About
Turn users into your most valuable growth channel. Cello is the easiest way to add a P2P referral program to any SaaS product in hours. Accelerate viral growth by providing a delightful sharing experience embedded inside your product. Get the ball rolling and your users will do the rest. Make sharing available inside your product fast and hassle-free. We do all the heavy lifting with billing, payouts, and administration. Multiple sharing options and auto-generated landing pages make it easy for your users to share in any channel. A powerful platform to track performance in real-time. It makes proving program ROI a breeze. A secure, enterprise-ready platform that integrates with your CRM and RevOps tools.
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About
Affiliate, influencer & referral management software in one platform. Connect your billing, set commission rules and launch same day.
We integrate natively with Stripe, Paddle, Chargebee, Recurly, and Braintree. Every billing event flows through: upgrades, downgrades, renewals, refunds, and cancellations each adjust commissions automatically, so payouts always match revenue.
Payouts can run fully auto-managed, or in bulk via PayPal and Wise. Tax forms (W-9/W-8BEN) are collected before money moves and invoices are generated on every payout, cutting out most of the admin that normally comes with running a program.
Your promoters work from a dashboard carrying your brand, with their links, coupon codes, and earnings in one place. On your side: advanced 18-point reporting, custom commission structures from flat fees to multi-tier, fraud detection, and broadcast emails to your entire promoter base.
Launch your program today! 14 days free trial. No credit card needed.
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Audience
Businesses searching for an user-led growth platform to drive word-of-mouth growth at scale
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Audience
FirstPromoter helps subscription businesses run affiliate, influencer, and referral programs with commission logic tied to real billing events. It is built to start fast and remain structurally sound as partner revenue grows.
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Support
Phone Support
Not Supported
24/7 Live Support
Not Supported
Online
Supported
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Support
Phone Support
Not Supported
24/7 Live Support
Supported
Online
Supported
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API
Offers API
Not Supported
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API
Offers API
Supported
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
$350 per month
Free Version
Supported
Free Trial
Not Supported
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Pricing
$49 per month
Free Version
Not Supported
Free Trial
Supported
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Reviews/
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Reviews/
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Training
Documentation
Supported
Webinars
Not Supported
Live Online
Supported
In Person
Not Supported
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Training
Documentation
Supported
Webinars
Supported
Live Online
Supported
In Person
Not Supported
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Company InformationCello
Founded: 2022
Germany
cello.so/
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Company InformationFirstPromoter
Founded: 2016
Romania
firstpromoter.com
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Alternatives |
Alternatives |
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Categories |
Categories |
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Referral Features
Affiliate Marketing
Supported
Campaign Management
Supported
Contact Management
Supported
Employee Referral Management
Not Supported
Feedback Management
Not Supported
Lead Engagement
Not Supported
Loyalty Program
Supported
Referral Tracking
Supported
Rewards Management
Supported
Affiliate Features
Affiliate Management
Supported
Affiliate Tracking
Supported
Banner Management
Supported
Commission Management
Supported
Contest Management
Supported
Coupon Management
Supported
Email / Newsletter Communication
Supported
Fraud Detection
Supported
Multi Level Marketing (MLM)
Supported
Multi-Language
Supported
Social Sharing
Supported
Influencer Marketing Features
Campaign Management
Supported
CRM
Not Supported
Faceted Search / Filtering
Not Supported
Influencer Discovery
Not Supported
Payment Tracking
Supported
ROI Tracking
Not Supported
Social Media Monitoring
Not Supported
Marketing Attribution Features
Attribution Modeling
Supported
Audience Segmentation
Not Supported
Conversion Tracking
Supported
Cross-Channel Attribution
Supported
Customer Journey Mapping
Not Supported
Multi-Touch Attribution
Not Supported
Predictive Analytics
Not Supported
ROI Tracking
Not Supported
Partner Relationship Management (PRM) Features
Asset Management
Supported
Business Plans
Not Supported
Channel Marketing Automation
Supported
Collaboration Tools
Not Supported
Compliance Management
Supported
Deal Management
Supported
Deal Registration
Supported
Lead Generation
Not Supported
Lead Sharing
Not Supported
Partner Onboarding
Supported
Partner Portal
Supported
Performance Metrics
Supported
Rewards Programs
Supported
Workflow Management
Supported
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Integrations
Stripe
Supported
Braintree
Not Supported
Chargebee
Not Supported
Claude
Not Supported
HubSpot CRM
Supported
HubSpot Customer Platform
Supported
Make
Not Supported
Paddle
Not Supported
PayPal
Not Supported
Recurly
Not Supported
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Integrations
Stripe
Supported
Braintree
Supported
Chargebee
Supported
Claude
Supported
HubSpot CRM
Not Supported
HubSpot Customer Platform
Not Supported
Make
Supported
Paddle
Supported
PayPal
Supported
Recurly
Supported
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