Prism by Calibrated Intelligence

Prism by Calibrated Intelligence

Calibrated Intelligence
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About

Prism is an explainable AI platform for Amazon PPC optimization that shows sellers and agencies exactly WHY every recommendation is made, not just what to change. Unlike black-box tools, Prism provides plain-English reasoning with statistical significance testing for every bid adjustment and budget recommendation. Key capabilities: • Dual AI agents for 24/7 automated optimization and weekly strategic insights • 8-step guided workflow transforms 10+ hours of manual bid management into 15-minute reviews • Real-time anomaly detection catches spend spikes and conversion drops within ~1 hour • 24-hour undo on all changes with built-in safety nets to prevent over-optimization • Identifies 9 strategic opportunity types including anchor keywords, dayparting, and budget rules Built by AWS alumni with deep Amazon ecosystem expertise. Flat monthly pricing ($29-$449/month) with no percentage-of-spend fees, your costs stay predictable as you scale. Enterprise-grade security.

About

Scaley AI is an AI media buyer for Google Ads, designed for ecommerce stores that manage their own advertising. Users can ask questions in chat and get answers based on account data rather than generic forum advice. Scaley reads live campaigns, products, and search terms to identify potential wasted spend. Media Buyer connects to Google Ads with read-only access, while Suite prepares changes for individual approval before applying them. Scaley offers three plans: Consultant at $99/month flat, Media Buyer at $99/month plus 1% of total ad spend, and Suite at $199/month plus 4% of total ad spend. Each plan includes a 3-day free trial, requires a payment card, and can be canceled anytime. Built by the team behind ZenoX Media, Scaley draws on agency experience across 400+ store accounts and $200M+ in client revenue tracked through its campaigns.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Amazon sellers managing $500–$100K+/month in ad spend seeking profitable scaling without hiring, PPC managers and specialists juggling 5+ accounts who need automation and workflow consistency, Amazon advertising agencies serving multiple clients who need to explain optimization decisions to stakeholders, e-commerce brands and private label sellers tired of black-box tools and unpredictable percentage-based pricing, marketing teams requiring transparency and audit trails for advertising spend decisions

Audience

Ecommerce store owners (Shopify, DTC, and dropshipping) who manage their own Google Ads.

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

No images available

Screenshots and Videos

Pricing

$29/user/month
Free Version Not Supported
Free Trial Supported

Pricing

$99/month
Scaley Consultant is $99/month flat; Media Buyer is $99/month plus 1% of total ad spend; Suite is $199/month plus 4% of total ad spend. Each plan includes a 3-day free trial, requires a card, and can be canceled anytime.
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

Calibrated Intelligence
Founded: 2026
United States
calibratedintelligence.com

Company Information

Scaley AI
Founded: 2025
United States
scaleyai.com

Alternatives

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Adspert

Adspert

5.0 out of 5 stars
ADM

ADM

Lisp

Categories

Ad Optimization Supported
AI Advertising Supported
PPC Supported

Categories

PPC Supported

Integrations

Amazon Supported
Google Ads Not Supported
Google Merchant Center Not Supported
Shopify Not Supported

Integrations

Amazon Not Supported
Google Ads Supported
Google Merchant Center Supported
Shopify Supported
Claim Prism by Calibrated Intelligence and update features and information
Claim Prism by Calibrated Intelligence and update features and information
Claim Scaley AI and update features and information
Claim Scaley AI and update features and information