Quick Snapshot
iQiyi is a leading on-demand video platform in China, often compared to Netflix for its scale and influence. It has adapted a number of successful ideas from Western streaming services while tailoring the experience to Chinese viewers, helping it dominate the domestic market.
Content and Original Productions
The service places a strong emphasis on producing its own shows and films, investing in exclusive titles that distinguish it from competitors. Its catalogue spans a broad range of genres, from historical dramas and reality TV to feature films, giving subscribers a diverse selection of viewing options.
Sports and Live Events
iQiyi has expanded beyond scripted and unscripted entertainment by launching iQiyi Sports, a division that holds broadcasting rights to multiple sporting events. This move broadens its appeal to live sports fans in addition to viewers of traditional series and movies.
Access Options and Pricing
Viewers can choose between paid subscription tiers or free access supported by advertisements. Premium packages unlock ad-free streaming and exclusive content, while non-paying users can still stream many titles with intermittent commercial breaks.
Highlights
- Ad-supported viewing is available for users who prefer not to subscribe.
- Premium memberships provide ad-free playback and additional exclusive offerings.
- The platform has secured rights to various live sports competitions through iQiyi Sports.
- A wide assortment of genres is available, including period pieces, reality programming, and cinema releases.
- Significant investment in original productions helps the service stand out in the crowded streaming market.
Technical
- Mac
- English
- Chinese (Simplified)
- Free