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About

Assess your marketing data & identify opportunities for immediate improvement. A complete report of the existing situation. Analyze your missing information & determine your exact requirements for complete coverage of your target market. Fill in the gaps and source the new contact data you need for accurate targeting & segmentation. High performance results delivered. Reports, metrics and processes designed perfectly for ongoing accuracy and consistency. A step by step approach to tackle this Big Data task. Developed from over 250 years of combined experience with digital marketing campaigns & technologies. Quick wins and fast turnarounds are engineered into the step by step process. Delivering a clear and easy to use action plan. Improved delivery rates and CTR’s, Increase of inbound leads; Complete coverage of your target market, decision makers and influencers. Marketing Automation & CRM, technologies that house the data and drive the campaigns.

About

Improve campaign performance by using third-party, enriched data to easily build audience segments. Oracle Audience Segmentation includes customer analytics to predict and measure campaign performance. Sort through your customer data without SQL. Drag-and-drop tools make it easy to build segments and include critical information to personalize each message. Segment your marketing initiatives based on aggregated customer values. You can easily filter to find your top 15% of buyers or isolate the least-engaged web visitors. Save time while improving the accuracy of your targeting. Evaluate the size of an audience without waiting hours for a query to complete. Waterfall segmentation allows you to create and prioritize segments within an audience to match customers to goal-oriented, relevant content. This segment data is included when you publish the audience to external systems, such as Responsys Campaign Management.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Companies and businesses looking for a software solution to assess marketing data and opportunities for improvement

Audience

Enterprises wanting to improve campaign performance by using an audience segmentation solution in order to build audience segments

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

DataReef
Founded: 2002
United States
mydatareef.com

Company Information

Oracle
Founded: 1977
United States
www.oracle.com/cx/marketing/audience-segmentation/

Alternatives

Alternatives

campaignViz

campaignViz

VizExplorer
campaignViz

campaignViz

VizExplorer
DataMax

DataMax

Digiterre

Categories

Categories

Integrations

Accenture Cloud Trade Promotion Management
Argent
Cisco AnyConnect
Cognizant
CrowdTwist
Decimal
Deloitte Compliance Suite
EVOSYS TELEMATICS
Kinetica
Oracle Advertising
Oracle BlueKai
Oracle Cloud CX
Oracle Cloud Infrastructure
Oracle Fusion Cloud EPM
Oracle Infinity
Oracle Marketing
Oracle Responsys
Soveren

Integrations

Accenture Cloud Trade Promotion Management
Argent
Cisco AnyConnect
Cognizant
CrowdTwist
Decimal
Deloitte Compliance Suite
EVOSYS TELEMATICS
Kinetica
Oracle Advertising
Oracle BlueKai
Oracle Cloud CX
Oracle Cloud Infrastructure
Oracle Fusion Cloud EPM
Oracle Infinity
Oracle Marketing
Oracle Responsys
Soveren
Claim DataReef and update features and information
Claim DataReef and update features and information
Claim Oracle Audience Segmentation and update features and information
Claim Oracle Audience Segmentation and update features and information