Brickwork vs. OptiBuddy Comparison Chart

irdeye is the #1 AI platform for Hyperlocal Marketing®, purpose-built for multi-location brands. Over 150,000 businesses rely on Birdeye’s intelligent AI agents to run marketing and drive business outcomes. Birdeye helps multi-location brands enhance online reputation, engage customers across social, search, and web, and gain real-time insights into consumers and competitors — all to boost leads & increase foot traffic, reduce costs, and grow revenue. Founded in 2012 and headquartered in Palo Alto, Birdeye is led by a team of innovators from Google, Amazon, Salesforce, and Yahoo and is backed by the who’s who of Silicon Valley, including Salesforce founder Marc Benioff, Yahoo co-founder Jerry Yang, Trinity Ventures, World Innovation Lab, and Accel-KKR.

Bullseye is the visionary store and dealer locator platform that wins more customers. Beyond just a standard locator, Bullseye enables companies to engage customers with local content, increase lead capture, drive traffic, and improve relationships with dealers, agents, and other partners. With SEO-friendly landing pages, automated real-time lead management, and more, Bullseye is the locator that partners love. Easily integrate partner pages on your website to showcase their work with your products, build trust with customers, and turn your ordinary locator into a lead generating machine. With 20 years of experience, Bullseye includes all the features you'd expect from a modern locator: user-friendly search interfaces, a robust API, in-depth reporting, 3rd-party integrations, and extensive tools to manage locations, users, categories, and custom data fields. It's a comprehensive solution to manage all your location data and drive customers to stores, dealers, agents, and more.

Semrush is an online visibility management and content marketing SaaS platform that ensures businesses get measurable results from online marketing. Our software helps companies of all sizes and industries to optimize their visibility across key channels and create engaging content for their users. Our data enables discovery of great growth opportunities, while workflow and tracking solutions help users run experiments continuously and more accurately measure results. Unveil your competitors’ marketing strategy and tactics. Analyze traffic of any website. Unveil competitor promotion strategies. Get ideas for growing your market share. Discover keyword & backlink gap. Discover how to reach more prospects while spending less. Find the best keywords for every PPC campaign. Monitor your competitor’s ad copies and landing pages. Optimize your Advertising spend (at a local level). Analyze Google Shopping ad campaigns.

Build a store locator, product finder, partner or dealer locator, where-to-buy feature, agent, hospital or physician finder in minutes with MetaLocator. Feature-rich and highly-configurable locator software. Search by zip code, address or auto-detect the user location. Complete with integrated mapping and automatic geolocation. Mobile-friendly with full support for all languages and address systems. Analytics and business intelligence tools for full optimization and user-path visibility. Manage locations, settings, data quality, analytics and more in our comprehensive web-based control panel. Access over 300 features for exact and complete control over your location content and search applications. Complete security for banking, medical and secure Websites. Our support, design, and development teams are available and able to work seamlessly with your team to help get you up and running or to design and build custom solutions.

Podium is a comprehensive AI-driven lead management and communication platform utilized by over 100,000 businesses seeking to enhance customer acquisition and retention. At the heart of Podium’s innovation is its AI employee, which ensures businesses respond to incoming leads instantly around the clock, dramatically improving conversion rates and revenue growth. The platform assists businesses in generating more customer reviews, improving their Google rankings, and unifying their lead channels into a single, manageable dashboard. Through the web and mobile applications, businesses can call and text customers, send payment links for quick transactions, and deploy bulk messaging campaigns to boost repeat sales. Podium’s powerful AI-driven automations seamlessly manage customer interactions across multiple communication platforms, providing accurate and timely responses that help drive sales.

Verkada brings the ease of use that consumer security solutions provide, to the levels of scale and protection that businesses and organizations require. By building high-end hardware on an intuitive, cloud-based software platform, modern enterprises are able to run safer, smarter buildings across all of their locations. PoE cameras are online and fully operational in minutes. No NVRs or DVRs. Store up to 365 days of footage locally. Stay ahead of emerging threats with ongoing feature and security updates. Cameras send encrypted thumbnails to the cloud and stream only when actively viewed. Store clips in the cloud indefinitely and easily share archived events with key stakeholders. Bring footage across sites into one dashboard and grant secure access to your entire team. Cameras act as sensors, leveraging the latest in AI and edge computing to uncover actionable insights in real-time. Overcome common challenges associated with physical security management.

Squaretalk is a powerful contact center solution that transforms how modern teams connect with prospects and customers, convert sales opportunities, and grow their operations. The combination of AI Voice Agents, calling and WhatsApp Business messaging, AI-powered automation, and affordable scalability ensures that companies of all sizes shorten their sales cycle and elevate outreach without additional complexity or costs. Squaretalk’s platform offers omnichannel communication, powerful call-handling features, automated transcripts, sentiment analysis, contact management, customizable workflows, advanced reporting, and enterprise-grade security. With local numbers in over 150 popular and niche destinations, we enable businesses to establish and maintain a local presence, build trust, and support their global expansion. Discover how Squaretalk’s cloud contact center platform can enhance your team’s connection rates and performance.

Identity Matrix identifies provides person-level identification for 70% of your US web visitors (3-5x more than anyone on the market). Set up page intent and lead scoring rules, then store them directly in your CRM for direct outreach. On top of identification, Identity Matrix is the only software in the world that can provide person-level analytics, multi-touch attribution, and full 360 customer journey analysis. Understand exactly where every lead came from, understand the quality of each source of traffic, and analyze every segment of the buyer journey. Meet the world's first person-level insights platform that generates leads, optimizes the journey, and tackles multi-touch attribution. Get a free demo of Identity Matrix or start a free trial today.

Paired Plus is the only true "all-inclusive" spa and salon software available in the industry. From re-imagined core features such as the appointment book, client profiles, point of sale, inventory and reporting to premium features such as our very own two-in-one mobile app, to the 'Fortune Teller,' online store, unlimited email marketing and of course our very own A.I. enhanced personal assistant, DARCI. Send out appointment reminders, surveys, e-forms and never miss a birthday or important holiday. Paired Plus also includes built in theft prevention, notifying the owner every time suspicious activity may have occurred. Our spa and salon software has over 300 built in reports guaranteed to meet your every need. What's more is every report can be emailed or downloaded in Excel format. This is the one software that you'll never outgrow. From single users to a 300-employee salon or spa, you receive every feature without paying a cent extra. Training & support are also free!

CallTrackingMetrics is the only SaaS platform that uses call tracking and conversion intelligence to inform contact center automation—resulting in a more personalized customer experience. Discover which marketing campaigns are generating leads and conversions, and use that data to automate call flows and power your contact center. Unify communications across your entire organization with our phone, text, online form, and live chat tools. More than 100,000 users around the globe trust CallTrackingMetrics to manage communications for their marketing, sales, and service teams. Call tracking features include reliable dynamic number insertion (DNI) for session-level attribution, local, toll-free, and vanity tracking numbers, and omnichannel attribution across calls, texts, form fills, and chats. Key contact center features include a browser-based softphone, smart routing options, SMS campaigns, automated call scoring, and smart dialer functionality.