.

Flexible Add-ons: Modularly expand your package with exactly the features you need, whenever you need them.
Free Version
Free Trial

Pricing

$499 per month
Free Version
Free Trial

Reviews/Ratings

Overall 5.0 / 5
ease 4.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Pros & Cons from Real Users

Pros

  • As a marketing agency specializing in interactive and playful marketing, we rely on tools that deliver measurable results. Scratcher.io has proven to be an outstanding platform for our customer acquisition campaigns. The interface is highly structured and clearly defined, allowing us to build and deploy gamified campaigns—like scratch cards or spin-the-wheel—without any hassle. What stands out is how effectively it boosts conversion rates compared to traditional methods. It’s perfect for engaging prospects and ultimately driving them to book calls or sign up. The scalable pricing and flexible add-ons also mean the software grows seamlessly with our clients' needs. Highly recommended for anyone looking to scale their lead generation with a modern approach.

Cons

  • The advanced AI features for optimizing gamification campaigns were only introduced in 2026. While these artificial intelligence capabilities are now a fantastic addition to the platform, having access to these AI-powered marketing tools a bit earlier would have been a major advantage for scaling our workflows.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Scratcher Aps.
Founded: 2017
Denmark
scratcher.io/de

Company Information

StriveCloud
Founded: 2016
Belgium
strivecloud.io

Alternatives

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Alternatives

ZIZO

ZIZO

ZIZO Technologies
Flyy

Flyy

FlyyX Technologies

Categories

Categories

Gamification Features

Badge Management
Collaboration Tools
Contest Management
Feedback Management
For Call Centers
For Developers
For Education
For Onboarding
For Sales
Goal Setting / Tracking
Leaderboards / Activity Tracking
Performance Metrics
Rewards Management

Gamification Features

Badge Management
Collaboration Tools
Contest Management
Feedback Management
For Call Centers
For Developers
For Education
For Onboarding
For Sales
Goal Setting / Tracking
Leaderboards / Activity Tracking
Performance Metrics
Rewards Management

Integrations

HubSpot CRM
ActiveCampaign
Agillic
Apsis One
Drip
Emarsys
Heyloyalty
HubSpot Customer Platform
Klaviyo
Mailchimp
Oracle CRM On Demand
Ortto
Pipedrive
Salesforce
Salesforce Marketing Cloud Account Engagement
Zapier
Zoho CRM
eMarketeer

Integrations

HubSpot CRM
ActiveCampaign
Agillic
Apsis One
Drip
Emarsys
Heyloyalty
HubSpot Customer Platform
Klaviyo
Mailchimp
Oracle CRM On Demand
Ortto
Pipedrive
Salesforce
Salesforce Marketing Cloud Account Engagement
Zapier
Zoho CRM
eMarketeer
Claim Scratcher and update features and information
Claim Scratcher and update features and information
Claim StriveCloud and update features and information
Claim StriveCloud and update features and information