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About

Laurence is an AI-driven advertising optimization platform focused on automating and improving Amazon PPC (pay-per-click) campaigns using quantitative models, advanced statistics, and real-time learning rather than manual rules or fixed playbooks. It continuously calculates mathematically optimal bids for tens of thousands of keywords and product targets, adjusts bids, budgets, and targets hourly, and uses reinforcement learning to adapt to market conditions, seasonality, and competitor activity. It provides full transparency for every decision, including an “Ask Laurence” AI reporting agent that explains actions and maintains a complete audit trail. Laurence’s models are designed to treat PPC as a math problem with precise bid optimization instead of heuristics, detect market trends before competitors, and avoid wasted spend from outdated manual methods.

About

Scaley AI is an AI media buyer for Google Ads, designed for ecommerce stores that manage their own advertising. Users can ask questions in chat and get answers based on account data rather than generic forum advice. Scaley reads live campaigns, products, and search terms to identify potential wasted spend. Media Buyer connects to Google Ads with read-only access, while Suite prepares changes for individual approval before applying them. Scaley offers three plans: Consultant at $99/month flat, Media Buyer at $99/month plus 1% of total ad spend, and Suite at $199/month plus 4% of total ad spend. Each plan includes a 3-day free trial, requires a payment card, and can be canceled anytime. Built by the team behind ZenoX Media, Scaley draws on agency experience across 400+ store accounts and $200M+ in client revenue tracked through its campaigns.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Amazon brand advertising teams and ecommerce marketers who want automated, AI-powered PPC optimization that maximizes performance and transparency without manual guesswork

Audience

Ecommerce store owners (Shopify, DTC, and dropshipping) who manage their own Google Ads.

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

$99/month
Scaley Consultant is $99/month flat; Media Buyer is $99/month plus 1% of total ad spend; Suite is $199/month plus 4% of total ad spend. Each plan includes a 3-day free trial, requires a card, and can be canceled anytime.
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

Laurence
Founded: 2025
United States
www.laurence.com

Company Information

Scaley AI
Founded: 2025
United States
scaleyai.com

Alternatives

Alternatives

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Calibrated Intelligence
ADM

ADM

Lisp

Categories

AI Advertising Supported
PPC Supported

Categories

PPC Supported

Integrations

Amazon Supported
Amazon Pay Supported
Google Ads Not Supported
Google Merchant Center Not Supported
Shopify Not Supported

Integrations

Amazon Not Supported
Amazon Pay Not Supported
Google Ads Supported
Google Merchant Center Supported
Shopify Supported
Claim Laurence and update features and information
Claim Laurence and update features and information
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Claim Scaley AI and update features and information