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About

CallTrackingMetrics is the only SaaS platform that uses call tracking and conversion intelligence to inform contact center automation—resulting in a more personalized customer experience. Discover which marketing campaigns are generating leads and conversions, and use that data to automate call flows and power your contact center. Unify communications across your entire organization with our phone, text, online form, and live chat tools. More than 100,000 users around the globe trust CallTrackingMetrics to manage communications for their marketing, sales, and service teams. Call tracking features include reliable dynamic number insertion (DNI) for session-level attribution, local, toll-free, and vanity tracking numbers, and omnichannel attribution across calls, texts, form fills, and chats. Key contact center features include a browser-based softphone, smart routing options, SMS campaigns, automated call scoring, and smart dialer functionality.

About

Linkrunner is a mobile attribution platform that tracks the full user journey from ad click to in-app revenue across Meta, Google, TikTok, Apple Search Ads, and more. Built for app teams running 20K or 400K+ monthly installs, it unifies attribution and deep linking in a single SDK, so you don't need separate tools to measure campaigns and route users to the right in-app screen. Key capabilities include creative-level ROAS dashboards, automated revenue postbacks to ad networks, fraud detection, SKAN 4.0 configuration, and AI-powered anomaly detection. The SDK integrates in 2-4 hours across React Native, Flutter, iOS, and Android. Pricing is usage-based and transparent: 25,000 free attributed installs, then $0.012 to $0.007 per install. No seat limits, no export fees, no feature gates. Teams typically save 60-80% compared to legacy MMPs like AppsFlyer, Adjust, or Branch. Trusted by 100+ mobile apps across D2C, gaming, fintech, and ecommerce.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Mid-market B2B and B2C brands, plus agencies, consultancies, and performance marketers (lead resellers) serving industries relying on critical communication channels such as addiction treatment, law, healthcare, home services, multi-location franchises and enterprise-level call centers.

Audience

Performance marketing managers, growth leads, user acquisition managers, mobile marketing managers, or even technical founders responsible for app growth and paid campaign measurement. Organisations like mobile-first startups and scaleups at bootstrapped, seed, and Series A-B stages and active paid user acquisition budgets across Meta, Google, and TikTok also use Linkrunner in industries like D2C and eCommerce, mobile gaming, fintech, healthtech, edtech, astrology, mobility and ride-hailing, OTT and streaming, travel, dating, and marketplace apps.

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

No images available

Pricing

$79 per month
Free Version
Free Trial

Pricing

$0.01/install
Free Version
Free Trial

Reviews/Ratings

Overall 4.8 / 5
ease 4.8 / 5
features 4.8 / 5
design 4.4 / 5
support 4.8 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

CallTrackingMetrics
Founded: 2012
United States
www.calltrackingmetrics.com

Company Information

Linkrunner
Founded: 2025
India
www.linkrunner.io

Alternatives

Alternatives

Affise

Affise

Affise Technologies

Categories

Categories

Marketing Attribution Features

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Call Center Features

Blended Call Center
Call Logging
Call Recording
Call Scripting
Campaign Management
Database
Escalation Management
Inbound Call Center
IVR / Voice Recognition
Manual Dialer
Outbound Call Center
Predictive Dialer
Progressive Dialer
Queue Management
Real-time Chat
Reporting/Analytics

Call Recording Features

Archiving
Call Sharing
Distributed Call Recording
Event Triggered Recording
File Transfer
Instant Retrieval
On-Demand Recording
Recording Bookmarking
Scheduled Recording
Screen Activity Recording
Video Call Recording

Call Tracking Features

Call Log
Call Recording
Call Routing
Caller Identification
Campaign Management
Conversion Tracking
CRM
IVR / Voice Recognition
Keyword Tracking

Conversation Intelligence Features

Account Health Alerts
AI Insights
Call Analytics
Call Recording
Call Recording Cloud Storage
Call Snippets
Call Transcription
Call/Meeting Sharing
Sales Coaching
Topic Tags
Topic-Based Analytics
Video Conferencing Analytics
Win/Loss Analysis

IVR Features

Call Center
Call Logging
Call Recording
Call Routing
Multiple Scripts
Phone Key Input
Survey Management
Text to Speech
Voice Customization
Voice Mail

Softphone Features

Audio / Video Conferencing
Call Logging
Call Recording
Call Transfer
Caller Identification
Chat / Messaging
Contact Management
Fax Management

Speech Analytics Features

Automatic Transcription
Call Center Management
Call Recording
Customer Experience Management
Data Security
Natural Language Processing
Predictive Analytics
Self-Service Search
Sentiment Analysis
Surveys & Feedback

Integrations

Acquisio
Adobe Marketo Engage
Adobe Marketo Measure
AgencyAnalytics
CA Flowdock
CAKE
Constant Contact Lead Gen & CRM
DenGro
Easyflow
Google Analytics
HubSpot CRM
Kissmetrics
Liine
Mailchimp
Nekton.ai
Rank Ranger
Stripe
Wix
WordPress
Zendesk

Integrations

Acquisio
Adobe Marketo Engage
Adobe Marketo Measure
AgencyAnalytics
CA Flowdock
CAKE
Constant Contact Lead Gen & CRM
DenGro
Easyflow
Google Analytics
HubSpot CRM
Kissmetrics
Liine
Mailchimp
Nekton.ai
Rank Ranger
Stripe
Wix
WordPress
Zendesk
Claim Linkrunner and update features and information
Claim Linkrunner and update features and information