Insider Intelligence (eMarketer)Insider Intelligence
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Related Products
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About
Trust your business decisions. Insider Intelligence maximizes your return on information by providing expert analysis and insights. We are the first place to look when you need actionable data to make confident business decisions. Our research helps clients in marketing, strategy, product development, and more. Understand how marketers are most effectively reaching consumers and which channels have the most growth potential. Make smarter business decisions knowing how consumers and businesses manage their money, borrow and make payments. Explore our healthcare research which analyzes the aspects being transformed by tech and creating opportunities for providers and payers. Stay ahead as 5G and emerging technologies open up massive new opportunities and shape the future of business. Learn best practices that retailers are using to acquire and retain customers and discover what emerging tech is facilitating eCommerce growth.
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About
Merciv is the consumer intelligence platform that connects your internal data and the external world into one living, cited source of truth — so teams can answer any question about their consumers and brand in minutes.
Merciv unifies four knowledge sources: internal knowledge (research, decks, spreadsheets, and systems like Snowflake, Looker, and SharePoint), external signals (social, reviews, search and trend data, competitive activity, pricing), syndicated data (NielsenIQ, Circana, Mintel), and Merciv-owned product and category data. A knowledge graph, hybrid retrieval, and code execution for spreadsheets power accurate, source-backed answers.
Teams use Merciv for consumer perception, SKU-level sentiment and complaint analysis, competitive intelligence, trend monitoring, deep research, data-grounded personas, and decision-ready reports, briefs, and decks. Every answer is cited, permission-aware, and auditable: SOC 2 Type II, tenant isolation, zero-training, SSO/SCIM.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Businesses and companies in need of a tool to research and improve their marketing, strategy, and product development operations
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Audience
Enterprise consumer brands, retailers, and CPG companies — insights, data & analytics, marketing, brand, innovation, R&D, merchandising, product, and CX teams in food & beverage, beauty, health & wellness, apparel, home goods, and retail. Also investment teams at holding companies, PE, and VC firms.
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and VideosNo images available
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Pricing
No information available.
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationInsider Intelligence
United States
www.insiderintelligence.com
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Company InformationMerciv
Founded: 2024
United States
merciv.com
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Categories |
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Integrations
Looker
Microsoft SharePoint
Snowflake
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