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About

Capella is an AI-powered category management and digital procurement strategy platform that guides users through a structured, world-recognized 5i Category Management process to create breakthrough, data-driven category strategies from simple to highly complex spend areas; it blends advanced algorithmic intelligence with a transparent step-by-step workflow so teams can set strategic goals like cost reduction, sustainability, innovation, or risk mitigation, collaborate in real time across functions, track strategy status and benefits against metrics, and consolidate multiple views and stakeholder inputs into one agreed outcome. Capella’s guided mode supports users new to category management by recommending next steps and options, while an advanced practitioner mode lets experienced managers take full control and customize strategy development; built-in governance dashboards show progress and benefits, and integration options allow the platform to connect with internal and external data.

About

ROI Hunter helps e-commerce companies become more profitable by providing them with technology and professional guidance to achieve positive ROI from the early stages of cooperation. We have built a Product Marketing Platform (PMP) to connect the product, campaign, and other first-party data to give marketers insights into campaign performance across distinct channels with the additional context of their impact on products that are or could be promoted. Our platform can capture Google Shopping trends, product margins, return rates, identify new products, deadstock, or any custom product-level data, and enhance Facebook algorithms to deliver tangible success resulting in positive ROI scaling the ad-spend. We unlock collaboration between the marketing and merchandising departments by helping Category Managers to understand the ad spend and marketing performance of every product, automatically recommend the right products for promotion. By achieving positive ROI with global b

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Procurement teams, category managers, and supply strategy professionals who want a platform to build and execute strategic sourcing and spend category strategies with structured methodology and real-time collaboration

Audience

E-commerce and online retailers looking for an advanced performance marketing platform to automate and scale their business.

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Capella
Founded: 2003
United Kingdom
capellacategorystrategy.com

Company Information

ROI Hunter
Founded: 2014
Czech Republic
www.roihunter.com

Alternatives

Alternatives

iCapella

iCapella

Cranes Software International

Categories

Categories

Campaign Management Features

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Social Media Advertising Features

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Integrations

Adjust
Altitude
AppsFlyer
BigCommerce
Branch
Copper
Ecwid
Facebook
Google Analytics
Google Shopping
HubSpot CRM
HubSpot Customer Platform
Kommo
Magento
Microsoft Dynamics 365
Shopify
Sugar Connect
WooCommerce
Zapier
Zoho Analytics

Integrations

Adjust
Altitude
AppsFlyer
BigCommerce
Branch
Copper
Ecwid
Facebook
Google Analytics
Google Shopping
HubSpot CRM
HubSpot Customer Platform
Kommo
Magento
Microsoft Dynamics 365
Shopify
Sugar Connect
WooCommerce
Zapier
Zoho Analytics
Claim Capella and update features and information
Claim Capella and update features and information
Claim ROI Hunter and update features and information
Claim ROI Hunter and update features and information