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About

PFL Direct Mail is an innovative platform that integrates personalized direct mail with digital marketing strategies to enhance customer engagement and drive conversions. By combining data-driven insights with high-quality physical mail, PFL allows businesses to create personalized, tactile experiences that stand out in a digital-first world. The platform seamlessly integrates with CRM and marketing automation tools, enabling companies to trigger relevant and timely direct mail campaigns based on customer behavior or sales milestones. PFL Direct Mail helps businesses build stronger relationships with prospects and customers, improve response rates, and increase overall ROI by blending physical and digital marketing efforts.

About

Smartmail Marketing is Canada Post's direct-mail marketing service for organizations that want to reach existing or prospective customers by postal delivery. Campaigns can use Neighbourhood Mail, Personalized Mail or Postal Code Targeting, with audience selection using geographic, demographic and address data. Businesses may plan campaigns through Canada Post's online targeting and campaign tools, or work with Canada Post experts and independent Smartmail Marketing partners for audience development, creative design, printing, mail preparation and delivery. The service supports standalone mailings and campaigns coordinated with digital channels, including promotional pieces such as postcards, letters, brochures and flyers. Campaign scope, targeting, formats and postage depend on the sender's objectives and selected mail product. It is a postal and marketing service rather than one standalone software application.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Companies in need of a direct mail automation platform

Audience

Businesses and organizations seeking to reach prospective or existing customers in Canada through targeted direct-mail campaigns.

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

Campaign costs depend on objectives and scope. Rates and applicable fees vary by mail service and campaign; Canada Post publishes separate rate information for Neighbourhood Mail, Personalized Mail, and Postal Code Targeting.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

PFL
Founded: 1996
United States
www.pfl.com

Company Information

Canada Post
Founded: 1981
Canada
www.canadapost-postescanada.ca/cpc/en/commercial/marketing/campaign/direct-mail/direct-mail-smm.page

Alternatives

Click2Mail

Click2Mail

4.4 out of 5 stars

Alternatives

DirectMail2.0

DirectMail2.0

DirectMail2.0, LLC.
5.0 out of 5 stars
Sendoso

Sendoso

4.0 out of 5 stars
PostKnock

PostKnock

MedAlly LLC

Categories

Categories

Integrations

Adobe Marketo Engage Supported
Microsoft Azure Supported
Oracle Marketing Supported
Salesforce Supported

Integrations

Adobe Marketo Engage Not Supported
Microsoft Azure Not Supported
Oracle Marketing Not Supported
Salesforce Not Supported
Claim PFL Direct Mail and update features and information
Claim PFL Direct Mail and update features and information
Claim Smartmail Marketing and update features and information
Claim Smartmail Marketing and update features and information