Kalibrate

Kalibrate

Kalibrate Technologies
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About

Kalibrate Fuel Pricing enables fuel retailers to set optimal fuel prices across their network with confidence and control. It combines accurate market data, advanced fuel pricing rules, and scenario modelling so teams can respond quickly to competitor moves and margin pressures. The result is fuel pricing that’s consistent, auditable, and aligned to both local market conditions and broader business strategy. Strengths  Proven dependability over 40 years — we’ve helped fuel retailers stay in control of pricing decisions through countless periods of volatility  Strategic credibility — Clear, transparent reasoning and audit logs to prove the effectiveness of pricing decisions  Control — You stay firmly in command of every decision, even when using AI or automation  Patented AI — 7 machine learning patents for our proven AI fuel price optimization tools  Experienced, global client success team who understand your market and have walked in your shoes

About

Upp.ai is an innovative agent-based AI platform that is disrupting traditional eCommerce advertising. Optimising AI-driven paid media, such as Google Performance Max, with advanced data engineering, data enrichment and workflow automation. Upp.ai captures market demand in real time, manages campaigns at a SKU level and scales to the largest inventories while providing measurement and transparency to ensure alignment with paid media objectives and business goals. Upp.ai supports retail paid media teams by automating campaign management, interpreting market and first party data to maximise marketing investments. The company was recognised for its leading AI solutions at the PMW awards and UK eCommerce awards 2025.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Fuel Retailers

Audience

Paid media teams and CMOs at enterprise retail brands who need to move beyond manual media buying to prove commercial impact.

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

No images available

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Kalibrate Technologies
Founded: 1993
United Kingdom
kalibrate.com/kalibrate-fuel-pricing-software/

Company Information

Upp.ai
United Kingdom
upp.ai/

Alternatives

Alternatives

42

42

42 Technologies
AUTOSEND

AUTOSEND

AIMS

Categories

Categories

Fuel Management Features

Billing & Invoicing
Fuel Card Reconciliation
Fuel Cards
Fuel Cost Management
IFTA Reporting
Industry Pricing
Personnel Management
Third Party Interface
Variables Monitoring

Integrations

Google Shopping

Integrations

Google Shopping
Claim Kalibrate and update features and information
Claim Kalibrate and update features and information
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