Audience
Tourism organizations, chambers of commerce, destination marketing organizations (DMOs), event organizers, festivals, convention planners, and local governments.
About YouShould
YouShould is a platform for creating interactive digital passes, trails, and challenges that encourage people to explore places and complete real-world activities.
Organizations can design experiences like food trails, brewery tours, scavenger hunts, convention challenges, and city exploration programs using simple checklists that participants complete as they visit locations or finish tasks. Activities can be verified in multiple ways, including QR code scans, GPS location checks, NFC taps, PIN codes, quizzes, and photo uploads.
To keep participants engaged, YouShould includes built-in tools such as points, rewards, leaderboards, messaging, and sweepstakes. Organizations can also offer paid premium experiences and use analytics to track participation, engagement, and completion rates.
Everything runs directly in a web browser, so participants can join without downloading an app.