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About

BlueConic, the world’s leading customer data platform, liberates marketers’ first-party data from all the disparate systems in which it exists, and makes it accessible wherever and whenever it is required for marketing. More than 300 brands, including Hearst, Moen, T-Mobile, ING, America’s Test Kitchen, and Franklin Sports, leverage BlueConic to unify their first-party customer data into persistent, person-level profiles, and then activate it across their marketing ecosystem. Founded in 2010, the company is headquartered in Boston, with offices in Europe. Move as quickly as your customers with direct access to a single customer view deliberately designed for real-time, cross-channel customer engagement. Bridge the gap between insights and activation to deliver relevant and timely experiences across all channels and lifecycle stages. Create highly valuable advertising and/or data and digital products based on your company’s unique first-party data.

About

Klar is a data operating system and business analytics platform tailored to growing ecommerce companies that consolidates data from Shopify, marketplaces, marketing channels (like Facebook, Google, TikTok), analytics tools, and other sources into one single source of truth so teams no longer rely on spreadsheets or disconnected dashboards; once connected, it automatically ingests, cleans, and harmonizes order, customer, cost, and campaign data across stores, channels, and regions to provide real-time reporting on revenue, profitability, unit economics, customer lifetime value, retention, cohorts, and marketing ROI with customizable dashboards and KPI visualizations. It includes attribution and tracking capabilities that use first-party tracking scripts to map customer journeys and tie marketing touchpoints to outcomes, enabling brands to see what drives profitable growth and optimize spend, creatives, and channels with confidence.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Not Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Organizations interested in a powerful customer data platform

Audience

Ecommerce brands and direct-to-consumer retailers that need a unified data and analytics platform to centralize metrics, track performance, attribute marketing impact, and gain actionable insights

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Supported
Live Online Not Supported
In Person Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Company Information

BlueConic
Founded: 2010
United States
www.blueconic.com

Company Information

Klar
Founded: 2021
Germany
getklar.com

Alternatives

Alternatives

NestAds

NestAds

NestScale
ONEcount

ONEcount

GCN Publishing, Inc.
UniSignIn

UniSignIn

Transfon

Categories

Categories

Customer Data Platforms (CDP) Features

Behavioral Analytics Supported
Campaign Management Not Supported
Customer Profiles Supported
Customer Segmentation Supported
Data Integration Supported
Data Matching Supported
GDPR Compliance Supported
Personalization Supported
Predictive Modeling Supported

Integrations

Facebook Supported
Google Ads Supported
Google Analytics Supported
Instagram Supported
Shopify Supported
Adobe Audience Manager Supported
Adobe Experience Manager Supported
Amazon Web Services (AWS) Supported
Higher Logic Thrive Supported
IBM Cloud Supported
Instagram Ads Not Supported
Ketch Supported
Oracle BlueKai Supported
Oracle Responsys Supported
Pinterest Not Supported
Pinterest Ads Not Supported
SAP Customer Data Cloud Supported
Salesforce Supported
TikTok Not Supported
Usabilla Supported

Integrations

Facebook Supported
Google Ads Supported
Google Analytics Supported
Instagram Supported
Shopify Supported
Adobe Audience Manager Not Supported
Adobe Experience Manager Not Supported
Amazon Web Services (AWS) Not Supported
Higher Logic Thrive Not Supported
IBM Cloud Not Supported
Instagram Ads Supported
Ketch Not Supported
Oracle BlueKai Not Supported
Oracle Responsys Not Supported
Pinterest Supported
Pinterest Ads Supported
SAP Customer Data Cloud Not Supported
Salesforce Not Supported
TikTok Supported
Usabilla Not Supported
Claim BlueConic and update features and information
Claim BlueConic and update features and information
Claim Klar and update features and information
Claim Klar and update features and information