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About

AppTweak is a leading app marketing and intelligence platform that helps app marketers increase visibility, optimize performance, and scale growth across the app stores and AI search. Trusted by thousands of apps and games worldwide, AppTweak provides powerful data, insights, automation, and AI to strengthen App Store Optimization (ASO), Apple Ads performance, and AI app discovery. Built for app store marketing, AppTweak helps teams track how their apps and competitors perform across organic search, paid acquisition, user feedback, market trends, and AI recommendations. Powered by industry-leading data, Atlas AI, and workflow automation, it enables marketers to uncover growth opportunities, boost visibility, improve conversion rates, and turn user feedback into action. As discovery expands into AI-powered results, AppTweak also helps brands understand where they appear, who's recommended instead, and how to strengthen their presence across both app stores and AI search.

About

CleverTap is the only integrated analytics and engagement platform built to solve retention. Create more meaningful relationships with customers whether you have just launched an app, or have millions of MAUs, to increase customer retention and lifetime value. With CleverTap, brands can remove the hassle and cost of integrating and maintaining multiple platforms to analyze, segment, and engage users across mobile and web. CleverTap provides a 14-day free trial for apps with up to 100K MAUs - integrate easily and cancel at any time. Get customer support directly on the dashboard. No surprise fees or charges. Over 8,000 leading brands including Vodafone, Gojek, BookMyShow, and Domino's trust CleverTap’s scalable solution to create meaningful customer experiences.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Mobile app publishers that need a comprehensive app store marketing platform

Audience

B2C brands across industries such as Food Tech, E-commerce, Fintech, Media & Entertainment, and more.

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Supported
Online Not Supported

API

Offers API Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

€79 per month
Free Version Not Supported
Free Trial Supported

Pricing

$200/month
Please check Pricing details here - https://clevertap.com/pricing/
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 4.5 / 5
ease 4.0 / 5
features 5.0 / 5
design 4.0 / 5
support 4.5 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Pros & Cons from Real Users

Pros

  • I have everything in this one platform. I mostly use Apple Ads and its super useful to cross-ref with ASO data when deciding which keywords need more budget. It also saves me time from switching between the console and other ASO tools.
  • Honestly, I love how straightforward the interface is. I didn't have to waste days watching tutorials just to figure out how to track our keywords or spy on competitors. The data feels incredibly accurate, and the insights we get have saved me a ton of guesswork during our weekly planning sessions.

Cons

  • It is a bit pricy when you're a smaller team scaling up, but the hours saved cover a good part of it for me.
  • The cost is definitely the biggest pill to swallow here. It’s hard to justify the pricing tier when you’re a smaller team trying to scale up.

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported

Company Information

AppTweak
Founded: 2014
Belgium
www.apptweak.com/en

Company Information

CleverTap
Founded: 2013
United States
clevertap.com

Alternatives

Alternatives

Mortar

Mortar

MortarAI
Appalize

Appalize

ODEL DEV
Acquigo

Acquigo

Xerago

Categories

Categories

Mobile App Analytics Features

A/B Testing Supported
Channel Attribution Supported
Cohort Analysis Not Supported
Funnel Analysis Not Supported
In-App Events Tracking Supported
Push Notifications Not Supported
Retention Tracking Not Supported
Revenue Tracking Supported
Uninstall Tracking Not Supported

Mobile Marketing Features

Channel Attribution Supported
Contextual Targeting Not Supported
Coupons Not Supported
Email Marketing Not Supported
Engagement Monitoring Not Supported
In-App Marketing Not Supported
Location-Based Marketing Not Supported
Push Notifications Not Supported
Text Messaging Not Supported
Text-to-Win Not Supported

App Store Optimization (ASO) Features

A/B Testing Supported
App Store Localization Supported
Benchmarking Supported
Competitor Monitoring Supported
Keyword Research Tools Supported
Rank Tracking Supported
Reporting / Analytics Supported
Reviews Management Supported
Sentiment Analysis Supported

Competitive Intelligence Features

Alerts/Notifications Supported
Benchmarking Supported
Competing Product Analysis Supported
Keyword Tracking Supported
Social Media Monitoring Not Supported
Trend Analysis Supported
Website Monitoring Supported

Mobile App Analytics Features

A/B Testing Supported
Channel Attribution Supported
Cohort Analysis Supported
Funnel Analysis Supported
In-App Events Tracking Supported
Push Notifications Supported
Retention Tracking Supported
Revenue Tracking Supported
Uninstall Tracking Supported

Mobile Marketing Features

Channel Attribution Supported
Contextual Targeting Supported
Coupons Supported
Email Marketing Supported
Engagement Monitoring Supported
In-App Marketing Supported
Location-Based Marketing Supported
Push Notifications Supported
Text Messaging Supported
Text-to-Win Not Supported

Integrations

AccessOwl Not Supported
AppsFlyer Not Supported
B2Metric Not Supported
BulkSmsMantra Not Supported
Chartio Supported
ChatGPT Supported
Claude Supported
DataChannel Not Supported
Exotel Not Supported
Integrate.io Not Supported
Mailchimp Transactional Email (Mandrill) Not Supported
Mitto SMS Not Supported
PlotProjects Not Supported
Qlik Sense Supported
Replenit Not Supported
RevenueCat Not Supported
SendGrid Not Supported
Truto Not Supported
Verte Not Supported
WillBot Not Supported

Integrations

AccessOwl Supported
AppsFlyer Supported
B2Metric Supported
BulkSmsMantra Supported
Chartio Not Supported
ChatGPT Not Supported
Claude Not Supported
DataChannel Supported
Exotel Supported
Integrate.io Supported
Mailchimp Transactional Email (Mandrill) Supported
Mitto SMS Supported
PlotProjects Supported
Qlik Sense Not Supported
Replenit Supported
RevenueCat Supported
SendGrid Supported
Truto Supported
Verte Supported
WillBot Supported
Claim AppTweak and update features and information
Claim AppTweak and update features and information
Claim CleverTap and update features and information
Claim CleverTap and update features and information