Predactiv Data PlatformPredactiv
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Related Products
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About
The Predactiv Data Platform is an AI-driven unified data platform that combines advanced artificial intelligence, proprietary real-time behavioral datasets, and scalable data science capabilities to help organizations ingest, enrich, analyze, and activate data for actionable insights, audience creation, predictive modeling, and cross-channel data activation. It enables seamless data onboarding from any source, validation, and unification into a compliant foundation, and transformation into enriched datasets that reveal consumer intent, behavior, and predictive signals using AI-powered embeddings and agentic orchestration features. With its proprietary global digital behavioral and purchase data, the platform offers a 360-degree view of consumers that supports real-time insights and high-precision audience segments for marketing, advertising, and strategic decision-making, allowing brands and agencies to identify and target potential customers based on behavior.
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About
Zeotap is a Customer Intelligence Platform (CIP) that helps companies better understand their customers and predict behaviors, to invest in more meaningful experiences. We enable brands to build on a nucleus of first-party data to win new customers and grow their loyal base. Our independent but integrated modules include customer data unification, identity resolution, enrichment, analytics/modeling (including in data clean rooms), and activation to 100+ partners in the marketing ecosystem.
Recognized by Gartner as a "Cool Vendor" (2020) and by AdExchanger as the “Best Data-Enabling Technology” (2019), our platform meets the highest enterprise data privacy and security standards, including GDPR, ISO 27001, and CSA STAR. We serve the world's top brands, agencies, and publishers across a dozen countries in Europe, North and Latin America, and APAC. Zeotap is also the founding member of ID+, a universal marketing ID initiative.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Marketing leaders, data scientists, and analytics teams who need an AI-powered data platform to unify, enrich, and activate real-time consumer insights for audience creation, prediction, and decision-making
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Audience
Companies interested in a Customer Intelligence Platform that helps brands better understand their customers and predict behaviors
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
No information available.
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationPredactiv
Founded: 2024
United States
predactiv.com/platform/the-predactiv-data-platform/
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Company InformationZeotap
Founded: 2014
US, Canada, Germany, UK, France, Italy, Spain, India, Mexico, Brazil, Colobmai
zeotap.com
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Categories |
Categories |
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Data Management Features
Customer Data
Data Analysis
Data Capture
Data Integration
Data Migration
Data Quality Control
Data Security
Information Governance
Master Data Management
Match & Merge
Customer Data Platforms (CDP) Features
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling
Identity Management Features
Access Certification
Compliance Management
Multifactor Authentication
Password Management
Privileged Account Management
Self-Service Access Request
Single Sign On
User Activity Monitoring
User Provisioning
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Integrations
Facebook
Insider One
Instagram
LinkedIn
S4M
X (Twitter)
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