Marriott Salesforce for iPhone download

Overview of the Marriott Salesforce App

The Marriott Salesforce app is a complimentary, iPhone-only mobile application designed to improve both guest service delivery and the sales workflow across Marriott International properties. It connects hotel teams to Salesforce-backed tools so staff can coordinate guest needs more efficiently and sales personnel can manage accounts and opportunities with a unified view of customer information.

Integrated Salesforce Solutions

Empower Account Relationship Management (ARM) — Supports Marriott’s global sales organization by consolidating account details, enabling richer customer insights, and helping teams pursue and convert leads and opportunities.
Empower Guest Experiences (GXP) — Focuses on front-desk and guest-facing operations, enabling communication before arrival and during a stay to personalize service and handle requests.

Guest experience and service tools

GXP equips property teams to create more tailored stays. Using the app, staff can:

Communicate with guests before they arrive to confirm preferences and special needs.
Record and apply room preferences, dietary or accessibility requests, and other personalized notes.
Coordinate in-house requests and special arrangements so the guest’s experience is smoother and more consistent.

These capabilities reduce friction during check-in and support a higher level of individualized service.

Sales and account management features

ARM gives the sales organization a centralized platform to manage relationships and pipeline activity. The app helps teams to:

Maintain a single, consolidated view of customer and account history to improve outreach and collaboration.
Track leads, opportunities, and sales activities so follow-ups and hand-offs are more efficient.
Share updates across regional and global colleagues, improving coordination on large or strategic accounts.

Availability and user experience

The application is free and currently available exclusively for iPhone users. Its interface is designed to be straightforward and practical for frontline staff and sales professionals, helping both groups save time and focus on service delivery or revenue-generating tasks.

Value for the hospitality operation

By combining guest-focused tools with sales-oriented modules, Marriott Salesforce helps properties deliver more personalized stays while supporting sales teams with accurate customer data and workflow tools — ultimately improving guest satisfaction and sales productivity.