Audience
Companies in the pharmaceutical industry requiring a solution to elevate the efficiency of their marketing efforts
About SAN CLM
Closed Loop Marketing platform of SAN eForce, SAN CLM, is about having a clear and solid understanding of the efficiency of your marketing efforts. The first step of this platform is to engage with stakeholders for feedback and therefore evaluate its real impact. The Pharmaceutical industry has taken a keen interest and the wide implementation of closed-loop marketing has been reinforced by the growing popularity of personal digital assistants (PDA), such as tablets. The specific advantages are personalized and meaningful dialogue, greater collaboration, end-to-end solutions, data analytics, and adjusting approaches in real time. Easy and organized access to all marketing collaterals for effective meetings with customers. Field force can also create their own presentation based on available collaterals. Transform from mass communication to individual communication, allowing Field forces to make decisions on an individual level.