FirstPromoter vs. Referral Factory Comparison


FirstPromoter	Referral Factory	+	+
Visit Website	Learn More Update Features	Add To Compare	Add To Compare



About Affiliate, influencer & referral management software in one platform. Connect your billing, set commission rules and launch same day. We integrate natively with Stripe, Paddle, Chargebee, Recurly, and Braintree. Every billing event flows through: upgrades, downgrades, renewals, refunds, and cancellations each adjust commissions automatically, so payouts always match revenue. Payouts can run fully auto-managed, or in bulk via PayPal and Wise. Tax forms (W-9/W-8BEN) are collected before money moves and invoices are generated on every payout, cutting out most of the admin that normally comes with running a program. Your promoters work from a dashboard carrying your brand, with their links, coupon codes, and earnings in one place. On your side: advanced 18-point reporting, custom commission structures from flat fees to multi-tier, fraud detection, and broadcast emails to your entire promoter base. Launch your program today! 14 days free trial. No credit card needed.		About Referral Factory helps companies of all sizes, from large corporates to mid-market companies or multi-location businesses across any industry. Launch a white-labeled referral program. Promote it, track every referral, and automate rewards. No developers needed. Create referral links in one click (or let customers self-sign up), collect referrals via lead forms, widgets, pop-ups, sticky bars, QR codes, landing pages, and email campaigns. Automated emails that trigger on key actions (new referral, conversion, reward due). Advanced referral tracking shows who referred whom, who has converted, and who to reward, with real-time analytics. Give your customers a branded referral portal to track referrals and rewards. Integrates with 8,000+ apps (HubSpot, Salesforce, Stripe, Intercom, Zapier) plus API and webhooks. 200+ rewards (gift cards, Stripe credits, PayPal) or issue custom rewards. GDPR, SOC 2, ISO 27001 compliant. Plans from $200/month with 24/7 support.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported		Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience FirstPromoter helps subscription businesses run affiliate, influencer, and referral programs with commission logic tied to real billing events. It is built to start fast and remain structurally sound as partner revenue grows.		Audience Built for finance, insurance, home services, SaaS, and more, it gives you everything needed to promote, track, and reward referrals from start to finish.
Support Phone Support Not Supported 24/7 Live Support Supported Online Supported		Support Phone Support Supported 24/7 Live Support Supported Online Supported
API Offers API Supported		API Offers API Supported
Screenshots and Videos View more images or videos		Screenshots and Videos View more images or videos
Pricing $49 per month Free Version Not Supported Free Trial Supported		Pricing $95 per month Plans start from $95 per month, and go up to $1000 per month. Free Version Not Supported Free Trial Supported
Reviews/Ratings Read all reviews		Reviews/Ratings Overall 5.0 / 5 ease 5.0 / 5 features 4.9 / 5 design 4.6 / 5 support 4.9 / 5 Read all reviews
		Pros & Cons from Real Users Pros It's very easy to use such overall. No complications or obstacles while creating referral campaigns for my business. The software is really easy to use and I can have multiple campaigns which allows me to build customized referral programs for different clients without needing a developer to help me. Referral Factory allows us to run multiple referral programs all at the same time. The tracking dashboard gives us a clear view of each of all our different referral programs and which one is working better. We were also able to integrate our referral program with our Salesforce CRM making it that much easier to chase referral leads and close new sales fasters. I really liked the demo call as the consultant, Jess, was helpful in showing me the ins and outs of referral marketing. Since I’m not a marketer, this was very useful. As a marketer I liked that you could build a 100% working referral program without any coding. A lot of the other tools you have to install scripts etc. Oh and also the branding options are good too - everything can be customised. Cons No cons. It has east to use interface which allows you to be flexible with your campaign customization. I have been using the software for a few months now and haven't had any issues with it so far. Only that you can’t enable sharing direct to Instagram. I haven’t had any major problems so far but it would be great if there were more resources available on how to run referral marketing in the field of education. It’s all been a steep learning curve but I’m glad it’s working! So far nothing - we have been using the basic plan for last 6 months.
Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported		Training Documentation Supported Webinars Supported Live Online Supported In Person Supported
Company Information FirstPromoter Founded: 2016 Romania firstpromoter.com		Company Information Referral Factory Founded: 2020 Netherlands referral-factory.com/
Alternatives Tracknow		Alternatives Extole
Affonso		Genius Referrals
Allocora		ReferPro
Tapfiliate		OSI Affiliate Software Omnistar Interactive
Rewardful View All		Referralful View All
Categories Affiliate Supported Influencer Marketing Supported KOL Management Supported Marketing Attribution Supported Partner Relationship Management (PRM) Supported Performance Marketing Supported Referral Supported		Categories Affiliate Supported Affiliate Program is an exciting opportunity for marketers, entrepreneurs, and content creators to earn commissions by promoting one of the leading referral marketing platforms. As an affiliate, you can leverage your audience and network to generate income while helping businesses streamline their referral programs. Brand Advocacy Supported Customer Advocacy Supported Lead Generation Supported Looking to boost your customer base and increase revenue? Referral Factory makes lead generation simple and effective by leveraging the power of word-of-mouth marketing. With our platform, you can create fully automated referral programs that turn your existing customers into brand advocates—generating high-quality leads on autopilot! Performance Marketing Supported Referral Supported The word "referral" refers to the act of directing someone to a person, business, or service, usually with a recommendation or endorsement. In a business context, it typically means when a satisfied customer or individual recommends a product, service, or company to someone else.
Affiliate Features Affiliate Management Supported Affiliate Tracking Supported Banner Management Supported Commission Management Supported Contest Management Supported Coupon Management Supported Email / Newsletter Communication Supported Fraud Detection Supported Multi Level Marketing (MLM) Supported Multi-Language Supported Social Sharing Supported Referral Features Affiliate Marketing Supported Campaign Management Supported Contact Management Supported Employee Referral Management Not Supported Feedback Management Not Supported Lead Engagement Not Supported Loyalty Program Supported Referral Tracking Supported Rewards Management Supported Show More Features Influencer Marketing Features Campaign Management Supported CRM Not Supported Faceted Search / Filtering Not Supported Influencer Discovery Not Supported Payment Tracking Supported ROI Tracking Not Supported Social Media Monitoring Not Supported Marketing Attribution Features Attribution Modeling Supported Audience Segmentation Not Supported Conversion Tracking Supported Cross-Channel Attribution Supported Customer Journey Mapping Not Supported Multi-Touch Attribution Not Supported Predictive Analytics Not Supported ROI Tracking Not Supported Partner Relationship Management (PRM) Features Asset Management Supported Business Plans Not Supported Channel Marketing Automation Supported Collaboration Tools Not Supported Compliance Management Supported Deal Management Supported Deal Registration Supported Lead Generation Not Supported Lead Sharing Not Supported Partner Onboarding Supported Partner Portal Supported Performance Metrics Supported Rewards Programs Supported Workflow Management Supported		Affiliate Features Affiliate Management Supported Affiliate Tracking Supported Banner Management Not Supported Commission Management Not Supported Contest Management Not Supported Coupon Management Not Supported Email / Newsletter Communication Supported Fraud Detection Supported Multi Level Marketing (MLM) Not Supported Multi-Language Not Supported Social Sharing Supported Referral Features Affiliate Marketing Supported Campaign Management Supported Contact Management Not Supported Employee Referral Management Supported Feedback Management Not Supported Lead Engagement Not Supported Loyalty Program Not Supported Referral Tracking Supported Rewards Management Supported Show More Features Customer Advocacy Features Advocate Management Not Supported Campaign Management Not Supported Communication Management Not Supported Community Management Not Supported Gamification Supported Referral Tracking Supported Reporting/Analytics Supported Rewards Program Not Supported Social Engagement Not Supported Lead Generation Features Contact Discovery Not Supported Contact Import/Export Not Supported Lead Capture Supported Lead Database Integration Supported Lead Nurturing Not Supported Lead Scoring Not Supported Lead Segmentation Not Supported Pipeline Management Not Supported Prospecting Tools Not Supported Visitor Identification Not Supported
Integrations Make Supported Stripe Supported Zapier Supported Axis LMS Not Supported Braintree Supported Chargebee Supported Claude Supported HubSpot CRM Not Supported HubSpot Customer Platform Not Supported Intercom Not Supported Paddle Supported PayPal Supported Recurly Supported Salesforce Not Supported ServiceTitan Not Supported Shopify Not Supported Wise Supported Zoho CRM Not Supported monday AI work platform Not Supported n8n Supported Show More Integrations View All 11 Integrations		Integrations Make Supported Stripe Supported Zapier Supported Axis LMS Supported Braintree Not Supported Chargebee Not Supported Claude Not Supported HubSpot CRM Supported HubSpot Customer Platform Supported Intercom Supported Paddle Not Supported PayPal Not Supported Recurly Not Supported Salesforce Supported ServiceTitan Supported Shopify Supported Wise Not Supported Zoho CRM Supported monday AI work platform Supported n8n Not Supported Show More Integrations View All 13 Integrations
		Claim Referral Factory and update features and information Claim Referral Factory and update features and information