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About

BlueConic, the world’s leading customer data platform, liberates marketers’ first-party data from all the disparate systems in which it exists, and makes it accessible wherever and whenever it is required for marketing. More than 300 brands, including Hearst, Moen, T-Mobile, ING, America’s Test Kitchen, and Franklin Sports, leverage BlueConic to unify their first-party customer data into persistent, person-level profiles, and then activate it across their marketing ecosystem. Founded in 2010, the company is headquartered in Boston, with offices in Europe. Move as quickly as your customers with direct access to a single customer view deliberately designed for real-time, cross-channel customer engagement. Bridge the gap between insights and activation to deliver relevant and timely experiences across all channels and lifecycle stages. Create highly valuable advertising and/or data and digital products based on your company’s unique first-party data.

About

FirstParty is a data monetization platform that helps companies assess, organize, and deploy their first-party data assets. It employs a proven quantitative methodology, combining full technical documentation of current data, a proprietary 16-point quality assessment, and commercial market-opportunity analysis, to reveal intrinsic value and pinpoint use cases. Its transformation engine ingests and cleanses vast volumes of unstructured transactions, structuring and staging data at near-instant speeds to turn billions of messy records into actionable assets. For deployment, FirstParty provides modules for internal utilization, enabling data-driven decision-making and operational efficiency through customer, product, and process insights, and external monetization, anonymizing, and packaging data products to expand addressable markets and drive new revenue streams.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Not Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Organizations interested in a powerful customer data platform

Audience

Data-driven enterprises and product teams seeking a solution to convert raw first-party data into actionable insights and scalable data products

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Supported
Live Online Not Supported
In Person Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Supported

Company Information

BlueConic
Founded: 2010
United States
www.blueconic.com

Company Information

FirstParty
Founded: 2021
United States
www.firstparty.com

Alternatives

Alternatives

Audigent

Audigent

Audigent, a part of Experian
ONEcount

ONEcount

GCN Publishing, Inc.
UniSignIn

UniSignIn

Transfon
UniSignIn

UniSignIn

Transfon

Categories

Categories

Data Management Supported
Data Monetization Supported

Customer Data Platforms (CDP) Features

Behavioral Analytics Supported
Campaign Management Not Supported
Customer Profiles Supported
Customer Segmentation Supported
Data Integration Supported
Data Matching Supported
GDPR Compliance Supported
Personalization Supported
Predictive Modeling Supported

Integrations

AdRoll Supported
Adobe Audience Manager Supported
Adobe Campaign Supported
Amazon Web Services (AWS) Supported
Campaign Monitor Supported
Ketch Supported
Lotame Supported
Mailigen Supported
Microsoft Azure Supported
Microsoft Dynamics 365 Supported
Mixpanel Supported
Qubit Supported
Salesforce Supported
SendGrid Supported
Signal Supported
Slack Supported
TaikaTilaus Supported
WordPress Supported
Zapier Supported

Integrations

AdRoll Not Supported
Adobe Audience Manager Not Supported
Adobe Campaign Not Supported
Amazon Web Services (AWS) Not Supported
Campaign Monitor Not Supported
Ketch Not Supported
Lotame Not Supported
Mailigen Not Supported
Microsoft Azure Not Supported
Microsoft Dynamics 365 Not Supported
Mixpanel Not Supported
Qubit Not Supported
Salesforce Not Supported
SendGrid Not Supported
Signal Not Supported
Slack Not Supported
TaikaTilaus Not Supported
WordPress Not Supported
Zapier Not Supported
Claim BlueConic and update features and information
Claim BlueConic and update features and information
Claim FirstParty and update features and information
Claim FirstParty and update features and information