CallTrackingMetrics vs. Grandstream Wave Comparison


CallTrackingMetrics	Grandstream Wave Grandstream Networks	+	+
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About CallTrackingMetrics is the only SaaS platform that uses call tracking and conversion intelligence to inform contact center automation—resulting in a more personalized customer experience. Discover which marketing campaigns are generating leads and conversions, and use that data to automate call flows and power your contact center. Unify communications across your entire organization with our phone, text, online form, and live chat tools. More than 100,000 users around the globe trust CallTrackingMetrics to manage communications for their marketing, sales, and service teams. Call tracking features include reliable dynamic number insertion (DNI) for session-level attribution, local, toll-free, and vanity tracking numbers, and omnichannel attribution across calls, texts, form fills, and chats. Key contact center features include a browser-based softphone, smart routing options, SMS campaigns, automated call scoring, and smart dialer functionality.		About Grandstream Wave is a FREE softphone application that allows users to make and receive voice calls through up to 6 different business or residential SIP accounts on any Android device from anywhere in the world. Supports G.711µ/a, G.722 (HD-audio), G.726-32, G.729, GSM, iLBC, Opus and Speex codecs. Security features include SIP over TLS and 128/256-bit SRTP. Up to 6-way audio conference, and 24 virtual BLF keys Supports 6 SIP accounts. Native integration with mobile devices including contact, call history and ringtones. Enterprise features including IP PBX integration, BLF, call transfer/pickup, call recording with UCM, LDAP. Automatic call forwarding based on time and location rules. Full integration with Grandstream’s UCM-series of IP PBXs, including creation of QR code for automatic provisioning. Voice channel switching between Bluetooth, earphone, speakerphone & 3.5mm headset Supports 2-way video calls based on SIP & H.264 video codec.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Supported iPad Supported Android Supported Chromebook Not Supported		Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Not Supported On-Premises Not Supported iPhone Supported iPad Supported Android Supported Chromebook Not Supported
Audience Mid-market B2B and B2C brands, plus agencies, consultancies, and performance marketers (lead resellers) serving industries relying on critical communication channels such as addiction treatment, law, healthcare, home services, multi-location franchises and enterprise-level call centers.		Audience Companies that need a softphone application
Support Phone Support Supported 24/7 Live Support Supported Online Supported		Support Phone Support Not Supported 24/7 Live Support Not Supported Online Not Supported
API Offers API Supported		API Offers API Not Supported
Screenshots and Videos View more images or videos		Screenshots and Videos View more images or videos
Pricing $79 per month All plans include unlimited users at no extra cost, while Marketing Pro and Sales Engage plans also include sub-accounts perfect for agencies and multi-location businesses. Discounts up to 20% off for annual agreements. Free Version Not Supported Free Trial Supported		Pricing No information available. Free Version Supported Free Trial Not Supported
Reviews/Ratings Overall 4.8 / 5 ease 4.8 / 5 features 4.8 / 5 design 4.4 / 5 support 4.8 / 5 Read all reviews		Reviews/Ratings Overall 2.0 / 5 features 4.0 / 5 design 4.0 / 5 support 1.0 / 5 Read all reviews
Pros from Real Users Pros This has helped with training and retention of patients. Texting is amazing, reports are amazing and super important. The ability to record and monitor an employee's calls efficiently, and the ability to make calls with little-to-no technical issues. In addition, there are a multitude of features that allow you to run reports and pull calls on a specific criteria. Great integration with Google and other platforms. The chat widget is also great for our websites! Our team members wouldn't need to log in to different platforms to get the work done. It's such a benefit to our company to use call tracking metrics to track our client's calls because it helps us determine what marketing services are producing results and what needs improvement. CallTrackingMetrics provides power to our call centre. Automates the call flow. Our service, marketing and sales team use this software to manage their communications. Easily integrates with Salesforce, Google Ads, Zendesk, Facebook and many more. Marketing tool kit is awesome.		Pros & Cons from Real Users Pros I have used GS Wave for over 3 years, Overall GS Wave is about as good as a softphone app can get. It behaves similarly to the native dialer app in any cell phone. It does have some issues that I note below. Overall however, it works brilliantly with external bluetooth systems. It has a good, intuitive user interface and generally is easy to use, provides great sound quality, etc. Cons Unfortunately, the app has a serious and random bug that affects operation on some phones regardless of make/model or OS. For some unknown reason, on some smartphones, when the app is configured to register with an IPv4 address and the phone transitions from a WiFi connection to the mobile carrier network that has IPv4 and IPv6 addresses - the app will attempt to register with the PBX using the configured IPv4 address but will then only provide the PBX with IPv6 contact info which the PBX rightfully rejects. The only way around this that I have found is to setup a VPN on my phone to my company's network, exit the GS Wave app and then restart it. Then it registers correctly using the configured IPv4 address and provides only IPv4 contact info in the registration request which is accepted by the PBX. I find this bug particularly odd in that if the phone is operating on a WiFi network with both IPv4 and IPv6 addresses - the app always registers correctly using just the configured IPv4 info. The bug is random in that you can install the app on your cell phone and it will work perfectly - transitioning between WiFi and cell networks both having IPv4 and IPv6 addresses and it will properly register with just IPv4 info. However, if you make a change to the account settings - randomly the bug will be triggered and once triggered you can never fix it again! You can totally delete the app and reinstall it - the bug will persist. You can even move from one cellphone to another and the bug will persist. This is likely due to the back configs that are saved in the cloud. The problem is maddening because the GS Wave softphone is superior in so many ways to every other softphone available and yet - Grandstream will simply not look into fixing this bug!!
Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported		Training Documentation Not Supported Webinars Not Supported Live Online Not Supported In Person Not Supported
Company Information CallTrackingMetrics Founded: 2012 United States www.calltrackingmetrics.com		Company Information Grandstream Networks United States www.grandstream.com
Alternatives Phonexa		Alternatives Yeastar P-Series PBX System Yeastar
CloudTalk		Mizu Softphone Modern Mizutech
CallFinder		PXO+ L7TR
Call Center Studio		Zoiper
Call Journey View All		magicJack magicJack Vocaltec View All
Categories Call Center Supported Call Monitoring Supported Call Recording Supported Call Tracking Supported Contact Center Quality Assurance Supported Conversation Intelligence Supported IVR Supported Marketing Attribution Supported Performance Marketing Supported Softphone Supported Speech Analytics Supported		Categories Call Forwarding Supported Softphone Supported
Softphone Features Audio / Video Conferencing Supported Call Logging Supported Call Recording Supported Call Transfer Supported Caller Identification Supported Chat / Messaging Supported Contact Management Supported Fax Management Supported Show More Features Call Center Features Blended Call Center Supported Call Logging Supported Call Recording Supported Call Scripting Supported Campaign Management Supported Database Not Supported Escalation Management Supported Inbound Call Center Supported IVR / Voice Recognition Supported Manual Dialer Supported Outbound Call Center Supported Predictive Dialer Not Supported Progressive Dialer Not Supported Queue Management Supported Real-time Chat Supported Reporting/Analytics Supported Call Recording Features Archiving Supported Call Sharing Supported Distributed Call Recording Not Supported Event Triggered Recording Supported File Transfer Not Supported Instant Retrieval Not Supported On-Demand Recording Not Supported Recording Bookmarking Not Supported Scheduled Recording Not Supported Screen Activity Recording Not Supported Video Call Recording Not Supported Call Tracking Features Call Log Supported Call Recording Supported Call Routing Supported Caller Identification Supported Campaign Management Supported Conversion Tracking Supported CRM Supported IVR / Voice Recognition Supported Keyword Tracking Supported Conversation Intelligence Features Account Health Alerts Not Supported AI Insights Supported Call Analytics Supported Call Recording Supported Call Recording Cloud Storage Supported Call Snippets Supported Call Transcription Supported Call/Meeting Sharing Not Supported Sales Coaching Supported Topic Tags Not Supported Topic-Based Analytics Not Supported Video Conferencing Analytics Not Supported Win/Loss Analysis Not Supported IVR Features Call Center Supported Call Logging Supported Call Recording Supported Call Routing Supported Multiple Scripts Supported Phone Key Input Supported Survey Management Not Supported Text to Speech Supported Voice Customization Supported Voice Mail Supported Marketing Attribution Features Attribution Modeling Not Supported Audience Segmentation Not Supported Conversion Tracking Supported Cross-Channel Attribution Supported Customer Journey Mapping Not Supported Multi-Touch Attribution Supported Predictive Analytics Not Supported ROI Tracking Supported Speech Analytics Features Automatic Transcription Supported Call Center Management Not Supported Call Recording Supported Customer Experience Management Not Supported Data Security Not Supported Natural Language Processing Supported Predictive Analytics Not Supported Self-Service Search Not Supported Sentiment Analysis Supported Surveys & Feedback Not Supported		Softphone Features Audio / Video Conferencing Supported Call Logging Supported Call Recording Supported Call Transfer Supported Caller Identification Not Supported Chat / Messaging Not Supported Contact Management Not Supported Fax Management Not Supported
Integrations Acquisio Supported AgencyPlatform Supported Axis LMS Supported DIDforSale Not Supported Gong Supported Google Ads Supported Google Data Studio Supported HubSpot Customer Platform Supported Mixpanel Supported Nekton.ai Supported Orna Not Supported QueueMetrics Not Supported Rank Ranger Supported SendGrid Supported Snapchat Supported Stackreaction Supported Switchbird Supported Zapier Supported Zendesk Supported Zoho CRM Supported Show More Integrations View All 48 Integrations		Integrations Acquisio Not Supported AgencyPlatform Not Supported Axis LMS Not Supported DIDforSale Supported Gong Not Supported Google Ads Not Supported Google Data Studio Not Supported HubSpot Customer Platform Not Supported Mixpanel Not Supported Nekton.ai Not Supported Orna Supported QueueMetrics Supported Rank Ranger Not Supported SendGrid Not Supported Snapchat Not Supported Stackreaction Not Supported Switchbird Not Supported Zapier Not Supported Zendesk Not Supported Zoho CRM Not Supported Show More Integrations View All 9 Integrations
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