Operative.One

Operative.One

Operative
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+

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About

Loomit is a cloud-native ad monetization optimization platform that gives mobile publishers full control over how ads are delivered, tested, and monetized across their apps so they can maximize revenue and improve user engagement without constantly relying on engineering teams. It sits between your app and existing ad mediation platforms to enable dynamic, rule-based monetization setups, real-time AB/multivariate testing of mediation partners, and tailored ad journeys that match user cohorts, behaviors, or regions, all configurable through an intuitive dashboard rather than hard-coded logic. It supports ad quality control and segmentation, letting publishers protect valuable user segments from intrusive or low-quality ads while boosting competition and CPMs for high-value impressions, and it includes features like automated format switching.

About

Operative.One is the gold standard for digital ad management—powering the world’s top streaming platforms and over 100 distinct CTV services. As the industry’s leading order management system (OMS), Operative.One helps digital media companies maximize yield across channels, streamline operations, and accelerate revenue. This unified platform connects the entire quote-to-cash workflow, enabling sales and ops teams to do more with less. Sales teams can book more deals across linear and digital channels, while operations teams process more work with tools that free up time for strategic, high-value tasks. Whether you're monetizing video, display, mobile, or CTV, Operative.One transforms advertising operations into a revenue-generating machine, driving growth, efficiency, and scale.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Mobile app and game publishers seeking a tool to control, optimize, and personalize advertising revenue strategies without heavy engineering work

Audience

Digital media companies and online publishers

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

Free
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Loomit
Founded: 2023
United States
loomit.ai/

Company Information

Operative
Founded: 2000
United States
www.operative.com/operative-one/

Alternatives

Alternatives

Bidlogic

Bidlogic

optAd360
HeadBidder

HeadBidder

FM Labs LLC

Categories

Categories

Integrations

Google Ad Manager
Oracle PeopleSoft
PubMatic
Salesforce

Integrations

Google Ad Manager
Oracle PeopleSoft
PubMatic
Salesforce
Claim Loomit and update features and information
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