Playable

Playable

Playable.video
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About

Reach your best audience (email) with your best content (high quality video). Maximize awareness and ROI of your videos. Video stimulates interest and desire more than any other content type. Optimize your audience engagement. Clicks informed by video are better qualified clicks. Increase conversion and in turn revenue. Playable delivers the optimal video format (HEVC, H.265, WEBM, MP4, APNG, WEBP, or GIF) upon open. Playable’s mission is to optimize video marketing, using artificial intelligence and our unique dataset of what video content works best. The company was founded in 2016 with the purchase of the foundation patents for adding video content to email. We started by building our Video Email product that allows any marketer to add any video to their email campaigns. We love email because it already generates the highest return-on-investment for marketers, compared to other digital marketing channels.

About

Play in-email personalized videos to dramatically increase your sales. ncrease your results with autoplay video in email that works with all email clients and platforms. Be the hero creating real-time personalized videos that play into emails. Personalized videos, based on real-time data, that play in emails to increase your marketing results. Video is the preferred format for advertisers because the average CTR is 65% higher than other formats. Email is a direct channel that delivers 40% more ROI than social or display advertising. We offer the best of video, email and personalization in a set of innovative tools that get more traffic, conversions and loyalty throughout the customer journey. It also integrates easily with many ESPs and CRMs such as Mailchimp, SendGrid, Hubspot and another ESPs. Use Autoplay Video in Email SaaS Platform to acquire new qualified customers from external databases and in cross-selling or loyalty campaigns sent to your existing contacts.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Companies and anyone in search of a software solution to add video files to emails

Audience

Enterprises looking for an email solution to create and send personalized videos to increase their sales

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$99 per month
Free Version
Free Trial

Pricing

$29 per month
Free Version
Free Trial

Reviews/Ratings

Overall 1.0 / 5
ease 3.0 / 5
features 2.0 / 5
design 3.0 / 5
support 1.0 / 5

Reviews/Ratings

Overall 3.0 / 5
ease 4.0 / 5
features 4.0 / 5
design 4.0 / 5
support 1.0 / 5

Pros & Cons from Real Users

Pros

  • I liked how easy it was to upload a video and include in my newsletter. It was a pretty slick, unique technology in 2023 when I found it.

Cons

  • Originally, I opted for an Essentials plan and paid for it. Then they introduced a Free plan and did away with the Essentials plan, but it was dumb because you got everything in the free plan, but better than what was listed in the Essentials plan. Well, then they did away with the free plan. I didn't have enough subscribers to want to pay $100/month - the number of views I would have gotten just didn't add up. But, when I opted for the Free plan, it was a FREE plan, not a Free trial. And you got a certain number of plays and then you had to pay per play; included a watermark, blah blah blah. Then they just ENDED IT and were like: you can pay $100/month, or get out.

Pros & Cons from Real Users

Pros

  • The pricing to keep me at a time when I wasn't sure I wanted to use it... Viewed was much more reasonable than the first app I tried (Playable).

Cons

  • Shortly after I found them, Viewed introduced new pricing plans with more limitations, basically meaning that if you want to play video with sound and/or longer than 6 seconds, you have to pay >$370/month! They offered me a basic plan to keep me on the platform, but instead of being able to pay for extra views, they just cut off the video and only showed a static image. That's not what any of the information about the plan claimed it would do. I would pay for extra views, but I don't have that option - I can only "upgrade" to a plan that won't actually allow my 12 second video with sound to play at $90/month or I can "upgrade" to the plan that will play my video - which is almost $400/month.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Playable.video
Founded: 2016
United States
playable.video/

Company Information

Viewed
Founded: 2013
Spain
www.viewed.video/

Alternatives

Vidcast

Vidcast

Cisco

Alternatives

Amazon Video Ads

Amazon Video Ads

Amazon Advertising
Sezion

Sezion

SEZION DIGITAL
vidREACH

vidREACH

vidREACH.io
Sezion

Sezion

SEZION DIGITAL

Categories

Categories

Integrations

AWeber
Adobe Campaign
BenchMark Scheduler
Constant Contact
GetResponse
HubSpot CRM
HubSpot Customer Platform
Loader.io
Mailchimp
Mailjet
Moosend
Salesforce
Zoho Analytics
iContact
360 Product Viewer
Amazon
Amazon SES
Apple Mail
IBM Cloud
Mailchimp Transactional Email (Mandrill)

Integrations

AWeber
Adobe Campaign
BenchMark Scheduler
Constant Contact
GetResponse
HubSpot CRM
HubSpot Customer Platform
Loader.io
Mailchimp
Mailjet
Moosend
Salesforce
Zoho Analytics
iContact
360 Product Viewer
Amazon
Amazon SES
Apple Mail
IBM Cloud
Mailchimp Transactional Email (Mandrill)
Claim Playable and update features and information
Claim Playable and update features and information
Claim Viewed and update features and information
Claim Viewed and update features and information