Unica Integrations

What sets Advantage apart as a superior subscription & product order management system is total flexibility. The flexibility allows you to efficiently run your business the way you want to. And with the rapid expansion of consumer preference for access to content through subscription and membership models—whether you’re a publisher, membership organization or product distributor—you need a market-responsive order-to-cash solution. Ecommerce is increasingly a critical revenue source for publishers and membership associations. But tying eCommerce into complete customer and related financial information is critical. Since Cider is built on the same system logic as Advantage, you immediately realize the power of 1,000s of features.

Acquigo is an Algorithmic Marketing Cloud which enables its customers to run marketing campaigns. It is a tool that has in-built end to end campaign management functionalities from planning campaigns to executing and tracking responses to it, on channels such as email, SMS, push notification and the like. About Acquigo: ACQUIGO's built-in algorithms automate the campaign management activities from defining the target audience to planning, designing, scheduling, execution, tracking and optimization. It comes pre-loaded with marketing campaigns, automated micro segments, and a relationship dashboard. Acquigo is a product offering of Xerago, an integrated marketing services entity that has been working with marketing automation platforms for about 15 years. Xerago brought marketing automation to India in 2005.

Munvo AI© capitalizes on artificial intelligence (AI) to tailor marketing experiences individually to each of your customers, while delivering return on investment at an industry-leading time to market. Quickly realize the value of Al using Munvo’s machine learning models for Adobe Campaign. Munvo AI detects the ways in which customers interact with your marketing communications to personalize experiences for each of them. Munvo AI leverages data natively in Adobe Campaign and remains flexible for ongoing data enrichment. Day or night, Munvo AI scales to your needs to maintain high availability and throughput. Munvo AI requires no personally identifiable information (PII); the AES256 server-side encryption provides industry-leading protection. Munvo AI abstracts the intricacy of underlying machine learning models and provides an easy-to-use Adobe Campaign interface that gives you complete control.