ReferralCandy

ReferralCandy

ReferralCandy.com
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About

Extole is an enterprise offer management platform powering personalized incentive programs across the entire customer lifecycle. Leading B2C brands choose Extole to build and optimize loyalty, referral, ambassador, promotional, and offer programs at scale. Highly configurable and AI-accessible, Extole fits seamlessly into every team’s agentic workflow through MCP and CLI access, plus an in-platform AI assistant. Marketers build and track intelligent offer programs that motivate action. Product teams embed personalized offers into digital experiences to drive engagement and growth. Developers extend the platform through APIs, SDKs, and partner integrations. Behind every campaign, Extole orchestrates creative content, rules, and reward fulfillment, dynamically adapting each offer to the audience and channel. Our enterprise-grade infrastructure ensures every offer is delivered securely, accurately, and reliably. Build your next offer program with Extole.

About

Grow your sales through word-of-mouth marketing! Reward your customers for referrals and watch the sales and shares roll in. ReferralCandy connects instantly with popular ecommerce platforms (Shopify, WooCommerce, BigCommerce, Magento) or choose custom API and advanced integrations. ReferralCandy also integrates with other marketing tools such as AdRoll, Mailchimp, Google Analytics, ReCharge, Fomo or Chargebee and many others.

Why Extole is Better than ReferralCandy

While ReferralCandy is a cloud-based referral and affiliate tool for Shopify-centric SMB ecommerce, Extole is an enterprise offer management platform built for brands that require configurable programs and deep integrations. Extole connects with CRMs (Salesforce, HubSpot), CDPs, marketing automation (Braze, Klaviyo), ecommerce platforms, core banking systems (Alkami, Q2, Jack Henry), and analytics tools. Its platform is optimized for developers, providing open APIs, SDKs for web and mobile, custom events, sandbox environments, and MCP access. Enterprise fraud prevention includes device fingerprinting, IP intelligence, velocity controls, and event-based reward holds—backed by ISO 27001 and GDPR/CCPA compliance. For brands needing advanced segmentation, A/B testing, and multi-program flexibility beyond standard referral templates, Extole delivers the configurability and integration depth that SMB-focused tools are not built to provide.

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Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Supported
iPad Supported
Android Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Retailers, consumer brands, telecom companies, and financial services companies

Audience

ReferralCandy works best for eCommerce stores with at least 100 transactions a month.

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Supported

API

Offers API Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

We offer customized pricing tailored to your business’s unique needs, goals, and usage. Our team works closely with each customer to design a plan that fits your organization.

Contact us for a personalized quote.
Free Version Not Supported
Free Trial Not Supported

Pricing

$49/month + commission on referral sales
$49/month + commission on referral sales:
- First $1k: 5%
- Next $10k: 3.5%
- Next $100k: 1.5%
- Everything Above: 0.25%
Free Version Supported
Free Trial Supported

Reviews/Ratings

Overall 4.9 / 5
ease 4.8 / 5
features 4.9 / 5
design 4.6 / 5
support 5.0 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Pros from Real Users

Pros

  • It was really easy to setup, the team was very responsive and we are able to have a custom API integration with little effort.
  • I have only been using Extole for almost a year after being transferred and I worked with two amazing CSMs who have been helping me navigate around and share insights regarding our program. They are very responsive and really helpful even on short notice/ urgent changes!
  • Straightforward integration; developer-friendly options; flexible customization; excellent technical support.
  • Great guidance and support from onboarding through program optimizations. Customizable programs and capabilities.
  • Extole provides amazing services to our brand, diligently and proactively making recommendations and working to provide the ultimate experience for Refer a Friend for our websites.
  • Extole had our refer-a-friend program set up in just a few days. Their customer service and tech team are first-class. We love how their support team continues to suggest ways to improve conversions and they have been willing to A/B test ideas to make sure we are going with the best option. Their refer-a-friend program is completely seamless and it requires very little effort to run after the initial setup is complete.
  • Extole is such an easy way to enhance our customer engagement and increase site traffic. We've participated in their refer-a-friend program for years and they are always quick to point out ways to tweak and augment what is already a great offering.
  • -Proactive in offering solutions -Helps with a lot of the heavy lifting, where possible of course. -Flexible team with flexible solutions.
  • I have always enjoyed working with Extole on launching new programs and maintaining them. They are great at being responsive, as well as making it as streamlined as possible to bring campaigns to launch.
  • The tool is extremely user-friendly and is easy to familiarize yourself with. Similarly, the program is reliable and more or less runs itself - you don't have to be constantly hands on with it from a day-to-day perspective.

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Not Supported

Company Information

Extole
Founded: 2009
United States
www.extole.com

Company Information

ReferralCandy.com
Founded: 2009
Singapore
www.referralcandy.com/

Alternatives

Alternatives

Fivestars

Fivestars

Fivestars Loyalty

Categories

Affiliate Supported
AI Marketing Supported
Brand Advocacy Supported
Customer Advocacy Supported
Customer Loyalty Supported
Referral Supported

Categories

Affiliate Supported
Customer Loyalty Supported
Referral Supported

Affiliate Features

Affiliate Management Supported
Affiliate Tracking Supported
Banner Management Not Supported
Commission Management Not Supported
Contest Management Supported
Coupon Management Supported
Email / Newsletter Communication Supported
Fraud Detection Supported
Multi Level Marketing (MLM) Not Supported
Multi-Language Supported
Social Sharing Supported

Customer Loyalty Features

Corporate Memberships Not Supported
CRM Not Supported
Customer Activity Tracking Supported
Discount Management Not Supported
Gift Card System Supported
Loyalty Card System Supported
Member Portal Supported
Membership Management Not Supported
No-Card Loyalty System Supported
Referral Tracking Supported
Rewards Management Supported

Referral Features

Affiliate Marketing Supported
Campaign Management Supported
Contact Management Supported
Employee Referral Management Supported
Feedback Management Supported
Lead Engagement Supported
Loyalty Program Supported
Referral Tracking Supported
Rewards Management Supported

Customer Advocacy Features

Advocate Management Supported
Campaign Management Supported
Communication Management Supported
Community Management Not Supported
Gamification Not Supported
Referral Tracking Supported
Reporting/Analytics Supported
Rewards Program Supported
Social Engagement Not Supported

Influencer Marketing Features

Campaign Management Supported
CRM Supported
Faceted Search / Filtering Not Supported
Influencer Discovery Supported
Payment Tracking Supported
ROI Tracking Supported
Social Media Monitoring Not Supported

Affiliate Features

Affiliate Management Supported
Affiliate Tracking Supported
Banner Management Supported
Commission Management Supported
Contest Management Not Supported
Coupon Management Supported
Email / Newsletter Communication Supported
Fraud Detection Supported
Multi Level Marketing (MLM) Not Supported
Multi-Language Supported
Social Sharing Supported

Customer Engagement Features

Analytics Supported
Churn Management Supported
Communication Management Supported
Community Management Supported
Content Syndication Supported
Feedback Collection Supported
Gamification Supported
Live Chat Supported
Video Content Supported

Customer Loyalty Features

Corporate Memberships Supported
CRM Supported
Customer Activity Tracking Supported
Discount Management Supported
Gift Card System Supported
Loyalty Card System Supported
Member Portal Supported
Membership Management Supported
No-Card Loyalty System Supported
Referral Tracking Supported
Rewards Management Supported

Referral Features

Affiliate Marketing Supported
Campaign Management Supported
Contact Management Supported
Employee Referral Management Not Supported
Feedback Management Not Supported
Lead Engagement Supported
Loyalty Program Not Supported
Referral Tracking Supported
Rewards Management Supported

Integrations

BigCommerce Supported
Klaviyo Supported
Magento Supported
Shopify Supported
Adobe Analytics Supported
Adobe Marketo Engage Supported
Amplitude Supported
Boulevard Supported
Candescent Digital Banking Supported
Fomo Not Supported
Iterable Supported
Mailchimp Not Supported
PayWhirl Not Supported
PowerReviews Supported
Q2 Supported
RudderStack Supported
Salesforce Agentforce Commerce Supported
Salesforce Agentforce Marketing Supported
Twilio Supported
Volusion Not Supported

Integrations

BigCommerce Supported
Klaviyo Supported
Magento Supported
Shopify Supported
Adobe Analytics Not Supported
Adobe Marketo Engage Not Supported
Amplitude Not Supported
Boulevard Not Supported
Candescent Digital Banking Not Supported
Fomo Supported
Iterable Not Supported
Mailchimp Supported
PayWhirl Supported
PowerReviews Not Supported
Q2 Not Supported
RudderStack Not Supported
Salesforce Agentforce Commerce Not Supported
Salesforce Agentforce Marketing Not Supported
Twilio Not Supported
Volusion Supported
Claim ReferralCandy and update features and information
Claim ReferralCandy and update features and information