BrandBuddyHeera Software
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TELUS Trade Promotion ManagementTELUS Agriculture & Consumer Goods
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Related Products
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About
BrandBuddy by Heera Software is a dedicated in-store promoter management platform built for brands that rely on strong in-store retail execution. The platform helps companies manage in-store promoters more efficiently, enhance store-level visibility, & maintain smoother execution across retail outlets.
This in-store retail execution platform combines attendance tracking, task management, order capture, performance monitoring & more advanced features in 1 unified platform. The Heera in-store promoter app also serves as a complete operational engine, ensuring secure, reliable, & efficient execution of campaigns at the point of sale. It connects planning & field activity through geo-verified attendance, store-specific task execution, order punching, & combines attendance tracking, task management, order capture, performance monitoring, & more advanced features that serve as a complete operational engine, ensuring detailed promoter-level reporting through an intuitive mobile interface.
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About
TELUS Trade Promotion Management’s offerings (formerly Exceedra) are delivered via a SaaS platform that empowers consumer packaged goods (CPG) companies to get the most out of their trade promotions and accelerate trade spend performance across retail and foodservice channels.
Our offerings allow CPG companies to:
Increase forecast accuracy.
Plan, approve, and execute promotions.
Manage contracts, claims, and deductions.
Optimize trade promotions for sustainable growth.
Key features include an AI Assistant for instant guidance and insights, advanced analytics with pre-built and custom reports, and enterprise scalability with multi-language/multi-currency support. Our architecture is cloud-native for rapid deployment, ensuring simplicity, support, and synergy for global CPG operations.
Gain a competitive advantage with our proven technology and deep CPG industry expertise. Discover how TELUS TPM can elevate your promotional performance.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Brands
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Audience
Companies looking for an advanced Trade Promotion Management solution
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and VideosNo images available
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Screenshots and VideosNo images available
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Pricing
No information available.
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationHeera Software
Founded: 1999
India
heerasoftware.com
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Company InformationTELUS Agriculture & Consumer Goods
Canada
www.telus.com/tpm
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Categories |
Categories |
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Trade Promotion Management Features
Analytics / ROI Tracking
Approval Workflow
Budgeting & Forecasting
Claims Management
Competitor Analysis
Compliance Management
Customer Management
Discount Management
Pricing Optimization
Promotion Calendar
Settlement Management
Trade Agreement Management
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Integrations
Dynamics 365 Commerce
NetSuite
SAP HANA
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