Oracle Audience SegmentationOracle
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Related Products
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About
Lickly is an AI-powered influencer marketing platform that helps brands and agencies discover the right creators, predict campaign performance, and manage influencer programs from a single platform.
Unlike traditional influencer marketing tools that start with creator search, Lickly uses audience intelligence to identify creators whose followers align with a brand's target audience. Teams can build audience segments, discover relevant influencers, evaluate audience quality, analyze creator fit, and forecast campaign performance before launching campaigns.
The platform includes creator discovery, audience analytics, performance forecasting, brand safety monitoring, campaign management, workflow automation, contract and deliverable tracking, reporting, and competitive intelligence capabilities. Lickly helps marketing teams reduce manual work, improve creator selection, increase campaign efficiency, and gain clearer visibility into influencer marketing ROI.
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About
Improve campaign performance by using third-party, enriched data to easily build audience segments. Oracle Audience Segmentation includes customer analytics to predict and measure campaign performance. Sort through your customer data without SQL. Drag-and-drop tools make it easy to build segments and include critical information to personalize each message. Segment your marketing initiatives based on aggregated customer values. You can easily filter to find your top 15% of buyers or isolate the least-engaged web visitors. Save time while improving the accuracy of your targeting. Evaluate the size of an audience without waiting hours for a query to complete. Waterfall segmentation allows you to create and prioritize segments within an audience to match customers to goal-oriented, relevant content. This segment data is included when you publish the audience to external systems, such as Responsys Campaign Management.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Ecommerce brands, DTC brands, beauty and skincare companies, fashion and apparel brands, wellness and fitness brands, consumer product companies, influencer marketing agencies, marketing agencies, social media teams, growth marketing teams, mid-market brands, and marketing and advertising organizations
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Audience
Enterprises wanting to improve campaign performance by using an audience segmentation solution in order to build audience segments
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and VideosNo images available
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Pricing
$1,999/month
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationLickly
Founded: 2019
Canada
www.lickly.com
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Company InformationOracle
Founded: 1977
United States
www.oracle.com/cx/marketing/audience-segmentation/
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Categories |
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Integrations
Argent
Cognizant
CrowdTwist
Decimal
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EVOSYS TELEMATICS
Kinetica
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Integrations
Argent
Cognizant
CrowdTwist
Decimal
Deloitte Compliance Suite
EVOSYS TELEMATICS
Kinetica
Oracle Advertising
Oracle BlueKai
Oracle Cloud CX
|
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