TrueX

TrueX

Infillion
+
+

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About

Magnite is the world’s largest independent sell-side ad platform. We’ll help you win across every channel, every format and on your terms. Since we’re not in competition with you, we work for you. That means full access to everything we have—our tech and teams to keep you ahead of the curve, our deep experience to guide you, and our independence to provide open-minded advice. You won’t find any walls (or hidden fees) around our garden, so everything you spend goes further. You get access to our global scale, advanced brand and fraud protection, and top-notch tech to help you find more of the audiences you want, wherever they are. We’re Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising platform that combines Rubicon Project’s programmatic expertise with Telaria’s leadership in CTV. Publishers use our technology to monetize their content across all screens and formats—including desktop, mobile, audio and CTV.

About

TrueX is the original CTV engagement platform that also works across all screens. TrueX allows consumers to choose their ad experience via the first value exchange product, guaranteed to drive results. The result is a better experience for the viewer, reduced ad load for publishers, and 5x the brand impact for advertisers over standard video spots. Target audiences that choose to interact with a TrueX engagement unit, and ensure your ads are seen. Choose from pre-built Blueprints or tap our Creative Studio and let your imagination run wild. Trade interactions with your brand for the most desired commodity today, human attention. Track your brand’s lift with in-unit questionnaires to measure the effectiveness of your campaigns. Offering consumers a choice with their ad viewing experience tells them that you, the brand, respect their attention and recognize the value of their time.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Brands, companies and promoters looking for an independent sell-side ad platform to find specific audiences

Audience

Marketers wanting a solution to capture genuine consumer attention through opt-in interactive video ads

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Company Information

Magnite
Founded: 2020
United States
www.magnite.com

Company Information

Infillion
Founded: 2008
United States
infillion.com/media/truex/

Alternatives

Alternatives

HeadBidder

HeadBidder

FM Labs LLC
CTVision+

CTVision+

Rakuten Advertising

Categories

Categories

Integrations

ASTRAD DSP Supported
Adagio Supported
Adloox Supported
Amazon Transparent Ad Marketplace (TAM) Supported
Amazon Unified Ad Marketplace (UAM) Supported
Freestar Supported
KNOREX XPO Supported
Mile Supported
Placements.io Supported
Prebid Supported
PubPower Supported
The Moneytizer Supported

Integrations

ASTRAD DSP Not Supported
Adagio Not Supported
Adloox Not Supported
Amazon Transparent Ad Marketplace (TAM) Not Supported
Amazon Unified Ad Marketplace (UAM) Not Supported
Freestar Not Supported
KNOREX XPO Not Supported
Mile Not Supported
Placements.io Not Supported
Prebid Not Supported
PubPower Not Supported
The Moneytizer Not Supported
Claim Magnite and update features and information
Claim Magnite and update features and information
Claim TrueX and update features and information
Claim TrueX and update features and information