Magnite vs. Xandr Comparison


Magnite	Xandr Microsoft	+	+
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About Magnite is the world’s largest independent sell-side ad platform. We’ll help you win across every channel, every format and on your terms. Since we’re not in competition with you, we work for you. That means full access to everything we have—our tech and teams to keep you ahead of the curve, our deep experience to guide you, and our independence to provide open-minded advice. You won’t find any walls (or hidden fees) around our garden, so everything you spend goes further. You get access to our global scale, advanced brand and fraud protection, and top-notch tech to help you find more of the audiences you want, wherever they are. We’re Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising platform that combines Rubicon Project’s programmatic expertise with Telaria’s leadership in CTV. Publishers use our technology to monetize their content across all screens and formats—including desktop, mobile, audio and CTV.	About Xandr, a subsidiary of Microsoft, is a global advertising company that provides a data-enabled technology platform designed to offer a marketplace for premium advertising. Their platform optimizes return on investment for both buyers and sellers while maintaining a commitment to an open marketplace and empowering the open web globally. Xandr's solutions include Invest DSP, Monetize SSP, and Curate, which enable advertisers to connect with their audiences and publishers to drive monetization. With a significant global presence, Xandr operates across multiple continents, positioning itself as a valuable platform for brands seeking to expand their reach on a global scale.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Brands, companies and promoters looking for an independent sell-side ad platform to find specific audiences	Audience Ad buyers and sellers seeking a tool to manage inventory and sales
Support Phone Support Not Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Supported 24/7 Live Support Not Supported Online Supported
API Offers API Not Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing No information available. Free Version Not Supported Free Trial Not Supported	Pricing No information available. Free Version Not Supported Free Trial Not Supported
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software

Training Documentation Supported Webinars Not Supported Live Online Not Supported In Person Supported	Training Documentation Supported Webinars Not Supported Live Online Not Supported In Person Not Supported
Company Information Magnite Founded: 2020 United States www.magnite.com	Company Information Microsoft Founded: 1975 United States www.xandr.com
Alternatives Criteo Commerce Grid Criteo	Alternatives Kevel
HeadBidder FM Labs LLC	Microsoft Invest Microsoft
Sharethrough	Equativ
PubMatic	Simpli.fi
Nexxen View All	The Trade Desk View All
Categories CTV & OTT Advertising Supported Programmatic Advertising Supported Supply-Side Platforms (SSP) Supported	Categories Demand-Side Platforms (DSP) Supported Display Advertising Supported Media Buying Supported Programmatic Advertising Supported Supply-Side Platforms (SSP) Supported Video Advertising Supported

Integrations Adloox Supported Amazon Transparent Ad Marketplace (TAM) Supported KNOREX XPO Supported Prebid Supported PubPower Supported The Moneytizer Supported 152 Media Not Supported ADvendio Not Supported ASTRAD DSP Supported Adagio Supported Adplorer Not Supported Adwallet Not Supported Eyeota Not Supported Kochava Not Supported Meetrics Not Supported Octane11 Not Supported PubGalaxy Not Supported Retargetly Not Supported Zuuvi Not Supported ad:personam Not Supported Show More Integrations View All 12 Integrations	Integrations Adloox Supported Amazon Transparent Ad Marketplace (TAM) Supported KNOREX XPO Supported Prebid Supported PubPower Supported The Moneytizer Supported 152 Media Supported ADvendio Supported ASTRAD DSP Not Supported Adagio Not Supported Adplorer Supported Adwallet Supported Eyeota Supported Kochava Supported Meetrics Supported Octane11 Supported PubGalaxy Supported Retargetly Supported Zuuvi Supported ad:personam Supported Show More Integrations View All 33 Integrations
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