Robyn

Robyn

Meta
+
+

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About

Cloudera Data Warehouse is a cloud-native, self-service analytics solution that lets IT rapidly deliver query capabilities to BI analysts, enabling users to go from zero to query in minutes. It supports all data types, structured, semi-structured, unstructured, real-time, and batch, and scales cost-effectively from gigabytes to petabytes. It is fully integrated with streaming, data engineering, and AI services, and enforces a unified security, governance, and metadata framework across private, public, or hybrid cloud deployments. Each virtual warehouse (data warehouse or mart) is isolated and automatically configured and optimized, ensuring that workloads do not interfere with each other. Cloudera leverages open source engines such as Hive, Impala, Kudu, and Druid, along with tools like Hue and more, to handle diverse analytics, from dashboards and operational analytics to research and discovery over vast event or time-series data.

About

Robyn is an open source, experimental Marketing Mix Modeling (MMM) package developed by Meta’s Marketing Science team. It’s designed to help advertisers and analysts build rigorous, data-driven models that quantify how different marketing channels contribute to business outcomes (like sales, conversions, or other KPIs) in a privacy-safe, aggregated way. Rather than relying on user-level tracking, Robyn analyzes historical time-series data, combining marketing spend or reach data (ads, promotions, organic efforts, etc.) with outcome metrics, to estimate incremental impact, saturation effects, and carry-over (adstock) dynamics. Under the hood, Robyn blends classical statistical methods with modern machine learning and optimization; it uses ridge regression (to regularize against multicollinearity in many-channel models), time-series decomposition to isolate trend and seasonality, and a multi-objective evolutionary algorithm.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Businesses and data teams needing a solution offering self-service analytics across heterogeneous data and cloud environments

Audience

Marketing teams, data scientists, and analysts interested in a solution to measure real incremental impact, attribute performance across channels, and optimize budget allocation in a transparent, privacy-compliant way

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

Free
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Cloudera
Founded: 2008
United States
www.cloudera.com/products/data-warehouse.html

Company Information

Meta
Founded: 2004
United States
facebookexperimental.github.io/Robyn/

Alternatives

Alternatives

Categories

Categories

Integrations

Amazon Web Services (AWS)
Apache Druid
Apache Hive
Apache Impala
Apache Kudu
Facebook
Facebook Ads
Hue
Instagram Ads
Meta Pixel
Microsoft Azure
SQL

Integrations

Amazon Web Services (AWS)
Apache Druid
Apache Hive
Apache Impala
Apache Kudu
Facebook
Facebook Ads
Hue
Instagram Ads
Meta Pixel
Microsoft Azure
SQL
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