DataFirst AI vs. Match Data Pro Comparison Chart

dbt helps data teams transform raw data into trusted, analysis-ready datasets faster. With dbt, data analysts and data engineers can collaborate on version-controlled SQL models, enforce testing and documentation standards, lean on detailed metadata to troubleshoot and optimize pipelines, and deploy transformations reliably at scale. Built on modern software engineering best practices, dbt brings transparency and governance to every step of the data transformation workflow. Thousands of companies, from startups to Fortune 500 enterprises, rely on dbt to improve data quality and trust as well as drive efficiencies and reduce costs as they deliver AI-ready data across their organization. Whether you’re scaling data operations or just getting started, dbt empowers your team to move from raw data to actionable analytics with confidence.

Realize the true potential of your first-party data. D&B Connect is a customizable, self-service master data management solution built to scale. Eliminate data silos across the organization and bring all your data together using the D&B Connect family of products. Benchmark, cleanse, and enrich your data using our database of hundreds of millions of records. The result is an interconnected, single source of truth that empowers your teams to make more confident business decisions. Drive growth and reduce risk with data you can trust. With a clean, complete data foundation, your sales and marketing teams can align territories with a full view of account relationships. Reduce internal conflict and confusion over incomplete or bad data. Strengthen segmentation and targeting. Increase personalization and the quality/quantity of marketing-sourced leads. Improve accuracy of reporting and ROI analysis.

DataHub Cloud is an event-driven AI & Data Context Platform that uses active metadata for real-time visibility across your entire data ecosystem. Unlike traditional data catalogs that provide outdated snapshots, DataHub Cloud instantly propagates changes, automatically enforces policies, and connects every data source across platforms with 100+ pre-built connectors. Built on an open source foundation with a thriving community of 13,000+ members, DataHub gives you unmatched flexibility to customize and extend without vendor lock-in. DataHub Cloud is a modern metadata platform with REST and GraphQL APIs that optimize performance for complex queries, essential for AI-ready data management and ML lifecycle support.

Use Semarchy unified data platform to experience xDM. Discover, govern, enrich, enlighten and manage data. You can easily transform data into insights with xDM and rapidly deliver data-rich applications with automated master data management. Its business-centric interfaces provide for rapid creation and adoption of data-rich applications, while automation rapidly generates applications to your specific requirements. Use the agile platform to quickly expand or evolve data applications.

DataBuck is an AI-powered data validation platform that automates risk detection across dynamic, high-volume, and evolving data environments. DataBuck empowers your teams to: ✅ Enhance trust in analytics and reports, ensuring they are built on accurate and reliable data. ✅ Reduce maintenance costs by minimizing manual intervention. ✅ Scale operations 10x faster compared to traditional tools, enabling seamless adaptability in ever-changing data ecosystems. By proactively addressing system risks and improving data accuracy, DataBuck ensures your decision-making is driven by dependable insights. Proudly recognized in Gartner’s 2024 Market Guide for #DataObservability, DataBuck goes beyond traditional observability practices with its AI/ML innovations to deliver autonomous Data Trustability—empowering you to lead with confidence in today’s data-driven world.

Predict360 is an integrated risk and compliance management software platform for financial and insurance organizations. It integrates risk and compliance processes and industry best practices content into a single platform that streamlines regulatory compliance, improves efficiency, predicts risk, and provides best-in-class business intelligence reporting. Predict360 includes the following Risk Management applications: Enterprise Risk Management (ERM), Risk Management and Assessments, Risk Insights, Issues Management, Peer Insights, Third-Party Risk Management, and Quarterly Certifications and Attestations. Compliance applications are: Compliance Management, Compliance Monitoring & Testing, Complaints Management, Regulatory Change Management, Regulatory Examination and Findings Management, Policy & Procedure Management, and more. 360factors also offers Lumify360 - a KPI and KRI predictive analytics platform that enriches data, predicts performance, and works alongside any GRC.

Improve Performance and Sustainability with Certainty! Certainty is an enterprise-level software solution to easily collect and report inspection data and manage issues identified. Used by hundreds of thousands of professionals to complete millions of audits and inspections annually, Certainty helps companies around the globe ensure compliance, reduce risk, and improve performance with easy-to-use forms, real-time reports, and complete action management. Collect, track, and report accurate and powerful data to provide detailed business insights that will empower your team to improve performance and business sustainability. Certainty is used worldwide for: Safety inspections Quality assurance and control audits Supplier and supply chain compliance audits ESG assessments And much more . . .

AnalyticsCreator is a metadata-driven data warehouse automation solution built specifically for teams working within the Microsoft data ecosystem. It helps organizations speed up the delivery of production-ready data products by automating the entire data engineering lifecycle—from ELT pipeline generation and dimensional modeling to historization and semantic model creation for platforms like Microsoft SQL Server, Azure Synapse Analytics, and Microsoft Fabric. By eliminating repetitive manual coding and reducing the need for multiple disconnected tools, AnalyticsCreator helps data teams reduce tool sprawl and enforce consistent modeling standards across projects. The solution includes built-in support for automated documentation, lineage tracking, schema evolution, and CI/CD integration with Azure DevOps and GitHub. Whether you’re working on data marts, data products, or full-scale enterprise data warehouses, AnalyticsCreator allows you to build faster, govern better, and deliver

Popl captures, enriches, and syncs in-person leads, turning real-world interactions into CRM-ready pipeline. The platform eliminates manual data entry, badge scanners, CSV uploads, and the inefficiencies of traditional lead capture. Powered by AI, Popl instantly routes new contacts to your CRM and fetches enriched details like job title, email, phone number, and LinkedIn profile. Its intuitive dashboard lets teams customize capture flows, qualify leads on the spot, trigger automated follow-ups, and measure ROI in real time. Popl integrates seamlessly with Salesforce, HubSpot, and other leading CRM platforms. Used by 90% of Fortune 500 companies, Popl helps teams consistently 3x lead volume and drive measurable ROI from every in-person interaction.

GW Apps – Build Powerful Business Apps Without Code. GW Apps is a secure, cloud-based no-code platform that enables businesses to create custom applications and automate workflows without programming. Designed for both business and IT teams, GW Apps combines an intuitive drag-and-drop builder with enterprise-grade security, granular permissions, and powerful workflow automation. From replacing spreadsheets to managing complex, multi-step approvals, GW Apps empowers organizations to design and deploy tailored solutions in days, not months. Our platform supports advanced data management, mobile-ready interfaces, and integration with existing systems, ensuring smooth adoption across teams. With personalized onboarding and expert support, GW Apps helps companies streamline operations, improve collaboration, and accelerate digital transformation—at a fraction of the cost of traditional development.