Zoho Social

Pros: Zoho Social delivers a focused social media management capacity.
The communication with options with customers are also well deployed.

Cons: Zoho Social is the excellent tool for solid social media assistance with no defect.

Overall: Zoho Social is organized in managing all social media sites and marketing.
We conduct the required analytics from the assistance of this tool.

Pros: Zoho Social has the direct link with all social sites and proper content management is well addressed. Besides, Zoho Social streamlines all the need for credible business coordination. The suitable marketing and creating awareness solution is well enhanced by Zoho Social.

Cons: Zoho Social is competent in navigating all business systems, where communication is made suitable. More so, Zoho Social has a strategic line in controlling all the business information.

Overall: Zoho Social delivers suitable ways of reaching to different players, Zoho Social has proper integration with numerous platforms to bring more ideas and concepts.

Pros: Zoho Social has greatly expanded the administration of our social networks, in addition, it has made it possible for us to correctly analyze each of the changes in our networks, it allows us to monitor the audience and realize what type of content is the one that has the most reception by of our followers or clients. I love that Zoho Social integrates well with our website, it has made it possible for us to share various articles from our blog on our social networks with the push of a button. I liked the real-time statistics process that is obtained within Zoho Social, these statistics have allowed us to know exactly the progress we have in the public that accesses our publications, we can know the interaction, the comments received and the reaction rate we receive per post, we can control the overall traffic of posts with Zoho Social. I loved the system to make live broadcasts, this software allows you to make a live broadcast with a connection between all the social networks that you have linked to your Zoho account, this is great since you can broadcast on several platforms simultaneously.

Cons: Zoho Social does not have any type of system to block a follower of any social network, this is quite negative because if you have a follower who is interrupting the proper functioning of your social networks or is writing comments that affect your company, you will not be able to delete it from Zoho Social, you will have to access the corresponding social network to be able to block it manually. The other problem that I found is that Zoho Social does not allow the editing of images or videos within the platform, this would be very useful to edit images that will be used for our publications, currently this function is not available and we have to edit from other means, the images that we will use for posts.

Overall: Zoho Social worked like a charm after taking a whole week to get it set up correctly with all of our social networks. The primary implementation process was regular, it wasn't that difficult or that easy, it took us a week and we started to get results for our social networks. With the help of Zoho Social we have been able to keep all our clients informed about the latest changes in our company and the latest changes in our real estate services. With this platform I have felt very comfortable, I can schedule posts to be sent simultaneously for social networks, in addition, I can keep informed about organic traffic, interactions and much more.

Pros: Zoho Social has been a very influential platform for the administration of each of our social networks, with the help of this platform we have been able to manage more than 5 social networks simultaneously. The things that I liked the most were:

1- The process of sending publications to social networks is done instantly, every time you schedule publications for a specific date and time, those publications will be sent to your social networks immediately, at no time has any type of delay in sending these publications, which helps me a lot to be able to continue scheduling publications for other days.

2- I also like that you made me any type of Limit on the amount of content that I can insert in each post, this is fantastic, Since you can enter up to 5 more images or up to more than two videos in each post that I had programmed to every social network, I love that there is no type of limit on the multimedia content of each publication.

3- The third thing that I liked about this platform is that it has a general statistics system incorporated for all the social networks that you have linked, this system is fantastic, since it is capable of accounting in a general way all the views and interactions that have had your clients and visitors of your social networks, you can statistically visualize all the total visualizations that you have had in your publications in all social networks.4

4- I also liked this platform, not only can it be used by me, but I have also been able to assign different roles so that my work team in my company can modify and create new publications for our social networks. This has already helped me a lot that I have been able to assign various roles so that our work teams can create new publications for our social networks and thus maintain constant activity.

Cons: The main problems found within this platform were:

1- The tutorials that exist on this platform for new users are not so complete, this means that new users do not learn to fully use the platform in a simple way, but it takes them a little more time to learn to use it completely, I consider that these tutorials should be much more optimize.com In addition, they should insert or implement new videos that serve as a guide to be able to adapt to the functions of this social network management platform.

2- It does not have any type of integration with the LinkedIn Campaign system, which means that your advertising campaigns created on LinkedIn cannot be transferred to this system and then to your social networks, as I do not recommend using this platform at all if it is is looking to integrate it with the LinkedIn campaign system, since they will not be able to transfer the campaigns to social networks.

Overall: Zoho Social has been a key service to be able to optimize the administration process of our social networks, as within our real estate company we use Twitter, YouTube, Instagram and Facebook to be able to have an online presence for our clients. Therefore, we have been able to associate all these social networks to this platform, and this has greatly facilitated the administration and management of each of the publications that we upload to our social networks. Furthermore, with the help of this platform we have been able to create specific publications and publish them at the same time on each social network, we do not have to create posts individually for each social network, with the help of this platform How we can create posts simultaneously on several social networks. He is very happy with the general results and with the effectiveness that this platform has shown within my company, this has helped us to acquire much more work time as we have been able to grab much more time since we have been able to schedule publications for every day In addition, with the help of this platform we have been able to serve all clients in real time, since we receive all requests from our social networks instantly.

Pros: + I consider the user experience and the control panel to be well thought out, it is very comfortable to work within this platform without complicating so much having a lot of social networks in one space. Each social network is flagged, so if I see a lot of stuff inside my main dashboard I don't worry about which social network the source is from since I can see it clearly. I also have a filter when I only want to focus on a social network, since sometimes a lot of information from a social network accumulates, occupying a large space, but with the filters it is solved.

+ It has the possibility of connecting with almost any social network, at least the social networks that are most used today have a total connection with some exceptions in some cases. However, it is very complete to manage a large part of social networks without having a lot of tabs open in the browser with the different networks that exist, nor is it necessary to have a mobile phone to be able to manage networks since with this platform you can synchronize the majority, making everything more accessible, improving the workflow in marketing.

+ I like being able to respond to comments within this same platform on all the social networks that I have linked to, this was very useful for me because when I have a comment notification I only have to be within this platform to be able to be aware of the interactions of the followers without going directly to the social networks that I manage, but with a couple of clicks or within an interface that Zoho Social has to see all the interactions on my networks, I can monitor interactions.

+ The programming was the most useful thing about this platform, with multiple parameters that I can adjust based on when, where and what type of publication I will make. This is very useful when there is a saturated job and you cannot be at the time of a publication, but simply develop an idea that you want to post and then select the day so that you can have time to plan other publications, having the peace of mind that my publications will be seen and will be at the time I decide.

+ Not only can I manage the interaction of each social channel at the same time, but I can also have a panel to review the feed of each of the social networks that I have included within my Zoho Social panel. This was interesting since I have used other platforms which is usually to publish and manage the interactions of the followers, but this platform is more complete and allows me to review the feed so that I don't have to go to each social network but everything is just there. there, I do not need to leave this platform unless required. For example, a feature that is not available in Zoho Social but is available within the same social network.

Cons: - Despite being very complete, friendly and flexible for the management of multiple social networks that currently exist, this platform has delays with respect to adding features that each social network adds with each update. If there is a newly released feature or tool in a social channel and that feature is beneficial for my company and exploit marketing then I just have to wait for Zoho developers to include that feature or just go to the social network to be able to use those features . In general, META social networks make constant updates and Zoho does not adjust and does not keep up with these improvements in those social channels, it is annoying because it slows down the work process by wanting to exploit new features.

- For users or small businesses that want to test certain features, such as scheduling posts, they will not be able to, since this feature is only available for paid versions. This is disappointing as there is no way to test the effectiveness of said feature and others. So I can say that the free version is limited, for me it is not a limitation since working in a team means that I have to have updated plans, but I saw it as a great disadvantage since it is limited when a small company wants to look for a management platform of social networks like this.

- The plans are not very attractive for the standard or professional, simply not even for a person or a small business it is useful because they remove a large part of useful features for the complete management of social networks, it seems that yes or yes you have to purchase the version of premium to be able to have certain characteristics and added to this to have other characteristics that we do not use. There should be a customized plan according to the features that are needed. An example of this would be being able to have the same features as the standard version and also being able to pay a hefty amount to add more team members.

- Similar to the first negative point, which is that it does not adapt quickly to the new features of social networks. On Facebook I have a problem with the groups, it is that as permissions are changed regularly, then the groups are disconnected from Zoho Social, having to make a connection manually again and also you have to be aware since this platform does not notify you when this happens. Another similar thing is with Instagram, regarding the stories it is not very complete than using the Instagram application to be able to edit a story to my liking since certain features that are in the story creator are not yet available in Zoho. I don't understand how I can't schedule more than 4 images in the Instagram carousel, it's annoying because when I want to schedule a post on different social networks, when I want to put more than four images on Instagram, Zoho Social is simply not allowed or enabled, having these cases do it manually for this social network.

Overall: I find it useful to be able to manage my company's social networks within this platform because of the metrics that you offer me, not only the impact that I am causing but also the frequency of interactions and knowing what my audience likes the most. I have also been able to measure the ROI, so not only do I know the impact of my company's social networks towards the public, but also thanks to the fact that I can measure the ROI, I can see the impact that this platform makes within my company and I can say that it has been in a positive way.

While it is beneficial for my company to have all the channels on a single platform to improve workflow, it also falls behind a bit with the new features that each social network adds. This is a bit disappointing because when this happens we have to be between this platform and the social network which has added a new feature and is not within Zoho.

However, it has been a great long-term solution to have a platform like this for social media management. As I mentioned before, you had to have a page or tab open in your browser for each social network to be aware of each one of them. This is uncomfortable to be able to manage, in addition to using it within the browser consumes a lot of resources since social networks currently demand a large amount of RAM within the computer. Although it is true that all this can be done with a smartphone, it is not the same, since you would have to be switching between applications to be able to manage everything correctly. So I preferred that within my company we opted to have all the channels within a single view, that is, within the same platform.

Pros: Zoho Social is a great platform to be able to manage all social networks within the same configuration panel. What I like the most about this platform is that it allows unlimited adding of all kinds of social networks, you can add up to more than 10 social networks within this platform and in the same way you can enjoy all the features and functions of managing social networks, since this platform has no limit on the number of social networks that you can link, the limit only exists if you use the version free, which only allows you to associate two social networks. Another thing I like about this platform is that you can schedule publications simultaneously with all the linked social networks, which means that you can schedule a publication so that the information you would like is sent to all the social networks you have. linked within this platform, this function is very important to share content at the same time in all the Social Networks of a company, I love this function very much, since I do not have to publish the content individually on each social Network, but rather Just by creating a publication within this platform, this publication will be sent simultaneously to all social networks. Another of the things that I like about this platform that allows you to visualize in real time the interaction and traffic generated with each publication made, this platform allows you to statistically know the results of each publication, you can see how many views your publication has, you can visualizing how many times it has been shared, how many shares it has or how many impressions each publication has, without a doubt they are fascinating to stop the traffic of each publication.

Cons: One of the main disadvantages of this platform is when you are starting to use it for the first time in a company, since to correctly link the social networks that you have in your company, you have to wait additional time for the Verification to be processed by the team in charge of Zoho Social, This means that when you correctly link to social networks on this platform, you will have to go through a verification process, where the information from your social networks will be verified to verify the legitimacy of these social networks, this It can be a bit annoying since you have to wait for directional time to start using the platform. Another of the negative things that this platform has with respect to the free version, this Tita persona is not recommended for companies at all, since it only allows you to add a maximum of two social networks simultaneously, in addition, there is also a limit on the number of posts that you can schedule to be sent to your social networks, for which, I do not recommend it at all, it is useless, I totally recommend that you use a paid version to be able to access the important features and functions of Zoho Social.

Overall: Zoho Social is a platform that makes a lot of videos for our real estate company, I consider that this platform has helped us a lot to keep our social networks active at all times, I have loved the fact of being able to add unlimited social networks within this platform, since that in this way I can manage several social networks without any limit, in addition, this platform has allowed me to create unlimited publications, in addition, I have loved the fact of being able to send publications simultaneously to all social networks. This platform is suitable for any type of company, it helps a lot to start adding constant activity to each of the social networks, in addition, this platform also allows you to receive each of the messages received on social networks in the same inbox, This helps me a lot since I constantly receive direct messages through Facebook and Instagram, and this platform is capable of storing all those messages within the same inbox to be able to answer them easily. In addition, this platform provides me with general statistics for the results obtained in my social networks, I can view statistics that show me the progress made or the traffic generated during a month or an entire year, I can also view the number of total interactions that the clients with all my posts. Without a doubt, it recommends a platform for any type of company to carry out a complete administration of social networks.

Pros: Zoho Social is a platform that has helped us build an excellent social network management system, one of the first things I liked about this platform is that there is no limit to the number of social networks that I can link within this platform, In addition, the analytical operation and the administration of publications of all the social networks is carried out simultaneously. This platform offers me a main panel in which I can have full access to the administration of all the social networks that I have linked, in this way This way I can manage and post to all social networks simultaneously. However, the feature that most caught my attention in a positive way is the inbox system, since this inbox is capable of collecting each of the messages we receive on Facebook, Twitter or Instagram, this helps a lot since it doesn't we have to be checking the inbox of each of the social networks, since we receive everything within the same inbox and we can respond to all customers through this platform. In addition, I also like the task scheduling system, as it allows me to schedule tasks for a specific date and time, I also liked the live streaming of the activity and the interaction that can take place within each post that I have sent on My social networks, this live broadcast allows me to know exactly the exact moment when a client has interacted with our publications.

Cons: One of the main features that I didn't like is the zShare extension that is available for the browser, as this contract promises to save each of the articles that are important to me and then post them within each social channel, however, it is only they can save up to two articles at the same time, This limit is a negative for me as I would love to be able to save more than five articles and carefully choose the article that is most suitable for my social channels. I believe that the extension should be much more up to date and allow you to save more articles to later upload them to our social networks. Another of the negative things that this platform has is the free trial period, despite the fact that this free trial lasts 15 days, the functions that are available within it are not so important, since it does not allow the integration of this system with the Internet service. CRM or with Zoho Desk, In addition, this free trial does not allow you to create custom reports either, automated reports are generated on the results of the interaction of your social networks, you cannot customize the details that will be within that report, therefore, I do not recommend With this free trial, I highly recommend using a paid version to access the important features of this platform.

Overall: Zoho Social has behaved excellently during the process of publishing new material for our social networks, I have used this platform to link social networks such as Facebook, Instagram and Twitter, our real estate company is extremely satisfied with the results obtained so far, Since we have been able to publish new properties on our social networks on a scheduled basis, we have scheduled various publications for specific times and these publications are executed within each social network instantly, without delays in the time we had set. I am very happy with the fact that this platform has helped me to improve the interaction with each one of the visitors of our social networks, our real estate company has greatly improved the number of leads that we have acquired, since each lead that we acquire Through ads, we can quickly transfer it to our CRM system thanks to the integration that this platform has. This platform allowed me to connect the ads from social networks to be able to monitor potential customers in real time, this is a very important function and it helped me to obtain a good return on investment much faster. I consider that I will continue using this platform in the long term to improve the interaction we have with all the visitors of our social networks.

Pros: I can have a follow-up of the hashtags of different social networks in a single configuration so that I can stay informed about an event that is useful to me and also not miss anything that happens on a day-to-day basis. This way I can also stay more connected with the audience that follows us in different media since within the same platform I can have a follow-up of all the posts that are made in the different social media so I can be more connected being able to respond to comments without having to be checking social media individually.

What surprised us about this platform is how complete it is when it comes to wanting to program one or several publications at the same time. I have tried several Zoho platforms and the truth is that it falls far short of the main features that are the strong weight of each platform, however, for me, publishing on a scheduled basis is something useful and important and Zoho has done it in this section very well for the different functions that it has to automate a publication and that everything is prepared on time. Although sometimes it fails, but I will mention that later in the negative aspects.

The reports section is very complete and detailed and this is very valuable because I like that the details of the interactions of the different social networks that I manage are important for the growth of the company on the Internet. In addition, with a single click I can see the impact of a single publication or see in a given time how the company has emerged through publications from different places without having to move around the platform a lot to review the reports since the interface In this sense, the reports section is very well located.

The price is considerably reasonable even for freelancers, this is very attractive even for large companies since an ROI can be obtained for any type of business that wants to manage multiple social networks on any platform without the need to be browsing from one in another so that everything goes well. So it has competitive prices that make me think about acquiring this service due to its good functions, but without a doubt I recommend trying it before purchasing the final product because even though it is accessible even for small businesses, it does not mean that it works well for everyone. since some will require more or functions that other platforms have, so you should look before purchasing the service.

Cons: During the configuration of this platform I had problems because Zoho does not provide many clear tutorials to understand its use in a professional way and so I have to resort to external help to get an idea of ​​its correct use. There are errors or failures when a scheduled publication is published since I have to be aware if it was published or not since it happens that the connections of the social networks are disconnected and then Zoho thinks that it has published it and it is not so In addition, this platform does not warn of that error, so it is not so automated when I always have to be aware. The mobile version lacks features that the desktop version does not have, this is quite disappointing when it comes to portability on this type of platform and more so when it comes to social networks, which are currently mostly handled by the phone regardless of the operating system that is used. be using.

The interface is a bit outdated and sometimes it gets slow, delaying in certain aspects, I would prefer that this had more performance when it comes to wanting more speed to manage the company's social networks. Likewise, I would like the buttons or icons of this platform not to be so archaic and they should make them more representative of their functions and at the same time intuitive in order to have better visibility when practicing. Also the views of the main dashboard posts is not very intuitive, I would like it to have an option which can be modified by default and that only shows the latest posts instead of a complete feed where they show me old posts, since if I stop managing the networks for a short period of time I don't want to learn about things from the past but about the present to be more in tune and have a better workflow.

Overall: It solved the problem of the multiple use that is given to it in different social media of my company's accounts, in addition to that it also had the ability to integrate with different Zoho platforms, which we give importance to this since I prefer that everything stay connected for not pass data from one platform to another manually, but that everything is interconnected itself. Not only has it integrated well with most platforms, but it has also done so with external platforms as it has good integration and support with others so this reassures me when I want to change my mind and use other systems. or platforms.

It was possible to clearly have the metrics of the impact of the publications on social networks, as well as the interactions thanks to the fact that with this platform it allows us to have a good follow-up in everything that has to do with social media. Without a doubt, the scheduling of publications was the most comfortable to work with, since it was possible to manage everything correctly and keep our social networks active efficiently and through the platform's calendar.

So I can say that it keeps aside the time limits of the publications and that it also not only manages a single publication from a single social media, but from multiple networks so that I can simultaneously share information or content on different platforms in order to keep notified to the different users who follow us on different social networks. So to finish I want to highlight that I was able to save a lot of time by adding different social media to these platforms to be able to manage them in one place, regardless of which social networks this platform has been very well adopted.

Pros: Zoho Social is an important platform whose main objective is our platform was the fact of providing a correct administration of social networks, for us it is very important to keep our social networks active, with relevant information about our services and about the changes that we have done in our company, therefore, we chose this platform because it helps us keep the social networks active simultaneously. In addition, it offers a system which helps you visualize analytically and statistically, it is the basis that the visualizations are having. and the traffic of your social networks. Below I will mention the most important positive things about this platform.

1.- The main feature that I like about this platform is the way in which it allows me to modify the permissions and functions that each of the employees must fulfill in the administration of social networks, for example, if I have a team in charge of managing our social networks, I can modify the permissions for each of them to have access to different functions within the social networks, I can allow a specific employee to only be able to create publications, I can also allow a specific employee to only be able to reply to direct messages, and many more things, this function really allows me to manage each of our employees' permissions in the administration of social networks.

2.- Another of the positive things about this platform is that it offers you advanced analytics and statistics so that you can understand the performance of your publications, these analytics provide you with precise information about the type of content that your visitors have loved, as well as various comparisons of the results obtained previously and the results you currently obtain, so you can understand if you have been growing or decreasing traffic with the publications you have created. It is very important to highlight that these statistics are very easy to understand, they offer you graphs that are created automatically and are linked to the data obtained from the traffic of social networks, all these data will be reflected graphically within the platform.

3.- Another of the features that I like is that this platform has personalized reports, that means that you will choose what information a report that you have generated within the platform will carry, you can generate individual reports for each of the social networks that you have linked, as well as it can generate a much more complete report where there is information about all the linked social networks, you will choose how that report will be, in addition, this function also has a service that allows you to create automated reports, you can create reports every certain time, schedule report for a specific date or record that you want.

4.- I love the way in which I can carry out live broadcasts simultaneously on these social networks, for example, in this company they use social networks such as Facebook, Instagram and Twitter, which platform allows us to carry out a live broadcast on each of these platforms simultaneously, just by pressing a button within the platform, the live broadcast will start simultaneously and all our visitors will be able to interact with us, all interactions will be stored in the same inbox, like this that it will be very easy to interact with all of them.

5.- This platform also has an excellent integration with Canva. This integration is fantastic, since we can make various designs for some of our publications within social networks, and use that design within Zoho Social immediately without the need to download and upload it manually to Zoho Social, This integration allows you to extract each of the designs you make in Canva, immediately.

Cons: Zoho Social has provided many positive factors and features that have helped to have a correct administration of social networks, each of the functions that this platform has offered help you to create publications and have constant monitoring of the generated traffic, however, there are also some negative things that we perceive about this platform. Next, I will mention the negative things that I perceived about Zoho Social.

1.- This platform offers an extension for browsers that allows you to publish and share them on all your social networks with just one button, however, I consider that this extension should be much more complete, it should also offer some real-time statistics service , which can help you accurately monitor the progress of traffic on a specific post, view the impressions and views of a specific post. Currently, the functions or things that can be done within this browser extension is quite limited, it would be great to implement new functions so that this extension really works for us.

2.- This platform says that it offers a good integration and connection with your CRM system, so that you can transfer each one of the clients that you obtain in your social networks, it makes your trading system, however, the integration is quite limited, It only offers integration with a few CRM software, causing many companies to not be able to enjoy this integration and not be able to automatically transfer the clients obtained from their social networks to their trading system. I think that the CRM integration system should be much more optimal within Zoho Social.

3.- Prices are also a negative factor of this platform, in addition, the free trial of it is quite limited and allows you to only link a couple of social networks, so I consider that both the free trial and the paid version should be much more optimal, offering a much more accessible price for all users, or they should create a plan that is much cheaper for new users. I consider the features it offers to be its best plan; It contains advanced features but almost all platforms currently have it, and therefore they should offer better prices.

Overall: The general experience we have had with this platform has been really pleasant, since we started using it we have noticed significant changes in the administration and publication of new content and our social networks. Previously, it was quite complicated for us to become active social media again, since we are a real estate company that is constantly offering property services to new clients, and it was quite complicated to manage our social networks and upload content every day, however, After the arrival of this platform we have noticed that we can now create publications automatically, we can schedule publications for exact days and exact times. I am very happy with the results that I have obtained with this platform, I have used it for approximately a year and a half, and I have noticed that the online presence of my company has improved exponentially, we have improved in obtaining new clients from our networks social networks, and we have also improved customer service directly through messaging on social networks. Although I still consider that the prices should be much lower for the plans offered by this platform, I will continue to use it in the long term since it is providing me with very good results in improving our social networks and our online presence.

Pros: Zoho Social is a great service when it comes to management for social media, the way this platform provides you to manage social media simultaneously is quite remarkable. One of the features that I liked the most about this platform is that you have the freedom to create scheduled publications without any type of limit, I have noticed that I can plan all types of publications with all types of content for any exact time or date, there is no type of limit on the number of posts you can schedule for an exact date, although it is important to note that when you use the free trial of this platform, there is a limit when it comes to scheduling posts. I also liked that this platform has real-time monitoring of each of the changes and updates made to your social networks, you no longer have to review the social networks individually, this platform offers you a generalized panel in the that you can view all the publications, comments or interactions that customers or visitors have had in the last hours, this panel offers exact information about all the updates of your social networks.

Cons: The main problem I encountered within this platform is when it comes to integrating it with the Zoho Analytics system. I have noticed that when it comes to integrating both platforms, the process can be a bit complex for some people. As it has been for me, configuring both platforms so that the flow of data and the information collected from our social networks was transferred to the analytics system was quite complex, we had to use a fairly extensive team to carry out this configuration correctly. In addition, another of the negative characteristics of this platform is that it does not show you exact analytics of the public or the impressions that you have had from your Instagram account, it only shows you the number of reactions and comments that have been in that Instagram publication, if If you want to know more data about your publications and exact Instagram analytics, you will have to access your main account, this platform does not give you access to complete analytics of the traffic generated within Instagram.

Overall: In this company we use the Instagram social network very constantly, since we have more than 1000 followers in our main company account, for us it is quite important to obtain exact analytics from this platform, analytics that help us understand the public obtained in this Instagram account, so I fully trust that this platform will optimize Instagram's statistical monitoring system. The experience obtained with this platform was quite good, this platform helped us plan to schedule posts for an exact date, which caused us to save a lot of time, we only have to spend a couple of hours a day to schedule posts for the following days, and then it will no longer be necessary to make publications manually. In addition, within this platform there are several of our employees who can manage socials again, which helps us keep our social networks always active, since at some point when I cannot schedule posts, another colleague will do it for me. The positive impact that this platform has had is quite noticeable since I will not be social, it has been more active since we started using it.

Pros: Zoho Social is a magnificent platform to make a constant connection between various social networks that you use within your company, this platform is currently one of the best to make a constant connection of social networks, it is important to have all the networks in one place that you currently use in your company, in this way you will be able to manage them much faster and you will be able to be attentive to any of the changes that are made, one of the things that I liked the most about this platform were the following:

- Zoho Social offers a publication calendar, this calendar will help you understand each one of the plans that have been made regarding the publications in the different social networks, this calendar will also help you to visualize in a much more complete way the planning of publications in general, you will be able to know for what day a specific publication is scheduled and for what time, in addition, you will be able to know for which social networks this automated publication has been configured. Another of the things that I like the most about this platform is that it has a content queue, where you can create publications, exclusive schedules, and publish some things when your audience is more active.

- I love the monitoring panel function, this panel offers me the possibility to monitor everything that has been relevant in the posts that I have previously made, I can create monitoring columns to track each of the posts separately, these columns help me to separate each of the social networks that is previously linked, this monitoring panel helps me to know exactly the traffic, comments and reactions that my posts have had, the most prominent posts will be shown first.

- I love the live broadcast functionality, within this platform I can make a broadcast so that all the viewers of the social networks can access it, this function is important for me since it allows me to connect with my followers from the different social networks simultaneously, it is no longer necessary to make a live broadcast separately in each of the social networks, this platform allows me to make a general live broadcast in all my social networks. It should be noted that I can also react to each of the interactions that the followers have with the live broadcast.

- I love the fact that I can respond to all the messages I receive on my social networks within this platform, this function is important since it uses a single inbox where all the messages received on the previously linked social networks will be displayed, This feature is quite beneficial for us as it allows you to receive messages in one place. You no longer have to track messages individually as the manual process is quite tedious.

Cons: Since I started using this platform, I have not had any type of problem in relation to its general operation, at all times I have had the great functionality of connecting all my social networks and managing them on a large scale, it is important for me to continue using that platform within our company in general, is being used by the vast majority of the sectors of our company, in order to be able to manage all our social networks with a much broader participation. I am grateful with the general functioning of this platform, at no time has it given me any kind of problems, in addition, I also have no complaints from the Zoho support team, since they remained attentive in helping me bring me to the platform. The comfort I have within this social media management platform is great, I can't fault it either.

Overall: Our overall positive experience starts from the moment we got more activity from our social networks with the help of this platform, I have to admit that this platform has been one of the best things that we have implemented in our company, it has been magnificent when it comes to to administer our social networks, add activities to them and manage each of the messages received day after day, this platform is important for us and for the general development of the other company, since it helps us to interact with all our audience in the social networks and also helps us to have a better image for all our public. Using Zoho Social Within our company, it has become a daily activity. Every day we access it in order to monitor the progress we have had in the various publications made, this platform has been key to planning publications and taking free time, when we are free we plan the publications for several days later, in this way we save a lot of time and in the same way we obtain incredible results in the activity of social networks. We will continue to use this great platform in our company due to the great results it has provided during all this time.

Pros: Zoho Social It has become our main solution to manage social networks, it is important to highlight that in our company we use social quite a few times to be able to spread the information and services that we offer in this company, this platform has been quite essential for us, the importance that our company owns is impressive as it helps us to keep our social faith fully active and with a huge flow of social media traffic. One of the main things that I love about this platform is that it has a great calendar for publications, publication program saves us time, within this platform we can preview scheduled publications, we can drag and drop them from one date to another and We can also manage the content that each of the scheduled publications will have. Scheduled posts are the main solution for the proper functioning of our social networks, since this feature has allowed our social networks to remain active even when we are not managing them manually, this feature allows uploading to posts automatically that have been previously scheduled . Another of the things that I love about this platform is that I can have a fairly wide view of the queue of content, within this section I can correctly inspect the times in which each of the scheduled publications will be uploaded, having a wide view This allows me to know exactly if all the publications are already scheduled for a specific day. Finally, I love the way this software allows me to monitor the performance of my posts, a monitoring panel in which I can see the traffic I have been getting on each of the social networks, within this platform. I have integrated all the social networks such as Twitter, Instagram, Facebook, having this integration within this platform helps me to know in real time the performance of each publication, I can see how many views I have reached and how many comments I have on each publication. Within this platform I can see in real time everything that comments within the publications, I can also see the reactions of the same and if someone shares the publication.

Cons: One of the main problems that I have found within Zoho social during the use that we have had of this software within our company, is that this software does not work if there is no active Internet connection. This problem has really been tragic for us, since sometimes we are out of our office without an Internet connection, and we want to make the schedules of the weekly publications for our social networks, To be able to make the schedules outside the office and then upload them to Zoho Social platform when we have an internet connection would be really awesome, this is not possible as we can only do the scheduling if we have an active internet connection. Another negative thing that I must mention about this software is that the current application for iOS devices does not have a real-time monitoring of the posts made on social, I can clearly see the posts made from the platform, however the traffic update of the same is not done in real time as it happens from the version for computers, where I can see clearly and in real time the progress of each of the previously made publications. These two things that I mentioned can be easily fixed and I am confident that the owners of this software will do it, so I will continue to use this platform no matter what negative things I have done while using it.

Overall: Within my experience, it should be noted that when we started using this platform the support team was always attentive to resolve our doubts, when we started using this platform we had several doubts regarding how we should integrate our social networks with the platform, however the support team was always on hand to help us through that process. I must define my overall experience as perfect, despite what we have had several negative things that we mentioned about this software, we must also highlight that this software has been quite useful in keeping our social networks active, with constant posts for our customers to see. that we care about keeping you informed about our services and negotiations. It is also important to mention that this software has helped us to obtain more clients, since previously we had very little activity within our social networks, and with the help of this software we have been able to keep them active as daily publications that have helped us to obtain clients through each of them. We will continue to use this great software, without a doubt the administration of social networks changed radically and in a positive way after the arrival of this software.

Pros: Controlling our social networks can sometimes be quite a complicated process since we use several social networks in our company, therefore, having an administration of all of them in general helps our company a lot and makes us spend less time. What I like the most about Zoho Social is the real-time monitoring, I can know exactly the growth that the publications are having and the impressions that they have had in the last hours, in addition, I can know the reactions, how many times a post has been shared post and how many people it has reached just by viewing this in real time from the Zoho Social Dashboard. Another thing that I love about Zoho Social is that I can schedule posts, with this system I can create posts to be uploaded to the networks at a specific time, I can leave my office and leave several schedules done.

Cons: Zoho Social is a fairly complete software to obtain real statistics on the behavior of social networks in various time periods. The behavior that Zoho Social has had since it was implemented in our company is totally positive, we have never presented failures, our social networks have never stopped being synchronized and the reports have always been able to be obtained without any delay, it is impressive how we can monitor our social networks from one place, without having to review them individually.

Overall: The control of our social networks was greatly benefited after the arrival of Zoho Social. Previously we managed our social networks manually and we did it individually, it was a bit complicated since you have to review each section of a social network and review the support tickets in each social network. The arrival of Zoho Social greatly eased our work, with this software we have been able to have much broader control, from the same panel we can manage all our social networks, receive customer requirements, inspect impressions and the scope of traffic. In addition, we can know where the traffic of all our publications is coming from. Zoho Social is a fairly complete software, we have had an incredible experience at a totally affordable price.

Pros: Integrates fully with the rest of Zoho, including tagging potential leads from social engagement and linking engagements to existing accounts. Also includes posts done outside of the system.

Cons: The post creation menu leaves something to be desired. And the analytics could be more robust.

Overall: Very helpful for assisting sales staff in lead generation in management. For creatives, you'll find yourself frustrated with the stripped down features.

Pros: Zoho Social is an extension that allows you to manage the recurring participation of your web portal in the vast world of social networks. It creates a schedule of publications under an algorithm that determines when is the highest traffic of users within your domain, in addition to scheduling an infinite number of publications.

Cons: This tool is not free of errors or bugs that complicate the complete operability of the application, which present from deletion of itineraries and publications previously redesigned. At the same time, as it is an application that works through a cloud it is impossible for its customers to use it without internet or with a not very stable connection.

Overall: Within a global framework, this application is excellent for the management of your corporate social networks, thus creating greater participation and interaction between the company and users to generate responses and consequently greater attraction of potential customers. But you must be very careful with errors that can spoil all your work by a simple failure to your internet connection.

Pros: Zoho Social makes it relatively easy to make posts across various social media apps. I usually only have to write out one post, and with one click it shares the post on all of my company's social media pages. I appreciate being able to track interactions on all social media pages via one dashboard.

Cons: I have had issues with Facebook posts not showing accurately when made via Zoho Social. I usually have to post directly from Facebook, while posting to all other social media applications via Zoho Social.

Overall: Overall, Zoho Social is useful. It is a simple platform, and in my experience it works great for everything except Facebook. I like being able to see all social media interactions (likes, comments, etc.) via my Zoho Social dashboard.

Pros: The ability to scheduling posts across different social media platforms is great. Zoho Social brings ease in management of social media accounts that allow us to interact and post on different platforms from one source.

Cons: Very limited integrations and account management

Overall: Overall, Zoho Social web-based platform performs great for managing and interacting with customers. Its ability to schedule posts is our team's favorite function. The analytics it provides is also accurate and detailed.

Pros: #1- Zoho Social supports almost every social media platform to manage business accounts.
#2- It allows us to visualize every post Reports and engagement insights.
#3- It also allows us to automate our post-publishing process.

Cons: #1- We had an overall positive experience with it.

Overall: Zoho Social is the absolute best social media marketing platform. It allows us to create a simple campaign and manage our social media accounts on one centralized hub.

Pros: It's available in cross-platform to manages business social accounts.
Content scheduling and powerful reports.
Easy to monitor every shared post.

Cons: I never encountered any problem with this tool.

Overall: Zoho Social is a great tool for managing business social media accounts. With Zoho Social, I can publish, share and interact with users from a single platform.

Pros: Zoho Social smart social media management platform which offers Scheduling, Monitoring, Collaboration and Analytics. It has very clean user interface and is easy to use. It can be easily integrated with Zoho CRM and Zoho desk.

Cons: It is an efficient platform to manage social media accounts and it works efficiently. I don't have any complaint.

Overall: Zoho Social is smart social media management platform. It offer some unique features which make it a stand apart from its peers. It has provision of scheduling the post with repetition. You can schedule any post for any date and can set it to repost the same based on your requirement. It offers multi-column dashboard, which is editable. the collaboration option is a great feature which make it very special as it can be used to collaborate among the team members to increase the efficiency and conversion. The collaboration option offers Discussions, Setting Roles and Permission, Tagging your team members. It offers SmartQ prediction for time slot of scheduled post. It is basically a feature which automatically assign a time to the scheduled post based on the user activity time history.