Miros for Web

Transforming online retail with AI-powered discovery

Miros has launched Wordless Search, a novel AI-driven solution that simplifies how shoppers locate products. Instead of relying on typed keywords, the system interprets user behavior and purchase signals to surface items that match each shopper’s taste and aesthetic. The result is a more natural, responsive shopping flow that raises customer satisfaction.

What the technology does

Wordless Search monitors browsing patterns and infers buying intent to produce targeted suggestions. By combining behavioral signals with product attributes, it tailors recommendations to an individual’s style and preferences so each interaction feels relevant and timely.

• Improves personalization by matching items to individual style cues
• Detects intent from browsing activity to prioritize likely purchases
• Delivers suggestions that adapt as the shopper continues exploring

Quick setup and ideal categories

Retailers can add Wordless Search by embedding a small JavaScript snippet into their site, enabling enhanced discovery features within days. This lightweight integration is especially useful for visually driven categories—apparel, footwear, accessories, furniture, and home décor—where images and style matter more than exact keywords.

• Integrates via a compact JavaScript embed for rapid deployment
• Particularly effective for visually complex product groups like fashion and home furnishings
• Helps increase engagement and conversion by surfacing more relevant products

Alternative option to consider

If you’re evaluating options, SEMrush’s free tier can serve as a complementary tool for broader marketing and SEO needs, though it addresses different use cases than a product-discovery engine.

• SEMrush (free tier) — useful for SEO, competitor research, and site analytics
• Wordless Search — focused on in-session product recommendations and personalized discovery

Benefits for retailers

Implementing AI-based discovery can lead to measurable business gains: higher on-site engagement, improved conversion rates, and a shopping experience that feels intuitive to customers. For merchants aiming to modernize search and recommendation capabilities, Wordless Search represents a practical step forward.