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About

Playmatic is a video-advertising platform tailored for news and content websites, offering tools to achieve maximum immersion, such as interactives, embedding micro-sites, pop-up notifications and buttons, surveys, embedded forms, checkout options, multi-level scenarios, and classic pre-rolls. Its platform spans a network of over 8,000 sites and delivers more than 20 million impressions per day. It yields notably higher effectiveness; videos are 51% more memorable than non-interactive ones, engagement and brand interaction double, and purchase intent increases eightfold compared to standard pre-rolls. Engage Video ads (Engageroll) deliver up to 30% more conversions, 40% higher brand awareness, and eight-times greater involvement than ordinary non-interactive ads, while offering turnkey production and the ability to adapt any video into an interactive format, resulting in three times higher ROI and superior recognition relative to traditional commercials.

About

Taptica is a publicly traded, global end-to-end mobile advertising platform that helps the world’s top brands reach their most valuable users with the widest range of traffic sources available today. Our proprietary technology leverages big data, and combined with state-of-the-art machine learning, enables quality media targeting at scale. Taptica creates a single arena in which brands can scale and engage more relevantly with mobile audiences. We deliver relevant audiences at scale with precise targeting capabilities and reengagement tools across the mobile ecosystem. Experience video with a leading programmatic platform built for storytelling, Tremor Video. We strive to provide publishers with the highest potential revenue streams across digital screens. Our tech stack leverages dynamic supply segmentation, quality assurance algorithms, and more. We deliver relevant audiences at scale with precision targeting capabilities and reengagement tools.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Advertisers and publishers seeking a tool to deliver highly engaging, interactive video campaigns on content-rich websites

Audience

Advertisers and publishers in need of a global end-to-end mobile advertising platform to reach their most valuable users

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Playmatic
Russia
playmatic.video/

Company Information

Taptica
Founded: 2011
United States
www.taptica.com

Alternatives

Alternatives

IDVx

IDVx

Infillion
RevX

RevX

RevX powered by Affle
VideoHub

VideoHub

Hub-Suite

Categories

Categories

Integrations

Kochava
Oracle Moat
Weborama
YouTube

Integrations

Kochava
Oracle Moat
Weborama
YouTube
Claim Playmatic and update features and information
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