CallTrackingMetrics vs. Fonimo Comparison


CallTrackingMetrics	Fonimo	+	+
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About CallTrackingMetrics is the only SaaS platform that uses call tracking and conversion intelligence to inform contact center automation—resulting in a more personalized customer experience. Discover which marketing campaigns are generating leads and conversions, and use that data to automate call flows and power your contact center. Unify communications across your entire organization with our phone, text, online form, and live chat tools. More than 100,000 users around the globe trust CallTrackingMetrics to manage communications for their marketing, sales, and service teams. Call tracking features include reliable dynamic number insertion (DNI) for session-level attribution, local, toll-free, and vanity tracking numbers, and omnichannel attribution across calls, texts, form fills, and chats. Key contact center features include a browser-based softphone, smart routing options, SMS campaigns, automated call scoring, and smart dialer functionality.		About Augment reach, engagement, and experience with a powerful and the best VoIP Softphone in the industry. A white label VoIP Softphone empowered with the power of WebRTC, mobility, and VoIP bestows brilliant convenience and seamless connectivity. Take advantage of crystal clear voice calls and HD quality video calls for ad-hoc meetings or planned business calls and conferences. Get push notifications without consuming device performance to stay alert and battery savvy with the powerful VoIP Softphone app. Align your vision and mission with features of your WebRTC Softphone using our customizable and white label SIP Softphone.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Supported iPad Supported Android Supported Chromebook Not Supported		Platforms Supported Windows Supported Mac Supported Linux Supported Cloud Supported On-Premises Supported iPhone Supported iPad Supported Android Supported Chromebook Not Supported
Audience Mid-market B2B and B2C brands, plus agencies, consultancies, and performance marketers (lead resellers) serving industries relying on critical communication channels such as addiction treatment, law, healthcare, home services, multi-location franchises and enterprise-level call centers.		Audience Companies interested in a white-label VoIP softphone backed by WebRTC and auto-provisioning
Support Phone Support Supported 24/7 Live Support Supported Online Supported		Support Phone Support Supported 24/7 Live Support Supported Online Supported
API Offers API Supported		API Offers API Supported
Screenshots and Videos View more images or videos		Screenshots and Videos View more images or videos
Pricing $79 per month All plans include unlimited users at no extra cost, while Marketing Pro and Sales Engage plans also include sub-accounts perfect for agencies and multi-location businesses. Discounts up to 20% off for annual agreements. Free Version Not Supported Free Trial Supported		Pricing No information available. Free Version Not Supported Free Trial Supported
Reviews/Ratings Overall 4.8 / 5 ease 4.8 / 5 features 4.8 / 5 design 4.4 / 5 support 4.8 / 5 Read all reviews		Reviews/Ratings Overall 4.8 / 5 ease 5.0 / 5 features 4.6 / 5 design 5.0 / 5 support 4.8 / 5 Read all reviews
Pros from Real Users Pros This has helped with training and retention of patients. Texting is amazing, reports are amazing and super important. The ability to record and monitor an employee's calls efficiently, and the ability to make calls with little-to-no technical issues. In addition, there are a multitude of features that allow you to run reports and pull calls on a specific criteria. Great integration with Google and other platforms. The chat widget is also great for our websites! Our team members wouldn't need to log in to different platforms to get the work done. It's such a benefit to our company to use call tracking metrics to track our client's calls because it helps us determine what marketing services are producing results and what needs improvement. CallTrackingMetrics provides power to our call centre. Automates the call flow. Our service, marketing and sales team use this software to manage their communications. Easily integrates with Salesforce, Google Ads, Zendesk, Facebook and many more. Marketing tool kit is awesome.		Pros & Cons from Real Users Pros Clean and user-friendly interface Clear audio and HD video calling Easy call management and transfer Useful chat and file-sharing features Supports remote and distributed teams WebRTC-based communication provides a smooth calling experience White-label customization is useful for businesses that want their own branding Good support and regular product improvements Easy-to-use and clean interface Reliable voice calling experience Supports business communication from anywhere Flexible and convenient for remote teams Simple setup and management The best part is its white Label customization We could brand it fully our logo and theme. It works seamlessly across Android, iOS, and Web, with features like call recording , voicemail conferencing push notifications. Easy to Customize & White Label Clear Audio/Video With WebRTC Secure & Reliable Performance Great Customer Support Simple and easy to use. Clear and Clean GUI. No need to much expertise. Easy to plugin play to get unified communications experience. Cons More third-party integrations would make the platform even more useful. Additional advanced customization options would be beneficial for larger organizations. Some advanced features may take time for new users to understand More customization options could make the platform even better Only thing missing is more transparency on pricing since plans are customized. Would Love to See Even more integration with CRM and Productivity tools Nothing at the moment most. Can we have more features?
Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported		Training Documentation Supported Webinars Not Supported Live Online Supported In Person Supported
Company Information CallTrackingMetrics Founded: 2012 United States www.calltrackingmetrics.com		Company Information Fonimo Founded: 2022 India fonimo.app/
Alternatives Phonexa		Alternatives Tragofone
CloudTalk		Adore SIP Softphone Adore Infotech
CallFinder		Acrobits
Call Center Studio		Mizu Softphone Modern Mizutech
Call Journey View All		PortaDialer PortaOne View All
Categories Call Center Supported Call Monitoring Supported Call Recording Supported Call Tracking Supported Contact Center Quality Assurance Supported Conversation Intelligence Supported IVR Supported Marketing Attribution Supported Performance Marketing Supported Softphone Supported Speech Analytics Supported		Categories Softphone Supported White Label VoIP Supported
Softphone Features Audio / Video Conferencing Supported Call Logging Supported Call Recording Supported Call Transfer Supported Caller Identification Supported Chat / Messaging Supported Contact Management Supported Fax Management Supported Show More Features Call Center Features Blended Call Center Supported Call Logging Supported Call Recording Supported Call Scripting Supported Campaign Management Supported Database Not Supported Escalation Management Supported Inbound Call Center Supported IVR / Voice Recognition Supported Manual Dialer Supported Outbound Call Center Supported Predictive Dialer Not Supported Progressive Dialer Not Supported Queue Management Supported Real-time Chat Supported Reporting/Analytics Supported Call Recording Features Archiving Supported Call Sharing Supported Distributed Call Recording Not Supported Event Triggered Recording Supported File Transfer Not Supported Instant Retrieval Not Supported On-Demand Recording Not Supported Recording Bookmarking Not Supported Scheduled Recording Not Supported Screen Activity Recording Not Supported Video Call Recording Not Supported Call Tracking Features Call Log Supported Call Recording Supported Call Routing Supported Caller Identification Supported Campaign Management Supported Conversion Tracking Supported CRM Supported IVR / Voice Recognition Supported Keyword Tracking Supported Conversation Intelligence Features Account Health Alerts Not Supported AI Insights Supported Call Analytics Supported Call Recording Supported Call Recording Cloud Storage Supported Call Snippets Supported Call Transcription Supported Call/Meeting Sharing Not Supported Sales Coaching Supported Topic Tags Not Supported Topic-Based Analytics Not Supported Video Conferencing Analytics Not Supported Win/Loss Analysis Not Supported IVR Features Call Center Supported Call Logging Supported Call Recording Supported Call Routing Supported Multiple Scripts Supported Phone Key Input Supported Survey Management Not Supported Text to Speech Supported Voice Customization Supported Voice Mail Supported Marketing Attribution Features Attribution Modeling Not Supported Audience Segmentation Not Supported Conversion Tracking Supported Cross-Channel Attribution Supported Customer Journey Mapping Not Supported Multi-Touch Attribution Supported Predictive Analytics Not Supported ROI Tracking Supported Speech Analytics Features Automatic Transcription Supported Call Center Management Not Supported Call Recording Supported Customer Experience Management Not Supported Data Security Not Supported Natural Language Processing Supported Predictive Analytics Not Supported Self-Service Search Not Supported Sentiment Analysis Supported Surveys & Feedback Not Supported		Softphone Features Audio / Video Conferencing Supported Call Logging Supported Call Recording Supported Call Transfer Supported Caller Identification Supported Chat / Messaging Supported Contact Management Supported Fax Management Not Supported
Integrations ASTPP Not Supported AgencyPlatform Supported Axis LMS Supported CA Flowdock Supported DenGro Supported Easyflow Supported Google Analytics Supported Google Chrome Not Supported Google Data Studio Supported Liine Supported Marin Software Supported Nekton.ai Supported Ours Privacy Supported Rank Ranger Supported Slack Supported Sunwave Supported Switchbird Supported Zapier Supported Zoho CRM Supported Show More Integrations View All 48 Integrations		Integrations ASTPP Supported AgencyPlatform Not Supported Axis LMS Not Supported CA Flowdock Not Supported DenGro Not Supported Easyflow Not Supported Google Analytics Not Supported Google Chrome Supported Google Data Studio Not Supported Liine Not Supported Marin Software Not Supported Nekton.ai Not Supported Ours Privacy Not Supported Rank Ranger Not Supported Slack Not Supported Sunwave Not Supported Switchbird Not Supported Zapier Not Supported Zoho CRM Not Supported Show More Integrations View All 5 Integrations
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