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About

Hitprobe is a defensive web analytics platform with built-in click fraud protection, giving marketers full visibility and control over their traffic quality. It captures every visit in detail and uses fingerprinting, IP analysis, and behavioral signals to automatically detect and block bots, VPNs, bad IPs, and repeat clickers, helping eliminate wasted ad spend. Unlike traditional and over complicated analytics tools like GA4, Hitprobe removes the noise and complexity, offering clear, actionable insights through a simple one-page dashboard. No tagging headaches or oversaturated reports, just clean, trustworthy data. With flexible filters, saved views, and custom risk rules, you can tailor your analytics setup to match how your business works. Automate alerts, sync traffic segments to your CRM, or schedule data exports, all without writing a line of code.

About

Trafficshield is a platform used primarily in digital marketing to manage how different audiences or systems view a webpage. It works by analyzing incoming traffic and delivering one of two versions of a page: a “clean” version intended for platforms that enforce strict policies (such as ad networks, web crawlers, or compliance reviewers), and a “target” version designed for regular users. Its purpose is often to test user experiences, track performance, or control exposure of specific content segments, though it is also known for its association with aggressive affiliate tactics. Trafficshield typically offers features like device and geo-filtering, bot detection, referrer tracking, and real-time routing rules. While the technology itself is a traffic-management tool, responsible use is essential, as cloaking in ways that mislead platforms or violate terms of service can result in penalties, account bans, or legal consequences.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Companies that want to stop PPC click fraud or track organic traffic to their site.

Audience

The audience is digital marketers, web analysts, developers, and compliance teams who need a clear, responsible explanation of how traffic-filtering and routing tools work.

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

No images available

Pricing

$80/month
Our plans are easy, free to start & scales with you.

Free: For implementation, testing, and limited use/session limit

Growth: Self-service plans that grow with your usage

Enterprise: Plans for larger volumes and agencies
Free Version
Free Trial

Pricing

$49/month
Free Version
Free Trial

Reviews/Ratings

Overall 4.5 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Reviews/Ratings

Overall 4.4 / 5
ease 4.4 / 5
features 5.0 / 5
design 4.4 / 5
support 4.1 / 5

Pros & Cons from Real Users

Pros

  • The product is seamless to use with pretty decent interface vs the complicated other products in the market, the rules and blocking is fairly intuitive once you know where to find them and how it works and the analytics is pretty comprehensive.
  • We had big problems with Google's IP exclusions as we exceeded the 500 limit often, Hitprobe has several options to automate blocking aside from IP addresses which means we can have more confidence we're not wasting money on ads.

Cons

  • It would be great to see AI used to suggest smart blocking rather than us needing to decipher potential problems. Personally tools like automatic bidding adjustments or ad group exclusions would be good too, but the product seems geared to be simple and effective rather than tool overkill. Maybe some other direct integrations would be nice too, but there are some workarounds using the webhooks.
  • The onboarding felt a little clunky but once you're past it, the product is really easy to use and informative without the overkill.

Pros & Cons from Real Users

Pros

  • I like the easy integration setup. I just add the code and setup was simple. Support team help me when i have any problem
  • the interface is easy to understand, rule setup is simple and making changes later is quick i did not need much time to get used to it, which made managing campaigns easier.
  • I like how TRAFFIC SHIELD helps me filter low-quality traffic and improve the reliability of my campaign data. It is easy to set up, simple to use, and gives me better visibility into the quality of visitors reaching my campaigns.
  • easy to use and helps reduce unwanted and suspicious traffic in and improves campaign traffic quality.
  • Very easy to use, quick setup, filters unwanted traffic nicely and improves overall good ad performance.

Cons

  • At first, I thought setup is difficult, but support team help me and guide me.
  • At first, I was not sure what some settings were for, so I had to try a few things. After using it for some time, it became much easier to understand.
  • I would like to see more integrations and additional reporting options for deeper traffic analysis and insights.
  • Some dashboard features are confusing for new users.
  • No issue faced till now, everything working properly and smooth so far.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Hitprobe
Founded: 2023
United Kingdom
hitprobe.com

Company Information

Trafficshield
Founded: 2022
United States
trafficshield.io

Alternatives

Alternatives

SILA

SILA

Gustafsson Cyber Group Ltd
Clockerly

Clockerly

Clockerly.io

Categories

Categories

Click Fraud Features

Account Alerts
Activity Monitoring
IP Address Monitoring
IP Blocking
Keyword Tracking
Refund Management
Risk Assessment
Time on Site Tracking

Integrations

Facebook Ads
Google Ads
Google Tag Manager
Meta Ads
Microsoft Advertising

Integrations

Facebook Ads
Google Ads
Google Tag Manager
Meta Ads
Microsoft Advertising
Claim Hitprobe and update features and information
Claim Hitprobe and update features and information
Claim Trafficshield and update features and information
Claim Trafficshield and update features and information