ElmoBlue Whale Software, LLC
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HubSpot AEOHubSpot
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About
Elmo is an open-source AI visibility platform for answer engine optimization (AEO) and generative engine optimization (GEO). Marketing and SEO teams use it to track how AI answer engines mention, cite, and describe their brands across prompts and models. Users schedule prompt checks, compare brand mentions and share of voice against competitors, review sentiment and position, inspect cited domains and URLs, and explore query fan-out and prioritized content opportunities. The dashboard provides per-prompt results, model-level comparisons, and visibility trends. Elmo is available as a managed cloud service or as a self-hosted Docker Compose application that teams can run on their own infrastructure. Cloud plans provide REST API and MCP access; agencies can request white-label deployments. Self-hosted users can configure AI and scraping providers and retain data in their own PostgreSQL instance.
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About
HubSpot AEO is an answer engine optimization tool designed to help businesses improve their visibility in AI-driven search results. It focuses on how companies appear in answers generated by platforms like ChatGPT, Gemini, and Perplexity. The platform provides a visibility score that shows how often a brand is mentioned and the sentiment of those mentions. It also tracks relevant prompts and questions that potential customers are asking AI systems. HubSpot AEO analyzes which content sources and pages influence AI-generated answers. The tool offers actionable recommendations to help businesses improve their presence in AI search. Overall, HubSpot AEO helps companies become more discoverable in the evolving landscape of AI-powered search.
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Audience
Marketing and SEO teams, agencies, and companies that want to measure and improve their brand's visibility in AI search.
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Audience
HubSpot AEO is ideal for marketers, businesses, and growth teams looking to improve their visibility and lead generation in AI-powered search platforms
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Support
Phone Support
Not Supported
24/7 Live Support
Not Supported
Online
Supported
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Support
Phone Support
Not Supported
24/7 Live Support
Not Supported
Online
Supported
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API
Offers API
Supported
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API
Offers API
Not Supported
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
$29/month
Elmo Cloud Starter is $29 per month ($290 annually) for one brand and 50 tracked prompts; it checks ChatGPT once daily. Monthly billing has no minimum term, and annual billing saves two months. Self-hosted Elmo is free with no license fee; users pay their hosting and chosen AI-provider/API costs. White-label and custom plans are quote-based.
Free Version
Supported
Free Trial
Not Supported
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Pricing
Free for 28 days. $50/mo after
Free for 28 days. $50/mo after
Free Version
Not Supported
Free Trial
Supported
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Reviews/
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Reviews/
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Training
Documentation
Supported
Webinars
Not Supported
Live Online
Not Supported
In Person
Not Supported
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Training
Documentation
Supported
Webinars
Not Supported
Live Online
Not Supported
In Person
Not Supported
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Company InformationBlue Whale Software, LLC
Founded: 2025
United States
www.elmohq.com
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Company InformationHubSpot
Founded: 2006
United States
www.hubspot.com/products/aeo
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Alternatives |
Alternatives |
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Categories |
CategoriesHubSpot AEO provides continuous monitoring of how your brand appears across ChatGPT, Gemini, and Perplexity. Track your brand visibility score over time, see how competitors compare on the same prompts, and understand which domains and content types are being cited in AI answers for your category. Weekly tracking and trend alerts mean you always know whether your visibility is improving and exactly what to do if it isn't. HubSpot AEO gives marketers visibility into how their brand appears when buyers use AI platforms to research products and services. It tracks brand mentions across ChatGPT, Gemini, and Perplexity, analyzes competitive share of voice, identifies which content sources are shaping AI-generated answers, and delivers a clear action plan for improving your presence. The tool is available on its own with a free 28-day trial, then $50/month, or included with a Marketing Hub Professional or Enterprise subscription. HubSpot AEO helps businesses show up where modern buyers are searching: AI platforms like ChatGPT, Gemini, and Perplexity. The tool tracks how often your brand appears in AI-generated answers, monitors the prompts relevant to your business, and analyzes which content and sources are shaping those answers. Recommendations are specific and actionable, and when you're ready to act on them, you can go from insight to published content without switching tools. HubSpot AEO tracks how visible your brand is across the AI platforms your buyers use most: ChatGPT, Gemini, and Perplexity. Your brand visibility score shows how often you appear in AI-generated answers and how competitors stack up. Citation analysis tells you which content types and domains are influencing answers in your category. And unlike tools that stop at the data, HubSpot AEO connects insights to action with recommendations you can execute directly inside HubSpot. HubSpot AEO is built specifically for the shift from traditional search to answer engines. As buyers increasingly ask ChatGPT, Gemini, and Perplexity for recommendations instead of Googling, HubSpot AEO shows you exactly where your brand stands and where competitors are winning. Track prompts relevant to your business, analyze citation sources, monitor brand visibility and sentiment, and get specific recommendations for what to create or change. When connected to HubSpot's marketing tools, you can act on those recommendations without leaving the platform. HubSpot AEO is designed to help businesses improve how their brand appears in AI-generated answers across platforms like ChatGPT, Gemini, and Perplexity. It gives you a brand visibility score, competitive share of voice, citation analysis showing which sources influence AI answers in your category, and a prioritized action list for improving your presence. When used alongside Marketing Hub, prompt suggestions are informed by your CRM data from day one, so your tracking reflects your actual business rather than generic industry guesses. HubSpot AEO helps businesses improve how they appear in responses from large language model platforms like ChatGPT, Gemini, and Perplexity. The tool provides a brand visibility score across all three engines, tracks the prompts relevant to your business, analyzes which sources are being cited in AI answers for your category, and surfaces prioritized recommendations. When used with HubSpot's marketing software, CRM data informs smarter prompt suggestions so your tracking is grounded in your actual business context from day one. HubSpot AEO is an answer engine optimization tool that extends your marketing strategy beyond traditional search. As buyers shift from Google to AI platforms like ChatGPT, Gemini, and Perplexity for product research, HubSpot AEO shows you how your brand appears in those AI-generated answers and what to do about it. It tracks your brand visibility score, analyzes which content sources influence AI answers in your category, and delivers prioritized recommendations so you can act without leaving HubSpot. |
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SEO Features
A/B Testing
Not Supported
Artificial Intelligence (AI)
Supported
Auditing
Supported
Competitor Analysis
Not Supported
Content Management
Supported
Dashboard
Supported
Google Analytics Integration
Supported
Keyword Research Tools
Not Supported
Keyword Tracking
Supported
Link Management
Not Supported
Localization
Not Supported
Mobile Search Tracking
Not Supported
Rank Tracking
Supported
Revenue Management
Not Supported
User Management
Not Supported
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Integrations
Anthropic
Supported
Cloro
Supported
Codex CLI
Supported
EZO AssetSonar
Not Supported
Gemini
Not Supported
HubSpot Content Hub
Not Supported
HubSpot Customer Platform
Not Supported
HubSpot Marketing Hub
Not Supported
Intake Forecast
Not Supported
Ketch
Not Supported
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Integrations
Anthropic
Not Supported
Cloro
Not Supported
Codex CLI
Not Supported
EZO AssetSonar
Supported
Gemini
Supported
HubSpot Content Hub
Supported
HubSpot Customer Platform
Supported
HubSpot Marketing Hub
Supported
Intake Forecast
Supported
Ketch
Supported
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