Audience
Companies seeking a solution to build and understand customer profiles and increase business productivity
About Sogeti Artificial Data Amplifier (ADA)
Data is an invaluable business asset. With the right AI model, it’s possible to use data to build and understand customer profiles, look for trends, and identify new business opportunities. But it requires huge volumes of data to develop accurate and robust AI models, and that’s a challenge, from both a data quality and quantity perspective. In addition, stringent regulations, most notably GDPR, restrict the use of certain sensitive data, like customer data. It’s time for a new approach. Especially in a software testing environment where good quality testing data is hard to access. We typically see actual customer data being used, which risks GDPR non-compliance and ensuing heavy financial fines. Artificial Intelligence (AI) is expected to increase business productivity by at least 40% but businesses struggle to deploy or fully unlock AI solutions due to data-related challenges. ADA generates synthetic data using advanced deep learning.