Related Products
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About
Extract the most the most relevant keywords for your apps and your competitors. Get worldwide search results for iOS, Google Play, macOS and Apple TV. Download CSV data, use the Report Generator or integrate the APPlyzer Restful API into your software tools, interfaces and dashboards. Realtime market data in your hands. Worldwide reviews and customer feedback from up to 155 app stores. Understand the audience with auto-translation from 100 languages. Stay informed about significant ranking changes with daily and hourly alerts through Email and Slack.
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About
PressPlay is a fully autonomous platform that uses generative AI to create, test, and scale Google Play store experiments without manual effort. It is designed to replace traditional spreadsheet-driven ASO workflows by automatically generating hypotheses, creative assets, and copy based on app data and market trends. Once connected to the Google Play Console, the platform queues, launches, and monitors experiments around the clock under user-defined guardrails, enabling teams to run dozens of tests simultaneously. Its automation engine analyzes performance signals in real time, identifies winning patterns, scales successful variations, and terminates underperforming tests early to maintain efficiency. PressPlay also aggregates learnings across experiments, providing centralized insights, filtering by locale or asset type, and reducing reporting time from hours to minutes.
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Platforms Supported
Windows
Not Supported
Mac
Not Supported
Linux
Not Supported
Cloud
Supported
On-Premises
Not Supported
iPhone
Not Supported
iPad
Not Supported
Android
Not Supported
Chromebook
Not Supported
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Audience
Web developers and marketing professionals
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Audience
Mobile app publishers and growth teams that want to automate and scale app optimization experiments to increase installs
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Support
Phone Support
Supported
24/7 Live Support
Not Supported
Online
Not Supported
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Support
Phone Support
Not Supported
24/7 Live Support
Supported
Online
Supported
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API
Offers API
Not Supported
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API
Offers API
Not Supported
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
€10 per month
Free Version
Supported
Free Trial
Not Supported
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Pricing
No information available.
Free Version
Not Supported
Free Trial
Not Supported
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Reviews/
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Reviews/
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Training
Documentation
Supported
Webinars
Not Supported
Live Online
Not Supported
In Person
Not Supported
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Training
Documentation
Supported
Webinars
Not Supported
Live Online
Supported
In Person
Not Supported
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Company InformationAPPlyzer
Founded: 2009
Germany
www.applyzer.com
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Company InformationPressPlay
United States
www.pressplay.run/
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Alternatives |
Alternatives |
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Categories |
Categories |
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App Store Optimization (ASO) Features
A/B Testing
Not Supported
App Store Localization
Supported
Benchmarking
Not Supported
Competitor Monitoring
Supported
Keyword Research Tools
Supported
Rank Tracking
Supported
Reporting / Analytics
Supported
Reviews Management
Supported
Sentiment Analysis
Not Supported
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Integrations
Google Play
Supported
App Store
Supported
Apple tvOS
Supported
Slack
Supported
macOS Big Sur
Supported
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Integrations
Google Play
Supported
App Store
Not Supported
Apple tvOS
Not Supported
Slack
Not Supported
macOS Big Sur
Not Supported
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